Prototype Anything! Going beyond Digital
Objective Experience » UX Research
by jkaushal21
4M ago
You likely understand a “prototype” to be a digital wireframe or construct using Figma (or if you’ve been around a while, maybe Sketch… Adobe XD… Axure… Balsamiq… amongst a few others that have come and gone!). Whenever we refer to a prototype, testing digital applications or websites is the first answer that comes to mind. The UX industry drives it, is the subject matter expert of it, and UX’ers are often required to know how to use the tool intuitively and natively to our process. Particularly as Usability Testing is part of (one of) our core methodologies, a functional digital prototype us ..read more
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What is Strategic Design in 2023?
Objective Experience » UX Research
by jkaushal21
4M ago
Often at Objective Experience, we’re asked “What’s Strategic Research? And how does it help our product offering when we just want features our customers need right now?”. Let’s address this question, and hopefully help answer the ‘why’ Strategic Research and design, and the blend of tactical outcomes for a business roadmap, can help play the long game for customer happiness (and the immediate wins, if you play your process right!) Business and product are still in catchup mode; coming out of that period that was “the impact of COVID” into the now, there is a dynamic, fluid, new way of compet ..read more
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Utilizing AI for UX Research and Analysis – My Experiences
Objective Experience » UX Research
by Spencer
5M ago
Lately the concept of AI has become more and more of a household term for many, but for some people (my partner’s mum for example) the concept is still almost completely unknown. The topic of utilizing AI to help with my work naturally came up in a conversation she and I had the other day, and I found myself becoming an \”AI salesman\” of sorts. Not necessarily that I was upselling the concept and telling her how spectacular it all is, but rather how it could be used for people like me who work within the UX space. Specifically, how it helps me with my day-to-day work, and touching on the cur ..read more
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World Interaction Design Day 2023
Objective Experience » UX Research
by Robert Williams
6M ago
Interactions, and the design of interactions, are part of our human experience. It goes beyond digital, beyond screens, beyond touching glass and receiving that which we seek – interactions are all around us. Through voice, through emotions, through communications that are spoken or written or unconscious, “interaction design” is a process that we are either consciously defining and shaping through design, or simply a player within it. At Objective Experience, our acknowledgment through our research and human definition of what “interaction” is to our users helps shape and mould an ideal exp ..read more
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Objective Experience – Wellness Week 2023
Objective Experience » UX Research
by jkaushal21
7M ago
Employee wellness has taken center stage in today’s workplaces. It’s a fact: to excel, you need to nurture both your physical and mental well-being. Employers hold the power to elevate team members’ health and happiness by embracing strategic initiatives, ultimately cultivating a more content workforce. An “employee wellness program” is your business’ set of unique offerings that support employee wellness. During the pandemic we transformed into a fully remote agency and our employee, Ligia Pessotto, reminded us of the importance of building connections between remote team members by creating ..read more
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Qualitative research – A beginners guide
Objective Experience » UX Research
by Spencer
7M ago
Qualitative research  – A beginners guide for interpreting and understanding key points An introductory guide to working within a project that utilizes qualitative research methodologies From my time spent working as a UX researcher and design consultant, I have come to learn a few key things which may seem incredibly obvious to a few but may not seem so obvious to others. First, that sometimes it’s not always as easy as it seems. You may think that because you finished speaking to 10 people, pulled a couple of great quotes from the data, and have some good video recordings of your inter ..read more
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Multilingual UX Research Whitepaper
Objective Experience » UX Research
by James Breeze
8M ago
Download our Free whitepaper on Multilingual UX research Multilingual UX research refers to the practice of conducting user experience studies in diverse markets where users interact with digital products and services in their native languages. Businesses and researchers must recognize the importance of accommodating these linguistic differences to create user-friendly experiences that resonate with local markets. Benefits of conducting multilingual research Gather more diverse insights Understand the difference in each market Leverage cultural differences to our advantage DOWNLOAD FREE ..read more
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Qualitative research & project management – A beginners guide
Objective Experience » UX Research
by Spencer
8M ago
Qualitative research & project management – A “beginners guide” for interpreting and understanding key points within An introductory guide to working within a project that utilizes qualitative research methodologies From my time spent working as a UX researcher and design consultant, I have come to learn a few key things which may seem incredibly obvious to a few but may not seem so obvious to others. First, that sometimes it’s not always as easy as it seems. You may think that because you finished speaking to 10 people, pulled a couple of great quotes from the data, and have some good vi ..read more
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Objective Academy: Sustainable Digital UX Workshop [PIXEL – Singapore]
Objective Experience » UX Research
by jkaushal21
1y ago
Sustainable Digital UX Workshop Duration: 3 hours Date: 23 March 2023, Thursday Time: 2:00 PM to 5:00 PM Location: IMDA PIXEL Seminar Room (Level 2), 10 Central Exchange Green, Singapore 138649 Register for this Course Understanding Sustainable Digital UX Research Data-driven design is often thought of as A/B testing or website analytics, for measuring or evaluating success. But used earlier on, data can also be a powerful creative tool during the discovery and ideation phases of a project. In this workshop, you will learn the principles of applying a Conscious Experience Design framework ..read more
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Objective Academy: UX Design and Delivery Course [GovTech – Singapore]
Objective Experience » UX Research
by jkaushal21
1y ago
UX Design and Delivery Course Class 1Duration: 2 days When : 01 Mar 2023 to 02 Mar 2023 Time : 9:00 AM to 5:00 PM Class 2 Duration: 2 days When : 10 May 2023 to 11 May 2023 Time : 9:00 AM to 5:00 PM Class 3Duration: 2 days When : 21 Sep 2023 to 22 Sep 2023 Time : 9:00 AM to 5:00 PM Register for this Course About the Course As organisations mature in their approach to Human Centered Design, the question remains “How do I integrate this methodology into our work, our culture, and our way of creating product?”. This two day course will teach you the foundations of design thinking, and how to i ..read more
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