Chinese ecommerce goliath Shein has been in the spotlight recently. Just last year, ​​Shein’s actions forced Amazon to play a little defense. Amazon ended up reducing the transaction fee it charges merchants for clothing in an attempt to compete with Shein’s rapidly-rising Chinese fast-fashion retail site. Temu, itself a rising star of Chinese ecommerce just made its own ecommerce power play. Thinking About Hiring an Amazon Management Agency? Canopy’s Partners Achieve an Average 84% Profit Increase! Let’s talk A month ago, Temu began allowing sellers with local U.S. warehouses or 3PLs to sell ..read more

Enterprise-level businesses are constantly seeking innovative ways to stay ahead of the competition and deliver exceptional customer experiences.  As artificial intelligence (AI) continues to transform the retail landscape, Amazon Bedrock has emerged as a game-changing solution that empowers sellers to unlock new levels of efficiency, innovation, and growth.  This cutting-edge generative AI platform offers a comprehensive suite of tools and technologies specifically designed to help enterprise-level sellers optimize their operations, streamline processes, and make data-driven decisio ..read more

In 2013, Amazon’s online retail sales amounted to $67.9 billion. That was more than the next nine largest e-retailers combined. Ten years later, in 2023, Amazon and its third-party sellers achieved sales totaling $700 billion.  Amazon has not only grown their sales 10X – establishing itself in the process as a global ecommerce leader – Amazon’s gross merchandise volume (GMV) saw an increase of over 100% during the last four years. To those keeping a close eye on entrepreneurship and ecommerce, it’s no surprise that the majority of this expansion came directly from Amazon’s explosive third ..read more

In the highly competitive world of Amazon advertising, partnering with a great Amazon agency can be the key to unlocking your brand’s full potential. Yes, over the last few years there’s been enormous growth in ecommerce, but that’s nothing compared to the avalanche of momentum that’s positioned Amazon advertising as THE component of online selling success.  With the landscape of Amazon advertising becoming more complex every day, the top ecommerce entrepreneurs have a not-so-secret path that they’ve used to crush their competition. Increasingly, having great Amazon-selling skills isn’t e ..read more

Austin, TX, February 27, 2024 – Inc. magazine revealed that Canopy Management is No. 67 on its fourth annual Inc. 5000 Regionals: Southwest list, the most prestigious ranking of the fastest-growing Southwest private companies, based in Arizona, New Mexico, Oklahoma, and Texas.  Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Southwest economy’s most dynamic segment–its independent small businesses.  A Big Win for Canopy and Its Partners “At Canopy, we’re a performance based firm, and because we’ve aligned ..read more

Much of Amazon’s ecommerce journey has been marked by success. Last year, a few dents in their armor started to become apparent. That’s because in 2023, more than half of the sellers on Amazon’s increasingly competitive marketplace saw their market share decrease.  That’s a pretty clear signal of the escalating global economic challenges that in one way or another, we’re all facing.  That sentiment is echoed by Warren Buffett’s observation, “it’s only when the tide goes out that you discover who’s been swimming naked.” For a lot of entrepreneurs, the past year helped reveal much more ..read more

In a recent development, the US House of Representatives passed a bill that could force TikTok’s Chinese parent company, ByteDance, to sell the social media platform or face a complete ban in the United States.  As the bill moves to the Senate, the future of TikTok hangs in the balance, leaving many ecommerce marketers who rely on the platform’s advertising capabilities uncertain about what lies ahead. The Rise of TikTok Advertising TikTok has experienced a meteoric rise in popularity since its launch in 2016, with its user base more than doubling between 2019 and 2021. This growth has at ..read more

For entrepreneurs, finding new ways to stand out on Amazon’s crowded marketplace has been an ongoing challenge. With millions of sellers vying for the attention of consumers, the battle to capture and retain customer interest has never been more intense.  That’s why it might be hard to believe that the heart of this battle is often focused on just a few simple words.  Keywords.  Creating a powerful Amazon keyword research strategy is not just about finding words; it’s about unlocking the secrets of customer search behavior, understanding the language of your potential buyers, an ..read more

Less than a week after Thrasio filed for bankruptcy, the second shoe dropped. Boston-based aggregator Perch was acquired by Berlin-based Razor Group in an all-stock transaction.  This strategic merger places the combined valuation of the entity at $1.7 billion, underscoring the rapid evolution and competitive dynamics of the sector. This consolidation reflects a broader trend of continued post-pandemic adaptation and repositioning among aggregators. The significant VC investment – some of the investors doubling down on both of the parties involved – helped allow for a more aggressive path ..read more

Thrasio, an early leader in the Amazon seller aggregation space, has filed for Chapter 11 bankruptcy protection, indicating a strategic move to restructure its finances amidst challenging market conditions. The company has reached an agreement with its lenders to reduce its debt by approximately $495 million. Additionally, Thrasio has secured commitments for up to $90 million in new capital, aimed at supporting ongoing operations and sustaining the brands within its portfolio.  This financial restructuring is expected to strengthen Thrasio’s balance sheet and enhance its ability to suppor ..read more