Are you ready to take your menu game to the next level and make your customers fall head over heels for your culinary creations? Well, you’re in luck because today we’re diving into some tried-and-true tips on how to make that happen with the help of our printing partner, Xerographic Digital Printing. Eye-Catching Design Picture this: a beautifully designed menu that grabs your customers’ attention the moment they lay eyes on it. That’s the power of a well-crafted menu design. With Xerographic’s expertise in digital printing, you can bring your menu to life with vibrant colors, crisp images, a ..read more

Ah, conventions – those bustling hubs of excitement where people from all walks of life gather to celebrate their passions, exchange ideas, and maybe even score some cool swag. If you’re a seasoned convention-goer, you know that behind the scenes, there’s a whirlwind of planning and logistics that can make your team’s heads spin. One of the biggest headaches? Shipping. Here’s a scenario we hear often from our clients: You’ve spent weeks meticulously planning your booth, designing eye-catching banners and brochures, and stocking up on merchandise or stickers that you just know will fly off the ..read more

It’s easy to get caught up in the grandeur of large-scale marketing campaigns. But don’t underestimate the power of smaller projects! Despite their size, small print items can make a huge impact on how customers perceive a brand. From branded tags and menu inserts to stickers and QR codes, these seemingly minor details play a significant role in shaping the customer experience. Here are some of our favorites at Xerographic:  Branded Tags Branded tags are more than just a way to display pricing information. They serve as a tiny canvas to reinforce your brand identity. Whether it’s the choi ..read more

Starting a new business is an exciting venture, and while digital marketing plays a crucial role, the significance of print collateral should not be underestimated. Print materials can enhance your brand visibility and leave a lasting impression on potential clients and customers. Here are six essential pieces of print collateral that new businesses should consider for a strong and professional presence. Business Cards Even in the age of the cell phone and digital connection, business cards are still a game changer for businesses! Studies have shown that business can increase 2.5% for every 20 ..read more

The holiday season is a perfect time for businesses in the Orlando area to express gratitude and strengthen connections with clients, partners, and colleagues. One timeless and personal way to do this is by sending out holiday Christmas cards. As a local digital printing company, we’re here to offer tips on creating memorable and meaningful holiday cards for your office. Capture the Christmas-in-Florida Spirit As an Orlando-based digital printing company, we get it. Christmas in Florida is a unique (and often warm) experience! A cheeky idea for your company Christmas cards is to infuse them wi ..read more

The holiday season is a prime opportunity to not only spread cheer but also to expand your branding efforts. One creative and practical way to achieve this is through holiday calendars. As a local digital printing company serving businesses in the Orlando area, we understand the significance of making a lasting impression. Here’s how you can use holiday calendars to strengthen your brand and connect with your audience. Showcase Your Customization Holiday calendars offer a canvas for showcasing your brand’s unique design and creativity! Incorporate your company’s colors, logo, and a touch of ho ..read more

Whether you need marketing materials, packaging, or convention materials, choosing the right digital printing company is essential for maintaining your brand’s image and reputation. Here are some key factors to consider when selecting a digital printing partner for your business. Quality of Printing The most crucial aspect to consider is the quality of the prints. The colors should be vibrant, the images sharp, and the text clear. High-quality digital printing reflects positively on your business, enhancing your brand’s image. Printing Capabilities A versatile digital printing partner should o ..read more

In advertising, branding, and business promotion, large format printing and signage projects play a pivotal role in capturing attention and conveying messages effectively. Whether it’s a towering billboard on a busy street, an attention-grabbing banner at a trade show, or an inviting storefront sign, successful execution of large format projects requires careful planning and attention to detail (and a reliable printing company). Here are 6 essential tips to ensure your large format printing and signage projects hit the mark: Clear Objectives and Messaging Before embarking on any large format p ..read more

Are you diving into the world of digital printing for your upcoming project? Congratulations! This modern printing method offers a world of possibilities, from sharp images to vibrant colors, all with the ease of digital technology. However, as with any new venture, it’s helpful to have a grasp on the terminology to ensure a smooth and successful collaboration with your chosen digital printing company. Fear not, we’re here to guide you through some essential digital printing terms that will have you speaking the printer’s language in no time. Resolution No, we’re not talking about New Year’s r ..read more

Major conventions are an excellent opportunity for companies to showcase their products and services, network with potential customers, and build brand awareness. In this highly competitive environment, it can be challenging to stand out from the crowd. One way that companies can differentiate themselves is by incorporating printed material into their marketing strategy. What to Bring Printed material such as brochures, flyers, and posters can be effective tools for capturing the attention of attendees. For example, a well-designed brochure can provide a comprehensive overview of a company’s o ..read more