We have all seen the talk show or interview broadcast from a live studio. This technique is so pervasive and effective that the studio environment has become cemented in the minds of many creators as the filming place for that type of content. However, identifying a fully-equipped production studio solely as a traditional broadcast space is like calling the Batmobile an SUV. While the studio remains the perfect location for traditional broadcasting, it offers so much more. The production services housed at a leading studio can bring practically any brand, organization, individual, or message t ..read more

Your brand is always in need of fresh content. To your customer base, your content should project the image and values that your brand represents. With these external campaigns, you often trust a team of marketers to devise, execute, and monitor them. What many companies fail to realize is that their internal content can be just as impactful to their brand. When you create corporate training videos, film quarterly updates from the CEO, or host awards ceremonies for your employees, you have the choice of how to produce that content. And when you opt for the budget option of crafting this conten ..read more

Your church is a living, breathing organization. Made up of many hardworking and multifaceted pastors, staff, and volunteers, your church is a dynamic entity on a mission to serve. However, the people you serve — your congregation — often interact with the church only a few times per week, and primarily on Sunday mornings. Their entire mental image of your ministry is a conglomeration of their past experiences engaging in worship and receiving your messages as a listener. Knowing this, the importance of the Sunday service cannot be overstated. During worship, you have the unique opportunity to ..read more

Live events are a fantastic way to showcase your brand. You can demonstrate a product’s value to consumers, conduct a companywide employee training, execute a business conference, or  host an entertainment act, to name a few. Live productions enable human connection, help amplify your message, and offer an engaging experience to your audience. Once you have your vision for your event finalized, you’ll need to decide how best to allocate your budget. Do you book a high-profile act to headline your event? Do you create an intricate multimedia presentation to display for attendees? There are ..read more

Live event production is a high-risk, high-reward endeavor. You have the unique opportunity to impact people and inspire action by creating a one-time environment that can never be recreated. The magic of live events lies in the unpredictable human aspect — this event, and the visuals, sounds, and emotions it creates, is unique to this one particular place and time. While the prospect of such an event is exciting, it comes with loads of responsibility. Because the entire production is happening in the moment, every team member must be locked in for the duration of the event, and every call ti ..read more

Filming your content in a virtual production studio gives you the unique opportunity to stand apart. By utilizing professional audio, lighting, and LED volume to produce your content, you convey an amplified level of quality and detail to your audience. Simply put, studio content is crisper, cleaner, and more impactful. Before striding into the studio, however, there are a few key factors your team must be aware of. Every film session is different, and every message nuanced. As an experienced production company with two unique studio spaces, CTS is positioned to set you up for success. Below a ..read more

Securing the audio and lighting equipment for your event may be as simple as contacting event production companies and reviewing bids until you find a partner who can fit your budget. While this is a great way to find a cost-effective AVL partner, it may not be the best tactic for producing a top-tier event. It cannot be overstated: there is no small decision when it comes to your event. While some aspects have a greater impact than others, every decision will play a role in your event’s success. Everything from your lighting design to the event technology will have a tremendous impact on the ..read more

2023 has been an exciting year for live events, and we expect the same in 2024. For as frantic as 2022 felt to everyone in the industry, this year feels different than what we faced the past couple of years. The last year saw all of us eagerly return to at least some sort of normalcy as the pandemic eased. What we had all hoped to be a grand return to live events was met with skyrocketing costs and labor shortages. While the crowds returned eager to experience a live event once again, our industry’s struggles persisted throughout the year. But that was last year. Let’s take a look at the trend ..read more

Live events have the opportunity to deeply affect people; the emotional response and impact of live experiences can move the room – long after the completion of the event itself. Live production is centered on using everything at the disposal of the artist and the production company to elicit a specific reaction from the audience. Fortunately, today there’s no shortage of high quality event technology – such as stage lighting, audio, and video – to create an unforgettable atmosphere. However, the myriad of technology options can cause some events to go overboard, often leading to excessive pro ..read more

Church stage lighting is very nuanced, even by industry standards. Church stage design must be tasteful enough for worship while still creating an engaging environment for the congregation. The church AV system should be dialed in so that the pastor is clearly visible and accessible throughout the entire service.  Church stage lighting often falls into one of two categories: (1) simple and/or bordering on stale, or (2) overdone and distracting. While the former is safe and easy to maintain and the latter has its moments, the extreme version of either is not typically serviceable as a week ..read more