PRSA-SV #FridayForum: How I Got Here: BOCA CEO & Founder Kathleen Shanahan
PRSA SV #FridayForum Podcast
by Vanessa Yanez/Kathleen Shanahan
1y ago
How I Got Here: BOCA CEO & Founder Kathleen Shanahan “How I Got Here” #FridayForum, PRSA Silicon Valley hosts Board Member and BOCA Communications CEO and Founder Kathleen Shanahan. Take a listen to how she started in agencies, learned the business and now owns and drives her own PR agency with a client roster that includes some of the best of the best in Silicon Valley and beyond. Moderated by PRSA-SV Chapter President Vanessa Yanez.   ..read more
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PRSA-SV #FridayForum: Summer 2022: Recruiting in Today's Era
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
Thinking about taking on your next role? Uncertain that you are ready in today's job market? Learn from experts Brooke Kruger, of recruiting firm KC Partners, Kathleen Shanahan, Founder BOCA Communications about what you need to know right now in order to get hired.  Hear about the state of communications recruiting, what in-house and agencies are looking for at the early career, mid career and senior career levels and what will make you stand out among candidates. Moderated by Board Members Vanessa Yanez and Meghan Fintland ..read more
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PRSA-SV #FridayForum: The Latest in Consumer Trends for 2022
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
PRSA SV #FridayForum: The Latest in Consumer Trends for 2022 How we shop, eat, and consume goods has changed forever since the pandemic. Consumers and brands alike are leveraging the newest technologies to create the ultimate experiences when it comes to shopping and dining. From ghost kitchens to delivery services, along with frictionless and contactless shopping and payments, to the rise of the creator economy, to how AI and AR are creating unique shopping experiences, and the rise of the Metaverse and beyond, take a listen as our panel discusses what trends are hot, which are not - which o ..read more
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PRSA-SV #FridayForum: ​​Resume Building: What Employers are Looking For
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
PRSA-SV #FridayForum: ​​Resume Building: What Employers are Looking For Job openings in the U.S. have hit record levels with 11.5 million available roles according to new government data. What does this mean for jobseekers? It’s time to polish your resume! Whether you’re new to the game or a seasoned professional – there’s a common goal: to find a job.  During this conversation, you’ll learn from career experts and PR professionals on what to do to stand out in today’s crowded market and tips for building an eye-catching resume. You’ll also hear from a recruiter, who will tell you exactly ..read more
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PRSA-SV #FridayForum: Finding Mentors and Getting Value from the Relationship
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
PRSA Silicon Valley helps students and professionals find mentors and connect with other PR professionals in many ways. Hear from mentees-turned-mentors Mega Jewell (VP of Social at Bospar) and Odalys Jasmine Garcia Arce (Events Project Manager at LinkedIn), along with Jeannie Entin (PRSA Silicon Valley Mentorship co-chair), about how to make the most of mentorship in PRSA and beyond.  Take a listen! #FridayForum ..read more
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PRSA-SV #FridayForum: Disinformation and Misinformation
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
The spread of disinformation is one of the greatest reputational risks for businesses today according to 87% of executives. Listen to this roundtable discussion with a team of experts who’ll share best practices and provide valuable advice for comms professionals who counsel clients and company executives about how to manage this threat. Panelists:  Wasim Khaled, CEO/Co-founder, Blackbird AI Vivian Schiller, Executive Director, Aspen Digital Michael Connery, SVP, Strategy & Planning, Weber Shandwick Moderator: Will Ludlam, President, West Geo, Weber Shandwick ..read more
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PRSA Silicon Valley #FridayForum: Networking: The Key to a Successful Career in PR
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
A Webinar for New Professionals and Students If you’re a new PR professional just breaking into the business, or you’re relocating to a new area or job, creating and sustaining a network may seem daunting. It’s especially challenging if you’re working from home, with fewer opportunities to meet other professionals at work and at industry events. Join us this Friday to learn how to make networking as natural as breathing. You’ll learn about the many effective networking tools from Communications Consultant and Author of “Taking the Work Out of Networking” Karen Wickre, Lumina Communications Ac ..read more
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PRSA-SV #FridayForum: Insights from Top Recruiters
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
Insights from Top Recruiters With the new year comes a "red hot" jobs market, especially at mid-levels. With remote hires removing locational issues, competition is also heating up! The pressure is everywhere to make decisions quickly. How do you navigate these challenges so you make the best career decision for the longer(er) term? Hear from our panel of top recruiters, including: Judith Cushman, Judith Cushman & Associates Jennifer Doidge, Russell Reynolds Associates Kim Hunter, KLH & Associates Peter McDermott, Korn Ferry ..read more
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PRSA Silicon Valley 2021 Media Predicts Gala
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
PRSA Silicon Valley (SV), part of the nation’s largest professional organization serving the communications community, resumed its annual Media Predicts Gala. The Gala aired live on Zoom on Wednesday, December 1, 2021.  The highlight was a media panel, including Eugene Kim (Business Insider), Diane Brady (Forbes), Kristen Martin (SiliconANGLE) and  Lauren Goode (WIRED)  They spoke about what they consider to be the most important emerging communications, business trends and more. "Sponsored by Edelman , BOCA Communications and HP, MediaPredicts, has been the must-attend eve ..read more
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PRSA-SV #FridayForum: To Ace the Interview, Understand the Assignment
PRSA SV #FridayForum Podcast
by Vanessa Yanez
1y ago
To Ace the Interview, Understand the Assignment Job interviews are stressful. How do you convey that you’re the right person for the job during a 30-minute interview? Join this webinar to learn what interviewers look for, questions to anticipate and how to demonstrate your competence with confidence. Board Members David Vossbrink, APR (Communications Counsel) and Jasmine Garcia (LinkedIn Event Project Manager, Campus Recruiting) will share critical lessons they’ve learned from decades of being interviewed and interviewing candidates for PR positions at all levels.    ..read more
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