Ad Server vs DSP: The Best Tool for Your Media Buying Revealed
Epom Blog
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6d ago
Ad Server vs DSP, what media buying tool to choose and what will suit best to your business? Check out the article to find out what ad tech software you need ..read more
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The Super-Massive Guide on Ad Server Metrics: Impressions, Clicks, Conversions, and So Much More
Epom Blog
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2w ago
Having trouble navigating your ad server account? Find out everything there's to know about impressions, clicks, conversions, and so many other ad tech metrics ..read more
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What Makes the Best Ad Servers for Publishers? 5 Non-Obvious Factors to Keep in Mind
Epom Blog
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1M ago
Looking for an ad server for publishers that care about brand safety? Look no further – read the article to discover five factors that make the best ad se ..read more
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Ad Agency vs Ad Network vs Ad Exchange: Who's Your Best Partner in the Advertising Business?
Epom Blog
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1M ago
Ad network vs ad agency vs ad exchange. Discover the differences between the platforms, the variables of each, and choose your best assistant in DSP advertising ..read more
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Native Advertising: A Foolproof Guide You Need in 2024
Epom Blog
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1M ago
Unlock the power of native advertising: Explore our comprehensive guide to learn native advertising strategies, tips, and best practices ..read more
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Martech vs Adtech: How to Understand Each and Become the Master of Both
Epom Blog
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2M ago
Confusing adtech and martech? Don't worry! Click here to discover every major and minor difference in purpose, tech stack, and usage between martech and adtech ..read more
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How to Start Your Own Programmatic Agency with $5,000
Epom Blog
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2M ago
Learn how to start your own programmatic advertising agency based on white-label RTB technology and make money on selling traffic ..read more
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The Encyclopedia of Video Ad Serving: What Video Ad Tags Are and Why You Should Care
Epom Blog
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2M ago
The world of video ad serving tags is rough and complex. Let's analyze what makes VAST, VPAID, VMAP, MRAID, SIMID, and OMID different from each other ..read more
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Ad Tech 101: All You Need to Know About Ad Tech Landscape in 2024
Epom Blog
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2M ago
All about ad tech: definition, difference between ad tech and martech, ad tech software & ecosystem, and how to choose an ad tech vendor ..read more
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OTT Advertising: How to Stop Worrying and Love Digital Streaming
Epom Blog
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2M ago
OTT marketing is growing colossal in 2024! Read the article to discover what over-the-top means and how to start using OTT advertising in your own campaigns ..read more
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