From Junked Beds to Joyful Brands: How Sharetown’s Co-Founder Jorja Leavitt Flipped Mattress Returns Upside Down
The FAM
by The FAM
6M ago
Turn your least favorite part of business into a bedtime story with ShareTown, where mattress returns are transformed into innovative triumphs! Transforming what is typically a logistical nightmare, mattress returns, into an innovative and sustainable solution, this week we sit down with Co-Founder Jorja Leavitt, of ShareTown. This company is not just managing returns; it’s redefining the process by focusing on big, bulky items like bed-in-a-box mattresses, making the scenario a win-win for both businesses and consumers. Originally starting as a community sharing platform, ShareTown transitio ..read more
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Keeping Customers Coming Back: 12 Mattress Store Loyalty-Building Tactics
The FAM
by Mark Kinsley
6M ago
In the retail world, winning customers’ loyalty involves more than selling amazing beds. It’s about creating lasting ties. By focusing on customer loyalty and customer engagement, you turn occasional buyers into lifelong supporters. This is where clever retail CRM use is crucial, helping to keep customers coming back. With the right loyalty tactics, your store becomes their top choice for restful sleep. Key Takeaways Leverage retail CRM systems to personalize shopping experiences and reinforce customer loyalty. Structure rewards programs that incentivize repeat business and deepen customer en ..read more
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Optimizing Mattress Store Pricing: 7 Strategies to Balance Profits and Competitiveness
The FAM
by Mark Kinsley
6M ago
The mattress store market is booming, and you’re probably looking for smart ways to stay ahead. Finding the perfect price is key. It’s not just about pulling in more sales, but also about making sure you’re making money. Looking at big names like Reliance Retail or smaller ones like Nature’s Basket can give you great ideas. The goal is simple: be competitive but also make sure you’re earning enough to grow. In today’s fast-moving market, knowing when to change prices can make or break your business. Let’s explore some pricing strategies that can boost your profit and keep you competitive. Key ..read more
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Scaling Your Mattress Store Business: 12 Strategies for Successful Expansion
The FAM
by Mark Kinsley
6M ago
As you look to grow your mattress store, you’ll see both chances and challenges. The mattress industry is changing fast, shown by Tempur Sealy buying Mattress Firm for $4.0 billion. This shows the big opportunities in expanding your store. To succeed, mix traditional store strengths with online shopping. Mattress Firm and Tempur Sealy have thousands of stores. They also use online sales well. This approach can help your business grow in a booming industry. Key Takeaways Analyze the successes of industry giants like Tempur Sealy and Mattress Firm to inform your expansion strategies. Embrace th ..read more
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Navigating Mattress Store Compliance: 6 Essential Regulations and Standards to Prioritize
The FAM
by Mark Kinsley
6M ago
Running a mattress store means you must understand complex rules. It’s crucial to follow these regulations and standards. This is for your customers’ safety and to keep your business safe legally. Knowing mattress store compliance well is key to thriving. Let’s look at six top rules that should guide your compliance efforts. Key Takeaways Understanding and applying the Alabama Safe Foods Act to ensure product compliance within your mattress store. Acknowledging the importance of adhering to the Alabama Fire Code for products with flame spread requirements. Compliance with child-resistant pack ..read more
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Building a High-Performing Mattress Store Team: 9 Staffing and Recruitment Best Practices
The FAM
by Mark Kinsley
6M ago
Welcome to the dynamic world of mattress retail. Here, making the right mattress store staffing decisions is crucial for success. It’s not just about filling positions; it’s about finding the perfect mix of talent. This will take your store to higher levels. We’ll show you how to put together a team of dedicated professionals. They will not just meet but exceed your expectations, using recruitment best practices. Key Takeaways Identify the qualities of a high-performing team in the context of mattress store staffing. Learn how to apply recruitment best practices effectively within your hiring ..read more
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Leveraging Strategic Partnerships to Grow Your Mattress Store Business
The FAM
by Mark Kinsley
6M ago
The global mattress market is booming. It’s expected to grow by 6.2% yearly until 2030. For your mattress store, strategic partnerships could be a game-changer. In today’s world, customers have lots of choices. From innerspring to memory foam and hybrid mattresses, they can pick from many. The right collaborations can make your store stand out. Partnerships are key, not just a passing trend. They use the strengths of different brands to position your market uniquely. This builds trust and loyalty among customers. By understanding the value of partnerships, your business can reach new markets ..read more
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Unlocking Mattress Store Performance with Data: 7 Crucial Metrics to Track
The FAM
by Mark Kinsley
6M ago
Data is reshaping how mattress stores improve their performance. Before, manual counts of foot traffic were used since the early 1800s. Now, the digital age brings a wealth of consumer behavior info to help your business grow. This article shows why using data is essential for making smart decisions to move forward. The way we track shopper visits has changed, from counting people manually to using smartphone signals. As shopping habits shift, like the increase in renting furniture in 2020, mattress stores can use these changes to do better. By focusing on important metrics, you can make decis ..read more
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Outmaneuvering the Competition: 9 Tactics for Mattress Store Competitive Advantage
The FAM
by Mark Kinsley
6M ago
In the ever-changing mattress industry, understanding the core aspects of a mattress store competitive advantage is crucial. It could be what stands between just getting by and truly thriving. Whether you’re launching a new venture or running an established one, finding your unique position in a crowded market is vital. These strategies are designed to not just meet, but surpass the expectations of your customers. They aim to put your store at the top of the mattress industry. Key Takeaways Analyzing your mattress store’s unique attributes to develop a compelling competitive advantage. Integr ..read more
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The Sleep Odyssey: A Tale of Pillows, Posture, and Perfect Comfort with Samuel Utt
The FAM
by The FAM
6M ago
It’s the age old quest for the perfect night’s sleep! Akin to the search for the Holy Grail, this episode serves up a veritable mattress odyssey with the affable Samuel Utt of Sleep USA Mattress in Cleveland, Tennessee. This isn’t your typical yawner of a bed-buying guide; it’s an adventure into the soft, sometimes perplexing world of sleep solutions, guided by a man who knows his mattresses better than most know their pillowcases. Samuel Utt, a Dream Camp alumni and the spirited manager of Sleep USA Mattress, welcomed the podcast host with open arms and a promise of demystifying the often-ov ..read more
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