MarketSmart
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Discover Straight talk about major, mid-level and legacy gift fundraising to help you be a better fundraiser. Our Engagement Fundraising software-and-service-duo helps fundraisers get meetings with the most passionate and wealthiest supporters at the right times when they are interested in finding meaning in their lives through giving.
MarketSmart
1w ago
Do you know what they don’t teach in fundraising school? The situational realities of fundraising, such as: You’re given a goal far greater than any ..read more
MarketSmart
1w ago
Should you work on building and sustaining long-term donor relationships that lead to major giving, or should you prioritize winning low-dollar gifts as quickly as ..read more
MarketSmart
1w ago
To be philanthropic is to acknowledge that we are in this together; that: Your misfortune is mine because I have been lucky and you have ..read more
MarketSmart
1w ago
Donor retention statistics continue to worsen, with 2022 showing the lowest overall rate ever recorded, at 42.6%, according to the Fundraising Effectiveness Project. This applies ..read more
MarketSmart
1w ago
As a large or perhaps mid-size nonprofit organization, you probably know the general value of marketing automation platforms such as HubSpot and Salesforce. You may ..read more
MarketSmart
1w ago
The Great Obstacle To Professional Growth, Fulfillment and Sound Decision Making It’s the need to be more honest with ourselves. It’s more than self-knowledge. It’s ..read more
MarketSmart
1w ago
As you begin scouring your donor and supporter databases for your next batch of major donors, where do you begin? How can you tell from ..read more
MarketSmart
1w ago
Put the right idea in front of the right door in the right way at the right time. The more consistently you do that, the ..read more
MarketSmart
1w ago
All your donors are on a journey, whether they know it or not. Some of them are on a journey to get as far away ..read more
MarketSmart
1M ago
Seemingly random events earlier in our lives actually serve as omens for what we will encounter the rest of our lives. For me, it was ..read more