In this enlightening episode of the Pro Church Marketing Podcast, host Jono Long tackles a common challenge faced by many church leaders: convincing their leadership team to embrace digital marketing strategies. Discover why some church elders and board members may resist online outreach initiatives and learn practical tips on how to effectively communicate the benefits of digital evangelism. Whether it's leveraging social media, optimizing Google Ad grants, or simply reframing the concept of marketing to "digital outreach," Jono offers valuable insights and real-life solutions to help you adv ..read more

In this refreshing departure from the usual tips and trends, Jono Long, host of the Pro Church Marketing Podcast, dives into a heartwarming and unexpectedly humorous tale from his early days in youth ministry. With over two decades of experience in local church ministry, Jono shares a story that highlights the unpredictable, often challenging, yet deeply rewarding journey of serving in ministry. This episode is a reminder that we're not alone in the quirks and chaos of ministry life, and that sometimes, the most memorable moments come from the least expected situations. Whether you're a church ..read more

Dive into this insightful episode with Jono Long as he reveals why Googling your church's name could be sabotaging your online presence. Uncover the secrets behind search engine algorithms and how personalized search results are not a true reflection of your church's visibility online. Jono shares expert tips on using analytical tools to get a genuine view of your church's online performance and introduces a must-have Google Business Profile Optimization Checklist tailored for churches. Learn how to enhance your digital footprint and ensure your church appears where it matters most. For church ..read more

In this episode, Jono interviews Tim Hull from Sonimorphic about why pastors and church leaders should start a podcast. Tim shares his background in podcasting and how he helps ministries create engaging podcasts. They discuss the misconception that the podcast market is oversaturated and why there is still room for new podcasts. They also explore the benefits of podcasting, including networking, building deeper connections with listeners, and repurposing sermon content. Additionally, they discuss the idea of pastors creating behind-the-scenes podcasts and the potential for small group discuss ..read more

Dive into a powerful discussion on the Pro Church Marketing Podcast, where host Jono Long tackles the controversies surrounding church marketing. This episode sheds light on the genuine intent behind marketing for churches—not to commercialize faith, but to amplify the Gospel's reach through ethical online strategies. Jono passionately debunks myths, illustrating how marketing acts as modern outreach, extending the church's presence beyond its physical boundaries to connect with a broader audience online. Learn how SEO, social media, and ads can transform visibility and impact for churches hid ..read more

In this must-listen episode of The Pro Church Marketing Podcast, host Jono Long, from Faithworks Marketing, teams up with AI and marketing maven Jonathan Mast of White Beard Strategies, to delve into the transformative power of Artificial Intelligence in the realm of church marketing. ? Key Highlights: Demystifying AI: Jono and Jonathan break down the basics of AI, making it accessible and understandable, showing how it can be a game-changer for church communities. Real-World Applications: From chatbots that offer instant support to AI-driven insights for personalized community engagement, di ..read more

In this essential episode of the Pro Church Marketing Podcast, host Jono Long tackles a pervasive issue plaguing church Facebook pages: spam messages masquerading as threats from "Meta" about policy violations and page shutdowns. With a wealth of experience managing multiple church Facebook pages, Jono shares a practical, step-by-step guide to safeguard your church's social media presence against these fraudulent attacks. Drawing from real-world challenges and solutions, he delves into the importance of setting country restrictions to mitigate spam, ensuring your church's message remains clear ..read more

In this enlightening second part of the Google Grant series, join Jono and Melissa as they delve deeper into the practical steps of leveraging the Google Ad Grant for churches. Following up on their guide to obtaining the grant, this episode focuses on actionable strategies to effectively use the grant once acquired. From addressing common misconceptions about Google Ads for small to medium-sized churches to detailed walkthroughs on setting up your first campaign, the duo covers essential tips to maximize your grant's potential. Whether you're looking to enhance your church's online presence o ..read more

In this insightful episode of The Pro Church Marketing Podcast, host Jono Long unveils a powerful resource designed to transform your church's online presence: a Comprehensive Checklist for Optimizing your Google Business Profile. Jono expertly navigates the nuances of online marketing, emphasizing the crucial role of a well-crafted Google Business Profile in enhancing your church's visibility and reach. From leveraging the full potential of the 750-character description to the strategic use of reviews and social media integration, this episode is packed with actionable tips that promise to el ..read more

In this enlightening episode of The Pro Church Marketing Podcast, we delve deep into the dynamic world of local SEO for churches in 2024. Discover the secrets to boosting your church's online presence and ensuring you're at the top of Google searches in your community. We unravel the intricacies of Google Business Profiles, keyword optimization, and the crucial role of mobile-friendly websites. We also explore the power of genuine engagement through Google reviews and how to infuse your digital strategy with your church’s mission. Tune in to learn actionable tips and strategies to make your ch ..read more