Ever have one of those days that seems so insignificant at the time, but ends up being a major turning point in your life? For Carly, the day was in 2016. She and her husband were both working remotely and traveling the country in an RV. Sounds pretty great right? Well, it would have been had she not been working 12-hour days consistently and missing out on everything the road life had to offer. She had finally had enough and wanted to figure out a way to earn a living that supported her life goals as well. Our guest today, Jordan Tait, felt the same way and now coaches overworked business own ..read more

Marketing and lead generation continues to be obstacles for solopreneurs. So many people are focused on traditional marketing and advertising tactics and neglect a very interesting approach...public relations. More specifically, the use of press releases for your solopreneurship. It's usually because press releases are such a foreign concept for many people that they tend to avoid them. But it's not as complicated as you may think. So today, we are joined by Mickie Kennedy, founder of eReleases, a press release distribution service for small businesses, who helps people get more PR value for t ..read more

Joe and Carly are slowly warming up to social media, but it certainly isn’t their comfort zone.  Figuring out where your audience is and how to effectively communicate with them is a challenge. Growth can seem to take forever. And just when you think you’ve cracked the code, an algorithm changes. So what are you supposed to do? Today we are joined by Lauren Litt, of Lil Shameless Plug, who runs a business helping entrepreneurs who hate social media, but know they need it for their business. Sound familiar? We invited her on to discuss things like: • What solopreneurs often do wrong when i ..read more

Have you ever created a website for your business and thought, “oh my gosh, now I actually have to show it to the world?” We sometimes spend months putting this thing together and when it’s time to release it into the wild, a sudden fear creeps in. You feel so exposed and vulnerable! Well, today we are joined by Ezekiel Rochet, who helps solopreneurs get websites up and running that they are proud to share. We invited him on to discuss: Common pitfalls solopreneurs often encounter when developing their websites Effective strategies for solopreneurs to convert website visitors into leads ..read more

Well, you guys, we did it. We made it to 100 episodes.  Annnnd, we seriously can't believe it! We have learned so much and are so excited to see where this journey takes us. This episode covers some behind the scenes as well as takeaways from our favorite and most-popular episodes which include: Episode 61: Why Affiliate Marketing Needs to Be Top of Mind For Solopreneurs with Matt McWilliams Episode 81: Storytelling Strategies for Solopreneurs with Jay Acunzo Episode 87: Unleashing Your Inner Ninja: A Journey to Prosperity With Stephen K. Hayes Episode: 96 The Ultimate Blue Print for Sol ..read more

Folks, our 100th episode is next week. Can you believe it? As we lead up to this big celebration, we wanted to re-post an old show that we think is very important. Our company, LifeStarr, supports solopreneurs in all phases of their solo businesses and as much as we are cheerleaders for running a company of one, that doesn't mean everybody is cut out for it...and that's OK. But that begs the question...when do you keep going and when do you throw in the towel and realize solopreneurship isn't right for you? It's hard to make the right decision when you're so connected to it. It's often helpful ..read more

Soloprenuership sounds great and all, but does that mean you're actually ready for it? We asked Alison Hall, who coaches people on big life changes, what her thoughts were, and what she thinks people taking the leap need to think through before flying solo in business. We discuss: How to know if solopreneurship is right for you What you should be thinking about before taking the leap into running a company of one The role mindset plays when it comes to making these life changes The concept of ikigai and why should you think through it when transitioning to life as a solopreneur Five ..read more

Aspiring solopreneurs.  Stop whatever it is you're doing and listen to this episode right now! OK, so maybe that's a little dramatic, but seriously, after recording nearly 100 episodes, trust me when I say this is absolutely one of the most important episodes you need to listen to. We all have questions about email, whether it be for mass marketing campaigns or just one-on-one communication with clients or customers. So, the fact that we got Jay Schwedelson, I repeat, JAY SCHWEDELSON, to answer these questions is basically just the coolest thing ever. He addresses topics like: If email m ..read more

Flying solo in business doesn't mean you're alone. We say this all the time, but truer words have never been said. And while the idea of building a community is important, it can be easier said than done if you've never done it from scratch before. So, in today's episode, we stepped away from our standard interview format and brought in two guests, Andy Guttormsen from Circle and Stacy Blette, LifeStarr's very own community manager, to do a workshop on the steps you need to take to grow and build an audience from nothing. Our editor messaged us after listening to this podcast to say how much h ..read more

This week at Lifestarr we're talking all things money. A taboo topic, maybe, but something we all need to understand as solopreneurs. So, we've re-published an excellent episode from the archives that deserves a second listen. To say our guest, Gabe Nelson, knows his stuff is an understatement! What You'll Learn In This Episode How to take the leap from employee to solopreneur with confidence Whether or not you should start a side-hustle before becoming a full-time solopreneur How solopreneurs can best prepare for the unexpected How solopreneurs can plan for major purchases since their income ..read more