Facebook Twitter LinkedIn Some people get into sales because they were simply born for the role. Dynamic and charismatic, they see objections as opportunities in disguise. They could easily sell sand in a desert, with tenacity that often proves stronger than the heat of the Sahara in July. But what if you’re new to sales or want to level up in your role? The good news is, many aspects of successful sales can be learned and developed over time. At echogravity, we’ve worked side-by-side with sales departments for over 10 years, aligning our efforts to drive revenue and achieve business goals for ..read more

Facebook Twitter LinkedIn The post-pandemic hopes for a revival of the Roaring Twenties have dissipated rapidly as the U.S. economy faces challenges such as inflation, recession talks, layoffs, downsizing, and foreign conflicts. Additionally, the staffing industry’s growing pains, talent scarcity, and advancing technologies have thrown many leaders and professionals for a loop as well. Firms are now under immense pressure to innovate to keep pace with talent demand and ensure their future success. To help firm leaders and recruitment professionals navigate all this uncertainty, our team at ech ..read more

Pop quiz: what do all successful staffing agencies have in common? They know how to appeal to and inspire candidates— both active and passive— in a way that outshines the competition and builds an exceptional talent pool. Recruitment marketing is the best way to reach passive and active candidates alike by piquing their interest in your services, providing desirable opportunities that can boost their careers and grow their skills, and making it clear you put their needs and goals above transactional placements. Thinking like a recruitment marketer allows you to sell candidates on your services ..read more

The pandemic left a lingering impact on the light industrial industry. Across the country, distribution centers are feeling the negative effects of worker absenteeism, labor shortages, and reduced productivity. What can employers and staffing companies do to attract and retain warehouse workers? They need to infuse some creativity into developing a strong pipeline of candidates and go outside the box of traditional methods. Rebranding the industry as a place for long-term success and not just a temporary job people keep until something better comes along will be crucial for the success of ligh ..read more

In 2021, the healthcare staffing and recruiting industry was valued at $24.1 billion in 2021 and is expected to expand at a compound annual growth rate of 5.6% from 2022 to 2030. In this competitive field, it can be a challenge to stand out and show distinction in the marketplace. At echogravity, we’re passionate about web design and companies that showcase their brand identities in compelling ways. Especially in the healthcare staffing business, your website is a major factor in setting yourself apart from your competition. An accessible, engaging website is crucial to attracting high-quality ..read more

When I was a recruiter, it was a luxury to post jobs in the Sunday newspaper and receive resumes in return. Today, candidate flow is almost entirely dependent on job boards. Whether it’s Indeed, Zip Recruiter, or LinkedIn, recruiters are almost entirely at the whim of candidates searching for jobs online. The shift has simply become the new normal, and with it is the way we measure success. As business owners and marketers, one of the key metrics behind job board ROI is cost per application. This metric is widely used by all job boards to determine the success of their platform and to justify ..read more

With the rise of technology infiltrating every operation in the staffing industry, every process from candidate acquisition to exit interviews is transitioning to automation. But each product has its own lane of functionality, and there are limited solutions that integrate across the entire staffing technology stack. This quickly leads to technology overload. When the individual components of your digital transformation are at odds, it impacts your processes and hurts the performance of your recruiters The Issues of Technology in the Recruiting Process A proliferation of different technologies ..read more

Recently at echogravity, conversations with staffing firm owners begin with clients saying something like, “I have more openings than I can handle right now.” Obviously, the main problem is finding quality candidates to fill these open positions. However, we’re finding two new common denominators among staffing companies: either production levels are lower among their current recruiters, or they simply don’t have enough recruiters on hand to accomplish their goals. Staffing firms are looking to hire recruiters as fast as they can find top candidates. Typically, job postings focus on messaging ..read more

Hoffman Estates, Illinois – echogravity, a full-service inbound marketing agency serving B2B companies, is proud to announce the promotion of Clare VanderWeele to the role of Vice President, Marketing Operations. Since joining the company in 2014, she has provided strategic perspectives and procedural guidance that expanded echogravity’s reach and further increase their indispensability to clients’ visions and goals. Clare has over 12 years of experience guiding the marketing strategy of staffing and recruiting agencies, both in-house with a nationwide firm and as part of the echogravity team ..read more

Pop quiz: what do all successful staffing agencies have in common? They know how to appeal to and inspire candidates— both active and passive— in a way that outshines the competition and builds an exceptional talent pool. Recruitment marketing is the best way to reach passive and active candidates alike by piquing their interest in your services, providing desirable opportunities that can boost their careers and grow their skills, and making it clear you put their needs and goals above transactional placements. Thinking like a recruitment marketer allows you to sell candidates on your service ..read more