The self-determination theory explains how three basic psychological needs — autonomy, relatedness, and competence — drive human motivation: Autonomy, Relatedness, and Competence in UX Design Relatedness: Products that relate to users’ needs and perspectives strengthen relationships and increase satisfaction. Competence: Clear and compelling design helps users become competent using the system, leading to positive outcomes. When it’s challenging to accommodate autonomy, relatedness, and competence in a single design, testing with potential users can help determine which need is the most import ..read more

In the article, the author describes how Wix, with over 238 million users, focuses on providing a localized experience for their non-English-speaking users. The Power of Localization in User Experience The author gives advice on how to promote localization in your own company: Raise awareness of its importance and value. Consider factors such as language, cultural sensitivity, currency, date formats, gender, and local etiquette. Attribute resources to localization and involve them in the design process early on ..read more

Push notifications are a powerful tool for engaging mobile app users, but they can be annoying if not used effectively. Push Notification Best Practices: 7 Questions Designers Should Ask Use push notifications only in the appropriate format for your message. Ensure that notifications are sent at the right time. Personalize notifications to improve relevance to the user. Use concise, clear, and simple copy in your notifications. Consider using deep links for a better user experience. Choose the best delivery method and frequency based on research ..read more

Many banks are implementing innovative solutions to make the user experience not only effective but also fun. Fintech UX Design Trends for 2023 ..read more

Personalization and customization are effective UX approaches that aid users in avoiding undesired content, but they can also cause new challenges. How Much Personalization Is Enough in UX Design? There are several practices, recommended by the author, that prevent overpersonalization and overcustomization: Finding the right balance to maintain content diversity; Using caution when handling potentially sensitive information; Providing users with control when it is relevant ..read more

Here are the top 10 most-read UX Magazine articles in Q4 of 2022. This collection of articles was read, shared, and discussed the most ..read more

The author demonstrates the showcase of introducing a voice search experience at one of the global online travel companies – Booking.com. Introducing Voice Search Experience at Booking.com A product discovery process for user requirements led to the initial step in creating conversational interaction and prioritizing MVP features. After that, the team matched the list of software and algorithmic parts to either already-existing or yet-to-be-built capabilities. The next step is to establish a taxonomy of relevant user journeys and intents (actions we should support and map to the appropriate ap ..read more

Apple and Google have battled for control of the map applications market for almost ten years. The article provides an illustration of the advantages and disadvantages of each app. Apple Maps vs Google Maps Accuracy of routes and shortcuts for pedestrians. Nevertheless, Apple has some strong features, especially when it comes to handling stressful situations (e.g. calming and very human narration, detailed parking location information ..read more

If we want to understand the mechanisms behind AI, cognitive science might come to the rescue. How Cognitive Science and Artificial Intelligence Are Intertwined AI focuses on artificial minds with human minds as an example. Cognitive science focuses on human minds with artificial minds as an example ..read more

UX research is a strange thing, being divided into “generative” and “evaluative” studies, the former conducted ideally early in product development, the latter further along in the process. Stop Dividing Generative and Evaluative Research  Here are some tips that might help you conduct your qualitative research session: Begin by asking users “casual” questions to build rapport. Ask them about their favorite and least favorite parts of their job, to walk me through a typical day. Try to orient the concept test around them. Ask stupid questions when people react to a concept ..read more