Here’s a fact.  All businesses need to reach out to new types of customers from time to time in order to keep growing. For repair businesses, individual orders are great, but what can really kick-off a new and consistent revenue stream is offering B2B Services. B2B clients are like partners, and hence come with additional advantages: They are bigger organizations so they have bulk repair jobs to send your way They need constant asset and devices maintenance so will continue to provide a consistent volume of repair orders You can charge them a better price, even with discounts. If they li ..read more

We could say that gaming has become all the rage recently, but that would be a lie. Gaming has been a popular source of entertainment for people old and young for decades. It has been a massive industry for quite a while and shows no sign of slowing down in its growth. So, the increasing variety of games makes room for a mounting demand for the proper hardware. Between the PlayStation and Xbox wars, a surprising contender rose, the gaming pc, and many people seem to prefer it to others. Custom PC building enters the chat room. The issue, however, is that pre-built desktop gaming systems are us ..read more

We’re no strangers to the relatively recent rise of Apple’s Self-Service Repair program. In response to being cornered by the demands of the politically back Right to Repair Movement, Apple released kits to offer self-repair opportunities to individuals for their damaged devices. A significant wrench in the plan was the extremely limited range provided by the tech giant. But lucky us! The Apple repair kits program is now being expanded to authorizing self-service computer repairs with MacBooks as well. The independence that came with being enabled to follow through with authorized self-repair ..read more

When you are running a cell phone repair shop or a store of any such variety, you can’t just wait around hoping that a passerby would see your outlet and think, “hmm, maybe I should go check it out.” We wish that’s how easy it was to get customers, and sometimes this might just happen. But it is just not viable if you hope to breakeven on your investment, let alone achieve the target profit margins. That is where repair shop marketing techniques come in. You need to get the word out more to grow your business from its current standing. That means constantly working to acquire new and retain ol ..read more

The last decade has seen an exponential increase in the established number of retail and B2B businesses. Be it in America or elsewhere, the internet has played a major role in this ‘accelerated’ success story. These outfits, for one, no longer have to rely on expensive offline solutions to see to their work. Software-as-a-service (SaaS) subscriptions offer an end-to-end, affordable alternative. But before we explore repair shop management software in further detail, a short primer on SaaS (a beguiling acronym) is in order! Understanding the B2B SaaS Terrain Simply put, SaaS is: An online, gene ..read more

The COVID pandemic, still an ongoing socioeconomic reality, changed everything. It universalized an expedited shift to the digital. In real terms, this has meant a thorough adoption of all manner of connected gadgetry. Devices that attempt to substitute life processes to enable human autonomy. The goal of this rabid drive toward digitization has been to continue the ‘way of things’. And to some extent, the said target has been achieved. There are, however, some pockets of resistance left still. The human, as it were, continues to rear its head; for the creative mark cannot be erased. Accountin ..read more

There’s a not-so-well guarded secret in marketing and sales that persists: The precise identification of customer intent – or pain points – is key to business success. And in my experience as an e-commerce analyst, I have to attest to the truth of this notion. Because not only is it apt in practice, it forms the base for good outreach.  All complex, new-age business frameworks, in fact, center on this understanding. So, as someone involved in the buying and selling of things/services, this learning is crucial. It is by no means a grounding prescription only for computer repair. Another k ..read more

These days, computer repair shops can use all the help they can get. I’ve already commented at length on the unprecedented levels of business saturation currently afflicting the domain in my earlier pieces. Everyone with little computing or other technical knowledge seems to have jumped on the bandwagon. These people consider the field as a fast recourse to minting money – making ends meet. Repair service quality, of course, is a function of experience. Still, for the braves still immersed in the ring and dedicated to it, software provides some relief. A quick boosting remedy, if you will, to ..read more

Expectations are an idealistic construct. Being theoretical, they envision the world the way it should be. Reality, however, is visceral; the tale as it is actually spun. Both, of course, are consequential for any analysis; the latter being even more so.  In the context of the repair field, the contrast here is stark – determinative of business growth Aspirations, in a nutshell, glorify an account of rewards attainment that is easy. The real ordeal suffered by repair practitioners requires another rendering. Heady things I plan to lay out in this piece – an unusual account even for me. B ..read more

Over the last 10 years, computer repair shop software has certainly come a long way. What started as a simple interface designed for customer billing and sales accounting has now evolved into a shop management behemoth. A holistic business solution for executing both operational and strategic workflows. The latest iterations in the field promise both data analytics and AI-driven enhancements. They come geared with a ‘no conversion opportunity lost’ design orientation.  So, in 2022 (and beyond), you obviously need a suitable application to meet your computer repair business goals.  Ig ..read more