The danger sensing capability of user research (1:45) | The reason behind ed-tech crash (5:10) | Why user researchers will always be hated (8:08) | What to do when stakeholders says qualitative data is “not enough”(8:25) | Big data weds thick data (10:14) | Most practical advice for the first user research hire in a startup (10:44) | Don’t criticise creators who can’t empathise (25:02) | The silo-less nature of user research (26:03) |How being reflective helps in being a user researcher (32:24) | Sridhar’s story: From user research to mental health professional (35:17) | When you have to be us ..read more

Being one person army in user research (2:04) | How to convince stakeholders when you are the only user researcher (4:43) | How to pivot with a dynamic roadmap (8:41) | Benefits of proactively spotting research opportunities (13:10) | Educate your stakeholders how you can help (13:53) | How can a single user research build trust (15:38) | Keep your network warm (20:45) | Career management document: your career saviour (24:09) | Jessica’s Linkedin: https://www.linkedin.com/in/jessicaivins ..read more

How did Who farted (Lindsey’s app) come to life (00:52) | What goes into user testing with kids (8:37) | Note founders: don’t drown intro perfectionism (11:11) | From books to buttons: how UX changes with generation (13:27) | Empathy as the leading principle for a founder (14:47) | When you live the life of your user before building an app (23:32) | Founders, their fears and what they should cautious about (31:27) | Users don’t want to be educated about your product (38:10) | Who farted app- https://apps.apple.com/us/app/who-farted-kids-story-games/id1616569940 ..read more

Parmita’s journey from qualitative market to UX research (1:19) | Difference between market and UX research (6:59) | Is there a need to know your consumer thoroughly? (9:35) | Honing you soft skills (11:20) | The environment that lets you grow as a researcher (12:53) | It’s a woman’s world (in consumerism) (16:31) | How tech products affect men and women differently (18:49) | Do gender neutral spaces exist? (21:57) | How to look at India as a researcher (23:26) | How to work with heterogenous populations (26:15) | Judging vs understanding the reality (27:46)  ..read more

Airplanes and the origin of user research (1:06) | Not just digital (4:58) | The story behind Bold Insight (7:29) | The DNA of user research (8:46) | Telegram, AI and mental models (10:00) | Human behaviour, extrapolation and anxiety (17:06) | User research as the preventive hero vs AI (19:16) | Can AI identify the golden nugget in your research (24:38) | The positives of AI in user research (28:24) | Accessibility, AI and user research (32:55) | Bold insight- https://boldinsight.co.uk ..read more

Time stamps - Let’s understand what is a data scientist doing in user research operations (2:35) | Creating an in-house repository: Understanding how research ops at IBM work (6:24) | The journey of creating a research repository (9:36) | Hunting for honest textual data (15:30) | Natural Language Processing for data analysis (18:35) | Sentiment analysis (19:40) | Clustering (20:07) | Named entity recognition for competitive analysis (20:52) | Choosing the appropriate source of data (22:24) | Benefits of having a vision for your data and data analysis (23:43) | Human intelligence and artificial ..read more

Time stamps - Let’s understand what is a data scientist doing in user research operations (2:35) | Creating an in-house repository: Understanding how research ops at IBM work (6:24) | The journey of creating a research repository (9:36) | Hunting for honest textual data (15:30) | Natural Language Processing for data analysis (18:35) | Sentiment analysis (19:40) | Clustering (20:07) | Named entity recognition for competitive analysis (20:52) | Choosing the appropriate source of data (22:24) | Benefits of having a vision for your data and data analysis (23:43) | Human intelligence and artificial ..read more

Time stamps - The principles of a mentor: Jonah’s story (1:32) | What articles can’t teach you (3:44) | Learning from struggles of getting into UX (4:33) | The UX vs UI debate (7:09) | Creating for the sports and entertainment industry (9:12) | What worked for Sportbuff (14:21) | The ignored but pervasive “Second screen phenomenon” (17:13) | Back to basics: Jonah’s story of working for e-commerce (22:12)| Balancing the general and the particular (27:53) | Learning from mistakes: what new UXers can learn from Jonah’s mistake (30:58) | Data hunting: how different kinds of data help a user resear ..read more

Time stamps - What is clinical UX? (2:04) | When to be cautious about the feeling called “empathy” (6:16) | What are the “unknown unkowns” and why Users should be cautious about it? (8:17) | The major difference between clinical UX and other UX domains (9:22) | When failure can cause death (14:20) | The organisational challenges with clinical and healthcare UX (17:09) | Why is our obsession with “simplicity” a problem (19:01) | What happens when we don’t learn from previous crises: The Elizabeth Holmes fraud (21:59) | How do entrepreneurs and investors look at healthcare UX (24:58) | When user ..read more

Time stamps - Switching from arts to UX (1:33) | Things to keep in mind when switching to UX (6:34) | “Fight for the $50 feature instead of the 5 cents feature” (8:47) | Sometimes UXers need to blur the lines between business, design and research (12:19) | Why a new UXer NEEDS a solution-oriented mindset (14:06) | One challenge every new user researcher faces (15:09) | Moving different teams towards the same goal (16:36) | How to be resourceful to your team as a user and UX researcher (20:35) | Making your research honest, holistic and bottom-up: Deepika’s story (25:26) | Decoding your user re ..read more