Black Friday has arrived, and stepping out of your house exposes you to irresistible offers, outrageous discounts, emails, and shop windows screaming “consumerism.” Fortunately, not all companies share and adhere to this movement, which is guilty of enormous impacts on the environment and people. FREITAG, the Swiss bag company committed to the circular economy for thirty years, has distinguished itself with a bold move, shutting down its online store during Black Friday and, for the first time, also halting sales in its physical stores worldwide. In a day filled with cries of excessive disco ..read more

Fashion is one of the most important aspects of our daily life, but how can we consume it in a more responsible way? As we know, the fashion industry is one of the biggest and most influential industries in the world, but at the same time, it’s one of the most harmful to the environment and to the people that work in it. We all know that fast fashion is the quick and inexpensive production of clothing that is often used for only a couple of weeks before being discarded and has become a significant issue – but how bad is it really? The fashion industry is responsible for 10% of global carbon em ..read more

Christmas shopping? Yes, but only sustainable gifts, even to our Planet. Discover the most tremendous and sustainable pop-up stores in Milan, where you will find products and many activities and workshops with artisans, activists, and artists from the world of sustainability. Fun guaranteed in full respect of… the Earth! TGIS: Thank God It’s Sustainable TA-DAAN and APPCYCLED open their doors December 15-20 in the Pollice Art Light Lab at Via Guido D’Arezzo 11 in Milan. This is a not-to-be-missed opportunity to discover exclusive products and meet designers and artisans capable of transforming ..read more

What is a Swap Party? The term “Swap” comes from English and means exchange or barter. However, this word has only acquired a more appealing meaning in recent years, becoming a real trend not only in America and the United Kingdom but also in Italy. A swap party is an event where people exchange clothing, accessories, books, furniture and items of all kinds, without the use of money. Originating in New York City in the early 1960s as authentic neighborhood swapping, sharing opportunities and socializing, it then spread internationally with the 2008 crisis. Swap parties do not involve the use ..read more

A creative mending workshop to unite the community and propose a culture of sustainability was the experience organized by Connecting Cultures. The cultural foundation and social enterprise, directed by Anna Detheridge and an all-female team, proposed an upcycle design initiative. The idea was born in response to the call for partners, “Future Days for Adriano Community Center,” with the theme “Care as Culture. Culture as Care.” In the following interview, we asked the Connecting Cultures team to tell us how this experience was born and developed. How did the idea of a workshop for creativ ..read more

Se il concetto di sostenibilità è ad oggi fortemente democratico, radicatosi in una vasta porzione di consumatori quale vero e proprio stile di vita, anche i player del settore hanno colto nel tempo le esigenze del pianeta e ripensato il proprio modus operandi in un’ottica sostenibile. Come è noto e dimostrato recentemente dagli studi condotti nel corso del 2020 da Ordre e Carbon Trust, l’impatto ambientale della Fashion Week, che rappresenta solo un versante di ciò che costituisce nella sua complessità il comparto moda, equivale alla produzione di emissioni di CO2 per una quantità pari a 241 ..read more

In early spring of 2021, when the fashion power houses sent their designs down the first in person runway shows in two years, three fierce competitors put their aged rivalries aside and entered into an extremely unusual partnership. The three largest fashion groups: LVMH, Prada and Richemont, a combined 103 fashion houses united behind a distinctly non-fashion agenda: blockchain. Today, authentications of luxury items through blockchain are considered one of less than a handful of the most solid investments that one can make in the known NFT market.  What’s The Link Between Blockch ..read more

Soulwaves, literally “waves of the soul,” was born in October 2019 as a fashion and sustainability project. The goal: to contribute and raise awareness about environmental issues and ongoing climate change. The first to believe in sustainability were David, Serena, and Alessandro, three guys from Venice, founders of the brand. Thanks to their passion for nature and training in communication and design, the three founders have always been committed to protecting the environment. Their flagship product is t-shirts made with organic materials and customized with real messages to wear. The graph ..read more

As the fashion industry seeks out ways to infuse circularity in their collections, upcycling has risen through the ranks of circular fashion strategies. In doing so, it secured itself as a key component of the contemporary zeitgeist. Upcycling feeds both appetites for conscious consuming and the growing desire for one-of-a-kind garments. This should not be looked at as a fleeting trend. Rather as an avenue that’s still only beginning to uncover the new opportunities it holds.  Upcycling: How’d we get here? While upcycling as a practice has been around for millennia, it’s just starting t ..read more

Step by step, the walk toward sustainability also passes through the footwear industry. This latter is responsible for a dramatic environmental and social impact that involves the entire value chain. The average carbon emissions released in the atmosphere amount to 30 Kgs for each pair of shoes, doubling the effect when it is considered the production of sneakers. It is important to note that a shoe is usually made of more than 40 different materials. This results in an almost impossible process to disassemble the products in order to recycle and reuse the various components. This makes the fo ..read more