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Adweek's Social Pro Daily section is a timely feed of news, trends, and tips for social media marketers. We cover it all -- from new feature rollouts and how social media platforms are optimizing for e-commerce, to the news about the latest algorithm changes. Adweek is the leading source of news and insight serving the brand marketing ecosystem.
Adweek Feed » Social Pro Daily
14h ago
Pack away those tired cookie crumbling metaphors until 2025, as Google has once again delayed the death of the third-party tracking cookie in its Chrome browser. This is the third reprieve Google has given cookies since it first promised to phase them out in 2020. The next year, it pushed the date back to 2023 ..read more
Adweek Feed » Social Pro Daily
14h ago
After more than three decades at the company, Jo Ann Ross is exiting Paramount. On Tuesday, Paramount announced that Ross, chairman of Paramount Advertising, is stepping down from the position at the end of the month. In a memo to staff, Paramount CEO Bob Bakish noted the timing worked for the decision, with Ross "having ..read more
Adweek Feed » Social Pro Daily
14h ago
As businesses attempt to navigate the incredibly complex, fragmented and increasingly regulated sustainability landscape, they all too often opt for a "leave no trace" approach. This is because the issue is all at once highly prioritized and also highly scrutinized, from consumers to C-suites. As a result, organizations often delegate it to the responsibility of ..read more
Adweek Feed » Social Pro Daily
14h ago
When it comes to maintaining good health and wellness, it can be expensive and challenging to track down the right products, particularly for women. Love Wellness was founded by The Hills star Lo Bosworth, who wanted to give consumers access to doctor-developed supplements and wellness products that work. Founded in 2016, Love Wellness is a ..read more
Adweek Feed » Social Pro Daily
14h ago
Delta Air Lines, a titan in the aviation industry, exemplifies how a powerful brand narrative can elevate customer experience and corporate identity. With a commitment to excellence and innovation, Delta has crafted a culture that deeply resonates with both its employees and passengers. Its culture is not just about air travel; it's about creating a ..read more
Adweek Feed » Social Pro Daily
14h ago
Perplexity, a generative AI startup developing a search engine to rival Google, has secured nearly $63 million in Series B funding. This investment has propelled the 55-person startup to double its valuation in three months, now exceeding $1 billion, with total fundraising reaching $165 million. The round was led by investor Daniel Gross with participation ..read more
Adweek Feed » Social Pro Daily
14h ago
In this episode of Brave Commerce, Luke Kigel, Kimberly-Clark's vp of digital marketing and consumer experience for North America, joins hosts Rachel Tipograph and Sarah Hofstetter to offer insights into the evolving landscape of marketing and consumer behavior within the CPG industry. Kigel reflects on his transition from the consumer side back to the brand ..read more
Adweek Feed » Social Pro Daily
14h ago
Flaky friends, gotta love 'em, are a menace to society. The missed reservations and leftover concert tickets alone can really build up over the years. If only there were some way to have a backup bestie available in the event of a last-minute cancellation. If only... Anticipating a flaky friend's last-minute change of plans is ..read more