Time for an UK Insurance Marketing Wake-up Call
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
5M ago
Jane Hunt offers an overview of the insurance marketing research that Catapult PR has recently conducted, to show what UK consumers think of their insurers and insurance companies and their marketing, in 2023.   Jane urges insurers, insurance providers and brokers to change the grey into scarlet, highlights how nobody will burn them at the stake for doing so and shows what rewards can be achieved by those who are bold, brave and creative in their insurance marketing.  She also signposts them to the research document, downloadable at www.catapultpr.co.uk  ..read more
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Re-evaluating Life Thanks to Channelling My Inner Axl
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
6M ago
On Re-evaluate Your Life Day, multi-award-winning PR consultant and two times winner of the national CIPR Outstanding Independent Practitioner Award, Jane Hunt, offers an honest assessment on her need to re-evaluate life this year and explains how her passion for Axl Rose and Guns N'Roses, plus a trip to Toronto, where she saw the band play, has been the catalyst for this ..read more
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Dashboards, Delivery Drivers and Damage Limitation
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
1y ago
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The Launch of Heritage Buzz
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
1y ago
Introduction to the new marketing concept for heritage visitor attractions in the UK - Heritage Buzz - with an explanation of why the new concept has. been launched, how it can assist museums, stately homes and gardens, heritage visitor attractions, heritage railways and other heritage-focused businesses and what sort of support is available. The launch details provide food for thought for any UK visitor attraction or museum in the heritage sector, or stately home and gardens in the historic homes category, which is wondering how to generate footfall in a tough economic year and how to access ..read more
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Reborn as a Broker
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
1y ago
Jane Hunt interviews two insurance brokers who were both formerly directly authorised by the FCA in the UK, but who have taken the decision to go through broker de-authorisation, using the pioneering system pioneered by Gauntlet Group - Gauntlet De-authorisation Fast-track. Jane explores the reasons why these brokers took the decision to become Appointed Representatives and how they have been 'reborn' and given a new lease of life in their insurance broking businesses. Jane also gets the views of Gauntlet's Quality Assurance Manager, Glyn Arundale, to discover how the FCA process has become ea ..read more
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Loss Adjusters and Loss Assessors: why you need to know the difference when property damage occurs
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
1y ago
Jane Hunt talks to Gary Rogers, a highly experienced Loss Assessor at Property Claim Assist, whose role in a property claim is to be on the homeowner or commercial property owner's side, when property damage  occurs.  Jane learns how the Loss Assessor represents the policyholder in negotiations with the insurer's Loss Adjuster, how property owners can benefit from this service for no cost and how elderly and vulnerable adults, who experience upsetting damage at their home and cannot cope with the insurance claims' process, can receive fairer treatment and lots of support, through the ..read more
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How to Start an Insurance Brokerage
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
1y ago
Jane Hunt interviews Roger Gaunt, managing director of Appointed Representative Network principal, Gauntlet, to discover the best way in which an insurance account executive can start their own insurance brokerage and become their own boss ..read more
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Insurance Broker De-authorisation: the Advantages & the Opportunities
The Catapult PR Show: PR Insight (UK)
by Jane Hunt
1y ago
Interview with Roger Gaunt, Managing Director of Gauntlet Group, a well-established principal for a network of insurance Appointed Representatives and dynamic local insurance brokers, and with Roger Smith, an insurance broker who has recently de-authorised and joined Gauntlet Group as an Appointed Representative (AR ..read more
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