As COVID-19 spread, teams from different businesses rushed to establish new channels of communication. All conferences, meetings, and other events that were previously held in person had to be moved online.  While the digital transformation of events revealed a new set of challenges, it also presented chances to rethink what connection actually means. We were able to participate in discussions taking place all over the world and push the physical limits of our networks thanks to online events.  With this new reality, there are new problems and solutions that come with it.  If yo ..read more

In the era of the global workforce and gig economy, virtual career fairs are a new reality. Bolstered by the Covid-19 pandemic, most jobs have now become remote resulting in a sizable increase in the share of the job market. The hiring strategy factors into virtual career events or virtual job fairs, as they are called in most organizations. Even though many companies have made the move, misconceptions surrounding virtual career events loom large, which inhibits their ability to maximize gains. Let’s understand the nuances of hiring online and how to make the most of virtual career events. Wha ..read more

According to a report on the Event Manager Blog, it is estimated that 23% of event management firms consider sponsorship to be the principal source of their revenue.  Brands are constantly on the lookout for opportunities to increase brand awareness and reach out to prospective customers in engaging ways. At the same time, event organizers are looking for sponsors. For event organizers, sponsorship is a major source of funding. Globally, the pandemic-induced lockdowns have forced events to shift to the virtual or hybrid modes. This changed approach to organising events has opened up new ..read more

It’s not every day we need to speak over a virtual platform and that is why learning how to speak well virtually is essential. Given how typical virtual engagements are and the growth in popularity, we figured we’d look into what tips can help improve your ability to speak at virtual events. Public speaking, virtually or in person, is not as simple as it looks. It takes practice and technique.  We’ll dive into seven tips for how to improve your public speaking virtually 1. Write a Script First, understand the objective. Know what and how you want to convey the material. Additionally, you ..read more

Did you know, 76% of event marketers agree that emails are an effective tool to drive registrations for a virtual event. But how does one do that? We have put together the best email marketing practices that will help you maximize your marketing efforts to make your next ‘virtual event’ a success. Best E-mail marketing practices 1. It’s all about identifying your TG Who is your attendee: Every event is unique, hence appealing to the right target group is the key. It is important to plan your e-mail content and incorporate personalization tools in a way that it resonates with your target audie ..read more

Organizations across industries have embraced virtual events as a way to bring people together and create vibrant online communities.  Virtual communities are a powerful way to connect larger groups with no constraints.As per The Community Roundtable, 2021 study, top benefits of online communities are customer loyalty, lower support costs and brand awards. The availability of advanced virtual event platforms has further given it a boost to think beyond basic virtual chat.   In fact, it’s emerging as quite a trend in 2022. With each event, you get a new wealth of content & c ..read more

Virtual events & webinars are emerging as the hottest place for SaaS companies to generate leads besides other benefits. Unlike other businesses, SaaS enterprises thrive by building a constant connection with potential customers in the long sales cycle. Any SaaS leader will tell you that their primary focus is to bring high-quality traffic into the sales funnel, which can be turned into leads.  However, lead generation entails sustained costs, tactical execution, and a certain time lag. The objectives attributed to hosting virtual events can vary, although most organizations cite the ..read more

The word “agency” gets used frequently but can be difficult to define pin down exactly what one means when they say the word. What makes an agency different from a regular business is that an agency is a group of people working towards a common goal for their clients. Whether it’s marketing, sales, event management, etc, they work collectively to achieve the outcomes their clients require. An agency usually has a single area in which they specialize in and work with different businesses which require that skill. Agencies have varying characteristics such as size, structure, and goals. The stru ..read more

Are you looking for some new virtual event ideas for college students? If yes, then you have come to the right place. In this article, I am going to share some great virtual event ideas for college students. Virtual events for students usually are of the following types Virtual Onboarding of Freshers  Virtual Socials  Virtual Happy Hours  Virtual Graduation  The key to success lies in creating an enjoyable experience that engages college students. This article will provide you with fun virtual event ideas for college kids. So, here is the list! 1. Virtual Crib Tour This ..read more

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events continue to deliver better ROI, Higher lead generation and Better content.  Virtual events are now a value creator to your marketing & top-of-the-line.  Here is a collection of statistics to help with your marketing & event strategy for the upcoming year with internal stakeholders. Our team in collaboration with industry experts and research has ..read more