In this episode, Justin speaks with Vince, a psychiatric Nurse Practitioner in the early stages of launching his private practice. Like many new business owners, Vince is navigating common challenges—gaining traction, getting found online, and balancing startup costs. Together, they explore simple, effective steps to help Vince move forward without being overwhelmed. From finding the right space for a Google listing to staying focused on what truly matters, Justin reminds Vince—and all of us—that success is a process, and progress is just around the corner. If you’re just getting started, this ..read more

In this episode, Justin sits down with Mercy, an FNP working full-time in oncology while launching her new practice offering TRT, weight loss, and IV infusion services. Like many new entrepreneurs, she’s eager to grow and attract more clients—but growth takes time, and patience is key. Justin and Mercy discuss why having a strong foundation is crucial when starting a business. Instead of constantly chasing new ideas, it’s important to focus on refining what you already offer and allowing your service lines to grow naturally. Success doesn’t happen overnight, but with the right mindset and cons ..read more

In this episode, Justin is joined by Kary, an FNP launching her med spa and women’s health practice while balancing a job and deciding between cash-based or insurance billing. With so many decisions ahead, it’s easy to get caught up in trying to create the perfect setup—but Justin reminds Kary of an important lesson: you don’t have to reinvent the wheel. They discuss the power of using what’s already in front of you—whether it’s existing referral networks, available resources, or insurance opportunities—to build a strong foundation. Success isn’t about forcing everything to fit your ideal visi ..read more

Join Justin in his conversation with with Amanda, a part-time urgent care provider, and 1099 entrepreneur offering weight loss, HRT, and vitamin injections in her practice. Amanda is passionate about her services, but like many new business owners, she’s struggling with getting patients through the door and making real money. Justin helps Amanda uncover a crucial truth, at this stage—she's her own biggest obstacle. Overcomplicating pricing, being too flexible with rates, and hesitating to market boldly are all common mistakes. They discuss the importance of standing firm on pricing (the right ..read more

Join Justin in this special episode, a taste of the exclusive ENIC podcast, as he dives into one of the most overlooked but critical aspects of being a nurse practitioner entrepreneur—having an exit strategy. If you've ever thought about selling your practice but don’t know where to start, this episode breaks it all down. Learn why selling your business can be the fastest path to financial freedom, how private equity firms and brokers evaluate your clinic, and the key steps you must take to make your business attractive to buyers. Whether you're ready to cash out or just want to prepare for th ..read more

In this episode, Justin is joined by Mary, an FNP who’s navigating the early stages of her practice while she works full-time at urgent care and PRN teaching. With so many entrepreneurs feeling the pressure to constantly market, expand, and add new services, Mary is learning an important lesson—sometimes, the best move is to wait. Justin and Mary discuss how not every business needs rapid scaling right away. If things are growing steadily with minimal effort, it’s okay to let them unfold naturally. But what if things aren’t progressing? That’s when it’s time to pivot and take action. This ep ..read more

In this episode, Justin sits down with Amanda, an adult acute care NP balancing a part-time job at a scale nursing facility while running her own wellness practice. Her business has reached autopilot but feels stagnant—now, she’s looking for ways to market and grow. Justin breaks down the importance of focusing on revenue-generating services early on, even if they’re not your passion. With so many options on the table, Rachel needs to refine her approach based on competition and market demand—whether that means choosing a short-term opportunity or investing in a long-term, more traditional mod ..read more

Listen to Justin sit down with Rachel, an ambitious Acute Care Nurse Practitioner (ACNP) who’s ready to take her business to the next level without letting outside opinions keep getting in the way. Whether it’s doubt from others or the pressure to follow someone else’s path, Rachel is learning that real success comes from focusing on her vision, not the noise around her. Justin shares a game-changing tip on identifying whether something —be it advice, an opportunity, or even self-doubt—can truly help you grow and become a better person or just hold you back. Together, they dive into the impor ..read more

Kate, FNP, and entrepreneur, who’s embracing the ENP model by balancing part-time work while running her own thriving practice sits down with Justin to discuss her next steps. Kate’s business is doing well, but like many solo entrepreneurs, she’s at a crossroads: How do you grow beyond what you can do alone? Together, Justin and Kate tackle the challenges of hiring and scaling, emphasizing the crucial shift from solo success to building a team for long-term growth. They discuss how you can operate a successful business solo, but to truly grow and avoid plateauing, you need to invest in the ri ..read more

In this episode, Justin dives into the powerful strategy of reinvesting your business earnings with guests Mike and Amy, a married couple of entrepreneurs who’ve experienced incredible growth by putting this concept into practice. Together, they unpack the idea of 1.5x growth—a practical approach to scaling your business at a sustainable pace. From hiring the right team members to expanding the services you offer in your practice, Justin, Mike, and Amy explore how reinvesting profits can help you build a steadier, faster-growing business ..read more