The Strongest Man in Freight: Three Pillars of a Successful Brokerage
3PL Live
by Jeremy Thone
1w ago
Get ready for an exciting new episode of 3PL Live featuring Robert Bain, also known as the 'Strongest Man in Logistics.' In this episode, Bain unveils the three pillars essential for operational success in running a freight brokerage. The three pillars include: Embracing extreme ownership at every level of the organization. Prioritizing customer experience across all stakeholders: staff, clients, and carriers. Maintaining sufficient free cash flow to sustain operations. Tune in to discover how implementing these pillars ensures clarity in roles and contributes to the seamless functioning of ..read more
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Crafting a New Identity with Trey Griggs
3PL Live
by Jeremy Thone
1M ago
Check out the latest episode of 3PL Live featuring Trey Griggs, Founder of Beta Consulting. In this episode, we delve into Beta's rebranding journey initiated by the company's staff. Griggs discovered the value of stepping back and allowing employees to take ownership, encouraging a stronger sense of belonging. But what exactly defines a brand? It's the perception and reputation people hold about a company. Just think of the iconic image of a Toyota driver celebrating 200,000 miles. Join us as we discuss Trey's insights into creating a new logo and introducing the refreshed brand to the mar ..read more
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AI Advancements Unpacked with Anthony Sutardja
3PL Live
by Jeremy Thone
1M ago
A new 3PL Live episode is now out with CEO and Co-Founder of Parade Anthony Sutardja with two degrees in engineering University of California Berkeley. In this episode, Sutardja educates us on some of the shelf AI tools and some products Parade is bringing to market. The three types of AI coming to make brokerages more efficient are: 1.). Knowledge-based Q&A’s such as Notion.ai 2.) More streamlined integrations using Generative 3.) Workflow enhancements like Co-Driver by Parade which uses generative AI to take out transactional work for the carrier sales reps We hope you enjoy this episod ..read more
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Exploring the 5 Core Principles of Customer Success in SaaS with Demi Longley
3PL Live
by Jeremy Thone
2M ago
A new 3PL live episode is now out with Demi Longley the Director of Customer Success at Textlocate. Longley breaks down some of her secrets to keeping customers happy to keep clients happy. Here are the principles Longley uses: 1.) Make onboarding a smooth process with touchpoint follow-ups. Talk to the correct stakeholders. 2.) Understanding client needs on a deeper level. Not every implementation will be the same it helps to be open-minded. 3.) Regular Health Checks and Monitoring. People move roles and companies its important to have regular check-ins to also introduce new features. 4 ..read more
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5 Trends in Marketing for 2024 with Whitney Johnson Cowell
3PL Live
by Jeremy Thone
2M ago
In the latest episode of 3PL Live, Whitney Johnson Cowell, a marketing executive at KCH Transportation, shares insights on 5 key marketing trends for 2024 in the Supply Chain. 1. In-person and Virtual Events: We expect to see more engaging events such as Manifest with more interesting experiences. 2. User-Generated Content: Emphasizes the importance of organic content and providing space for reviews and feedback. 3. Video Marketing: Video content is becoming a competitive advantage as GPT commoditizes copy. 4. Sponsorships: Explores sponsorship opportunities in events, newsletters, and spe ..read more
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3 Strategies for Freight Market Resilience with Tyson Lawrence
3PL Live
by Jeremy Thone
2M ago
Check out the latest episode of 3PL Live! In this episode, we delve into strategies for thriving in a challenging freight market downturn with Tyson Lawrence, a seasoned supply chain entrepreneur. Lawrence embarked on his career journey back in the early 2000s with CH Robinson. He faced the setback of his first brokerage going bankrupt, and later, he successfully sold his brokerage to GlobalTranz. Lawrence offers the following valuable advice to brokers navigating a downturn: 1.) Ensure your financial records are well-organized. 2.) Expand your income sources (avoid relying solely on one ..read more
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Behind the Scenes with Glenn Stebbings of LogistIQ
3PL Live
by Jeremy Thone
3M ago
In this podcast, Glenn Stebbings, the Founder and CEO of LogistiIQ Insurance, shared his entrepreneurial journey and background. Stebbing's father's hard work and determination served as an inspiration. He started his career as a program manager in the logistics space and eventually founded LogistiIQ Insurance, focusing on providing fast and user-friendly freight insurance solutions. The company is designed to make it as easy as possible for shippers to work with multiple carriers. Glenn's early experiences in the Royal Globe cargo department, along with his dedication, led him to earn the CP ..read more
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Mastering Communication: A Conversation with Alfredo Fumacas
3PL Live
by Jeremy Thone
3M ago
Check out the latest episode of 3PL Live, featuring Alfredo Fumacas, the Director of Logistics at Continental Logistics. Fumacas embarked on his podcasting journey 14 years ago, where he initially shared stories related to a Portuguese soccer team. In this episode, he provides valuable insights on effectively conveying your message, even when English is your second language. He emphasizes that the key is not getting bogged down by filler words like "uhms" and "aws." What truly matters is successfully conveying your message and ensuring that your point comes across clearly. 3PL Systems Team ..read more
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Coleman Ruffin's: Mastering Personal Branding in Freight Tech
3PL Live
by Jeremy Thone
3M ago
In this engaging episode of 3PL Live, our special guest, the Vice President of Operations at Beta Consulting, delves into the essential aspects of personal branding within the dynamic freight tech industry. During our conversation, we explored the intricacies of crafting a compelling content strategy, which includes leveraging powerful tools such as LinkedIn Live, podcasting, and engaging video content. Discover how Beta Consulting has mastered the art of strategic content creation, allowing them to operate seamlessly without resorting to cold-calling tactics. 3PL Systems Team ..read more
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Hire Me Now: Expert Advice from Chris Fields
3PL Live
by Jeremy Thone
4M ago
Check out the latest episode of 3PL Live featuring Chris Fields, a 15-year supply chain veteran and VP of Sales at Zehl Logistics. In this episode, we focus on valuable tips for those looking to reenter the job market, given Fields' extensive experience in hiring over the years. Here are some practical tips to make yourself shine in a competitive job market: Express Your Strong Interest: Don't hesitate to let the hiring manager know that you genuinely want the job. Being proactive and assertive is perfectly acceptable. Follow-Up: After your initial interaction, sending a thoughtful follow ..read more
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