The 2018 Farm Bill has undeniably reshaped the cannabis industry, blurring lines and unlocking opportunities between hemp and cannabis. This episode delves into the nuanced differences and similarities between these two facets of the cannabis world. Chris Fontes shares his insights to dissect the complex web of legislation, the evolving roles of MSOs and Big Pharma, and the boundless opportunities emerging from regulatory challenges. Discover how today's cannabis entrepreneurs are utilizing the interpretation of opportunities to transform obstacles into avenues for innovation and sector growth ..read more

Capital in the cannabis industry is not just scarce; it's a puzzle.  Have you come across terms like sale-leaseback and triple net lease in press releases and earnings reports yet find yourself questioning their actual mechanics?  What's more, the implications for companies opting for these leasebacks might be more surprising than you think.  And from the perspective of a REIT company, how do they pinpoint opportunities, especially when evaluating location and market potential?  These insights are valuable for understanding the framework for decision-making, both short and ..read more

Major industry behemoths like P&G or British Tobacco are setting their sights on the cannabis industry, poised to disrupt and seamlessly integrate. In this rapidly evolving landscape, are you engaging in crucial internal and external conversations in anticipation of the next wave? This week, we sit down with Seth Yakatan to discuss the following: Founders and Companies set up for major exits. Secrets to a Profitable, Cash-Flowing Operation Build to Sell vs Build to Compete How CPG giants are eyeing cannabis for potential mergers.   Guest Links Katan Associates International | Corpor ..read more

Amidst the breaking down the walls of prohibition, it's clear that change is underway. The speed at which the cannabis industry is evolving is hard to truly grasp unless you step back and appreciate how much has altered in the last 10 years compared to the previous 100. While issues and unknowns persist, incremental progress with accelerated catalysts is gaining momentum, making one thing extremely clear: The genie is unlikely to go back into the bottle. This week, we sit down to reflect on the past with an understanding of what lies ahead.   Todd Harrison joins us to discuss the followin ..read more

"Great companies were never built by conservative leaders. Great companies were built by risk-takers." Deeply ingrained in Curaleaf's DNA is the ability to navigate the unknown ahead of opportunities. Timing these events is nearly impossible, but having the foresight and strategic resources in place when the opportunity strikes can change the game. For visionaries like Boris Jordan, being early in markets like Germany can be challenging for everyone to see until recent developments materialize. The US and European cannabis markets operate very differently, and Curaleaf is in a prime position t ..read more

Companies obsessed with solving specific pain points always win. The cannabis industry, with its unique challenges, demands tailor-made software solutions. Software that guides critical decisions forms the company's foundational backbone.  An unwavering dedication to profoundly understanding customer challenges and the agility to create nimble, value-focused software solutions is indispensable and poised to disrupt any incumbent. This week, we sit down with Rick Bashkoff to discuss: LitAlerts, CannaVerisions & the Origin from Pain to Solution The Critical Role of Accurate Data for Su ..read more

Creating trust is foundational in authentic brand development. The transition from content creator visibility to tangible product offerings has become a pivotal strategy among leading global brands. The success stories of Mr. Beast's Feastables and Logan Paul & KSI's Prime underscore the significance of integrating your brand's identity into every aspect of your product. This approach ensures meticulous packaging and thoughtful design, essential for cultivating a captivating customer experience.  House of Puff has recently unveiled its first adult-use product, marking a pivotal moment ..read more

Operating since 2011 comes with an enormous amount of experience and scars. Navigating the turbulence and keeping an eye on what's essential while scaling your organization is no small feat. Identifying new hidden revenue opportunities is the first challenge, but capitalizing on those opportunities, given the plethora of cannabis challenges, is an entirely different beast. This week, we sit down with Gabe Mendoza, EVP of Revenue for 4Front Ventures, to discuss the following: Introducing "The Hunt" Leveraging Highly Competitive Markets for Product Testing Turning Experience into Revenue Opport ..read more

Trulieve stands at the brink of what may be a golden swan event. With rescheduling likely "imminent" and recent remarks from Gov. DeSantis suggesting that adult use appearing on Florida ballots could set ablaze an unparalleled opportunity. "It really will change the structure of the business," and "We have the largest catalyst; I think that has ever happened to a single company in this space ahead of us, along with everything else everyone else has," underscore the magnitude of these catalysts. With Florida poised to be an industry game-changer, Trulieve's expansive footprint and readiness to ..read more

Cookies is the most well-known and prominent cannabis brand. Berner's story and his rise in the cannabis industry are well documented, but it's his authentic approach that has given life to Cookies, propelling it to global fame. Despite the challenges and constraints in the cannabis industry, the brand's growing global popularity is a testament to his vision & impact. Brands like Cookies transcend beyond being mere symbols. They become universal icons that resonate globally, embodying a story and culture that connect with diverse audiences across generations and cultures. This global reson ..read more