?‍? How to secure leadership buy-in for digital marketing initiatives
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1w ago
Why Brands Must Choose Their Influencers Wisely and Play by the Rules ..read more
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?‍? CMOs should lead AI adoption in enterprises
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2w ago
PLUS: What does Google's U-turn on third party cookies mean ..read more
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Every brand needs a Sha’Carri Richardson
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2w ago
Sha'Carri Richardson embraces her unique quirks and flaws, fostering a deep connection with her rapidly growing fanbase. She may not have won the 100m this Olympic Games, but she's helping her brand partnerships win gold every single day ..read more
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?‍? 6 steps to your next CMO role
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1M ago
PLUS: What exactly is growth marketing ..read more
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? Steven Bartlett's influencer marketing mishap serves as a wake-up call
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1M ago
PLUS: Microsoft's new AI-powered asset recommendations ..read more
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??‍♀️The Sha'Carri effect: Redefining brand partnerships
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1M ago
PLUS: Is using an AI influencer a good idea ..read more
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The Paralympics' TikTok - Humor or Harm?
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2M ago
Ethical marketing thrives in today's data-driven world. But with great personalization comes great responsibility. Learn how to navigate ethical data use to build trust and win over customers ..read more
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Engagement To Empowerment - Winning in Today's Experience Economy
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2M ago
The Digital Marketing Institute launches an AI in Digital Marketing course to address the AI skills gap in the industry, aiming to equip professionals with AI knowledge ..read more
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Digital Marketing Institute Launches New Course to Bridge AI Skills Gap in the Industry
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2M ago
The Digital Marketing Institute launches an AI in Digital Marketing course to address the AI skills gap in the industry, aiming to equip professionals with AI knowledge ..read more
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Analyzing the Success of Michael's CeraVe Super Bowl Commercial
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2M ago
The campaign became a testament to strategic promotional orchestration, amplifying awareness about CeraVe's dermatologist-developed products and endorsing it as a trustworthy and approachable skincare brand ..read more
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