Traction News Magazine
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Traction News is an online magazine for people in the business of selling tires. It provides tire business owners and their employees with news, opinion and information to run a successful tire business. Traction publishes new articles every day with a focus on product information, expert opinion, business advice, industry events and original research.
Traction News Magazine
2w ago
In an era where commercial fleet operations are integral to business success, securing these valuable assets against theft and fraud is paramount. The statistics are alarming, with millions lost annually due to these criminal activities.
However, with strategic measures and the right technology, businesses can significantly mitigate these risks.
Understanding the Risks
The first step in fortifying your fleet is understanding the types of threats it faces. From the theft of vehicles themselves to the hijacking of cargo and even fuel fraud, the spectrum of risks is broad.
Thieves and fraudsters ..read more
Traction News Magazine
2w ago
Since its establishment in 2003, the China International Tire Expo (CITEXPO) has consistently set the benchmark as the leading platform for tire enthusiasts and industry leaders across the Asia Pacific region. Following the resounding success of the previous year, CITEXPO 2024 embarks on an exciting journey of expansion, promising an even more immersive and comprehensive experience for its attendees.
Scheduled from September 4th to 6th at the Shanghai World Expo Exhibition & Convention Center, CITEXPO 2024 promises to once again bring together tire and wheel industry leaders, innovators ..read more
Traction News Magazine
1M ago
Navigating the world of car purchases can be a daunting task, especially when considering the financial implications. However, car finance offers a pathway to vehicle ownership that can be both accessible and advantageous. In the UK, where the desire for mobility meets the need for financial prudence, car finance emerges as a viable option for many. Here are eight benefits of car finance and how it can work in your favour.
1. Spread the Cost
One of the primary advantages of car finance is the ability to spread the cost of a vehicle over a period. This payment plan means that you don’t have to ..read more
Traction News Magazine
1M ago
Tireweb has today announced new features for TireSearch, an tire shopping widget for tire and auto dealers.
TireSearch is a website widget, allowing tire dealers to easily add a complete online tire shopping portal to any website. With just a simple widget script, consumers can browse, select, and purchase tires effortlessly. The tool displays tire dealers’ supplier inventory with markups or MAP pricing, together with their own in-stock inventory.
TireSearch for Distributors: Offer your dealers a widget that can be plugged into their website, showcasing your inventory, wi ..read more
Traction News Magazine
1M ago
In the dynamic world of the automotive industry, a tire company’s online presence holds the key to success. As consumers increasingly turn to search engines for their purchasing decisions, the significance of robust SEO (Search Engine Optimization) and marketing strategies cannot be overstated. Let’s explore why these elements are indispensable for the growth and sustainability of a tire company.
1. Enhanced Visibility and Brand Recognition
In a crowded marketplace, visibility is paramount. Effective SEO ensures that when potential customers search for tires or related services, your company a ..read more
Traction News Magazine
1M ago
Anyline study finds over 80% of fleets rely on outdated methods for upkeep, risking safety and thousands of dollars in monthly downtime costs
In a survey recently commissioned by Anyline, a global leader in mobile data capture and data insights, new light has been cast on the evolving landscape of fleet maintenance practices, with a focus on tire maintenance and management. Drawing responses from a wide array of US-based fleet managers and professionals, the findings spotlight the industry’s mixed approach to ensuring vehicle safety and operational efficiency. The results of the survey were an ..read more
Traction News Magazine
1M ago
This year, Falken is launching the most comprehensive range of tyres in the company’s history. From truck, EV and off-road tyres to light commercial, ultra-ultra-high-performance (UUHP) and motorsport options, Falken is offering dealers and consumers a tread pattern for every occasion and season.
The extensive portfolio includes the brand-new Falken AZENIS RS820 UUHP tyre, developed for high performance cars and SUVs. Derived from Falken’s race-winning motorsport technologies, the brand’s product development team called upon the expertise and materials knowledge of its engineers in Europe, as ..read more
Traction News Magazine
1M ago
After 15 years as president of Kal Tire and 37 years with the company his father founded, Robert Foord is transitioning to the role of executive vice-chair of the board – and Corey Parks, a long-time industry leader, has assumed the role of president as of March 1, 2024.
Parks is an accomplished senior executive with more than 22 years of experience in successive leadership positions with Les Schwab Tire Centers in the US, with his most recent roles being chief administrative officer, executive vice president, secretary and general counsel. His hands-on operating experience, touching nearly ev ..read more
Traction News Magazine
1M ago
The Fia Formula One World Championship Becomes the First Motorsport Competition to Use These Tires
Pirelli is the first company to produce a complete range of FSC (Forest Stewardship Council) – certified tires for motorsport. Starting from this year, all the tires used in the FIA Formula One World Championship will be marked with the FSC logo. This certifies that all the natural rubber within the tire complies with stringent environmental and social criteria required by the FSC, the world-leading non-governmental organisation for sustainable forestry.
This certification, announced on October 1 ..read more
Traction News Magazine
2M ago
Bridgestone will sponsor and supply tires from its premium motorcycle tire line, BATTLAX, to 15 riders from seven different countries competing in the Daytona 200 motorcycle race.
Bridgestone will sponsor three riders from the Yamaha Austria Racing Team (YART Yamaha) who are the reigning champions of the 2023 FIM Endurance World Championship (EWC).
Bridgestone is partnering with 2023 Canadian Superbike champion Ben Young and Suzuki Canada rider Trevor Daley to form Team BATTLAX.
Bridgestone Americas (Bridgestone) today announced it will have its largest racing presence to date at the 82nd ru ..read more