Your brand’s reputation is one of its most valuable assets, but it can crumble in an instant. One negative news cycle, a viral social media backlash, or a product failure can undo years of hard-earned trust. Without a crisis PR strategy in place, your business could face lasting reputational and fi… Read more The post When Does Your Brand Need Crisis PR? appeared first on eReleases ..read more

Did you know that, according to Impact.com, 77% of journalists block PR professionals who send irrelevant pitches? This statistic underscores the importance of a well-structured press release. A clear and concise format ensures your message is both engaging and accessible to media professionals. L… Read more The post Why the Format of Your Press Release Matters More Than You Think appeared first on eReleases ..read more

Did you know that, according to Splash That, 83% of marketers consider events crucial for business growth, yet many struggle to attract attendees? One effective solution lies in mastering the art of writing a press release for an event. But how do you write a press release for an event that converts? Join u… Read more The post How to Write a Press Release for an Event to Convert More Attendees appeared first on eReleases ..read more

Did Your Last Press Release Fail? In today’s fast-paced digital world, press releases are a vital tool to share your stories, announcements, and achievements with the world. Unfortunately, far too many press releases fail to make an impact, often getting lost in the noise of crowded inboxes and oversat… Read more The post Did Your Last Press Release Fail? Here’s How To Fix It appeared first on eReleases ..read more

Did you know that, according to a Muck Rack survey, 53% of U.S.-based journalists don’t rely on press releases to find new story ideas? This statistic highlights a significant challenge for businesses aiming to capture media attention. Crafting an effective press release requires understandi… Read more The post How to Compose a Press Release to Entice Your Target Audience appeared first on eReleases ..read more

In today’s fast-paced digital landscape, businesses must adapt to evolving media consumption habits. A well-crafted social media press release can maximize exposure, drive engagement, and enhance credibility. However, only writing and sharing a traditional press release on social platfo… Read more The post 10 Tips for Your Social Media Press Release Campaign appeared first on eReleases ..read more

According to the American Psychological Association, people’s attention span has shrunken in the past several decades. A compelling press release headline is the key to capturing attention and ensuring your news gets the visibility it deserves. Journalists, editors, and readers scan throug… Read more The post How to Write an Engaging Press Release Headline appeared first on eReleases ..read more

With over 33 million small businesses nationwide, it can be difficult to get the word out about your specific brand. Press releases are a staple tool in public relations. You can count on them to help businesses generate media coverage, increase brand credibility, and more. When written well, a press rel… Read more The post Press Release Examples to Fine Tune Your PR Marketing appeared first on eReleases ..read more

It’s an unfortunate fact that almost 95% of new products miss their mark, according to Professional Education. Much of this can be explained by a lack of press coverage. Bringing a new product into the world is an exciting milestone. Still, without the right press release strategy, your announcem… Read more The post Maximize Your Launch: New Product Press Release Strategies appeared first on eReleases ..read more

The Importance of Press Releases in 2025 In today’s digital-first media landscape, press releases continue to serve as powerful tools for businesses and organizations. Despite the evolution of communication channels, press releases remain a cornerstone of effective public relations strat… Read more The post Why Press Releases Are Essential in 2025: A Data-Driven Analysis appeared first on eReleases ..read more