When it comes to growing an audience for your business, people will tell you to post more videos than anything, but I believe that’s subjective. I personally feel like I capture people better with my words. Not to mention, videos come with potential distractions. Reading something in a quiet place will always be the most effective way for a person to mentally digest something that requires attentiveness. With that being said, if all you’re doing is posting videos on social media & not keeping a blog, hosting a podcast or at least being featured on a popular website, you’re not only riskin ..read more

The Book Bros Tutoring & Wellness has a bottom line – just like every other company. But unlike most companies, its bottom line stays where it belongs: at the bottom of the page, as the last thing that anybody looks at. Book Bros main focus it to provide tutoring (including adult education), physical wellness (yoga and exercise courses), and eventually counseling services – all with the ease of a personalized online one-stop-shop. “Promoting the importance of education and overall wellness has always been at the forefront of my priorities. But just as important as these concepts, is the ne ..read more

Before I answer the question, let me start by saying this...the answer to this question is rooted in a few variables. The first thing to figure out is your goal. Of course, you ultimately want to make money, but you also have to figure out what your call to action will be in addition to what content will be used. In some cases, you may want to run an ad that doesn’t necessarily call for a purchase right away, which can be beneficial to your brand as well. Some common goals to reach for are: More Followers More Website Traffic Email Capture Click & Convert The Bottom Line If you’ve never ..read more

1. Bshani Radio App Founded by Bennie Randall Jr., this black-owned radio app has become a very reliable resource for many entrepreneurs, business owners and content creators. Not only does it feature podcasts that include valuable information for how to better operate and structure your business, but it also provides a way for you to create a podcast show of your own. The great thing about it is it doesn't take up much memory space on your phone. The Bshani Radio Network is three years old with over 2,000 episodes broadcasting to listeners in the United States, Zimbabwe, Germany, Canada and ..read more

Last year introduced the world to a level of panic and trauma that most of us had never experienced. Not only did we witness the horrific death of George Floyd, but we got to know this worldwide phenomenon known as the Corona Virus or COVID-19. At this point what we all knew as “normal” had become a thing of the past. Fast forward a year and some time later and we are still experiencing the eeriness of death and sickness all around us. It’s at times like these that we have to find ways to cope and still grow as individuals. This was also around the time the inspirational novel “Rebel Rules” ,w ..read more

It’s that time of the year again! Uhuru Academy is now enrolling students for the Summer School program! It’s one thing for your children to learn during the regular school year, but students who apply learning skills all year long are more likely to see success. Not only that, it keeps them occupied and focused on long-term goals. The Summer School program was actually birthed out of the Uhuru Camp back in 2009, which was a way for young black Afrikan children to get academic tutoring, cultural enrichment and arts and crafts lessons during every break the students had from school. They would ..read more

How many of us can say we have the “good fight” in us to succeed despite what others feel or think about our vision? Would you also have the “good fight” in you to succeed, if you know the vision was given to you by God, but it appears to be causing your life to crumble? Let me introduce to you a man that did just this, Ken Blocker. He invented a device which could be called a gamechanger for the firefighter’s fight against fires of all levels. After trying his hand at becoming a firefighter and being released from the Academy, Mr. Blocker was inspired one night while lying in bed to create t ..read more

Step Up, Stand Out and Break Through with Black Professional Month! An Unprecedented 31 Days of Virtual Programs, Events, and Recognition to Ignite Leadership Advancement of Black Professionals Dedicated to Building Strong Collaborations, Proportionate Leadership and Sustained Wealth for Black Professionals Around the World Miami, FL, July 27, 2021 – “Black professionals hold only 3.2 percent of all executive or senior leadership roles and less than one percent of all Fortune 500 CEO positions,” according to the Society for Human Resources Management. The first annual Black Professionals Month ..read more

After a years-long battle in court, the family of Korryn Gaines has finally been awarded a settlement in the shooting death of the 23-year-old mother. On Wednesday, a judge ruled in favor of Korryn Gaines’ family and awarded them $38 million. Jurors concluded that the last verdict in the case was inconsistent and found the 2016 shooting was not reasonable, thus violating the civil rights of the family. Gaines’ was shot and killed on the morning of Aug. 1, 2016. Officers with the Baltimore County Police Department arrived at the Randallstown apartment of Korryn Gaines to serve warrants on her ..read more

These days, especially considering the global pandemic we’re experiencing here in 2020, it is imperative as an entrepreneur or business owner that you are informed on various ways to operate your business. Otherwise, you may find yourself having to close business due to not being able to adapt. Even before COVID-19 was a household term, being able to “pivot”, as many in business put it, was essential to being able to survive as a business owner. For example, when social media became an everyday way for people to communicate and find news, entrepreneurs and companies of all sizes had to adapt ..read more