In this podcast episode, our host Claus Lauter reflects on transforming an idea into a top-rated Shopify podcast with 23,000+ monthly listeners. Learn about the strategies for growing a podcast, including AI tools for social media, and upcoming YouTube expansion plans. Gain insights into Claus's nomadic lifestyle and engage on topics like ecommerce coaching and exciting expert guest episodes. Topics discussed in this episode: How AI tools enhances reach and efficiency of content creation for a podcast Claus invites questions for a listener Q&A session Improving presence on YouTube Why ..read more

In this podcast episode, we discuss intellectual property, trademarks, and copyrights. Find out why trademarks are essential for any online business and how to protect your ecommerce brand legally. Our featured guest on the show is Guido Laredo, a Swiss-Argentine attorney specializing in IP law. Topics discussed in this episode: The Importance of Brand Protection in a Competitive Market How Strong Trademarks Increase Business Value Why Trademark Protection is Essential for Online Startups When to Trademark Your Business Name Links & Resources Website: https://laredo-branding.com/en/a ..read more

Discover practical insights on reducing and optimizing credit card processing fees in this episode featuring Matthew Rej from merchantcostconsulting.com Topics discussed in this episode: What misconceptions online merchants have about credit card processing fees How merchants can tell if they're paying too much for credit card transactions What are of the hidden costs associated with credit card processing What factors should eCommerce businesses consider when changing payment gateways. Links & Resources Website: https://www.merchantcostconsulting.com LinkedIn: https://www.linkedin.c ..read more

In this podcast episode, we discuss how to use AI to optimize revenue streams and grow the digital marketing for your ecommerce brand with AI-driven analytics. Our featured guest on the show is Brian Warrick, Head of Revenue at Baresquare.com. Topics discussed in this episode: How is AI changing ecommerce in digital marketing and revenue growth What impact AI-driven analytics has on content production and shopping experiences How can AI offer instant insights into revenue streams What's the importance of data in ecommerce and how to handle it effectively Links & Resources Website: ht ..read more

From the archive: In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing of okendo.io. Topics discussed in this episode: What are ways brands can use quizzes, surveys, and reviews to make shopping more personalized What are the benefits of a single customer profile merging quiz, review, and survey data How do referrals, reviews, and loyalty programs help businesses in acquiring and retaining customers What role does trans ..read more

In this podcast episode, we talk about the crucial aspects of managing an ecommerce business effectively and scale with confidence. Our featured guest on the show is Tahar Ouhrouche, CEO / Co-Founder at qoblex.com Topics discussed in this episode: What challenges do small to medium ecommerce businesses face when growing How Xero and QuickBooks Online integration assist ecommerce businesses with accounting challenges What are the challenges with using traditional ERPs What are the drawbacks of running an ecommerce business using spreadsheets Links & Resources Website: https://qoblex.c ..read more

In this podcast episode, we talk about strategies for achieving 8-figure success in ecommerce through social media advertising, email marketing, and retention tactics. Our featured guest on the show is Talal Abulshamat, founder of TAS Digital Agency at tas-digital.com Topics discussed in this episode: How new ecommerce brands can ensure their product has a strong market fit What challenges arise when transitioning warehousing operations for businesses How personalized videos and other content help small businesses gain customer trust Effective omni-channel strategies to reach seven or eight ..read more

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