The Humanization of ChatGPT and Its Impact on Trust
UX Studio Blog » UX Research
by Réka Pető
7M ago
AI tools and Google serve different purposes, but both aim to give us quick, effective computer assistance. Google and AI tools like ChatGPT offer very different user experiences. The phenomenon of humanizing human-computer interactions emerges as a cornerstone in these interactions. AI is the future, but we still know very little about it. We believe that understanding how people think about AI and how they use AI tools are key parts in being able to create proper AI-powered products and tools.  This thought motivated us to do research on the topic. The research process itself was excit ..read more
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Market Research vs UX Research: Key Differences & When to Use Each
UX Studio Blog » UX Research
by Dan Jecan
7M ago
Starting from scratch with a digital product is a thrilling but tough job. Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer:  How can you distinguish between different types of research? What characteristics define market research vs UX research?  Which one should you use, and when? How can you combine market research and UX research? Doing research can give the answers you need to move on and create a great product.  The big question is, then, what type of research do you need ..read more
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How far do people trust AI? – A Research project from UX Studio
UX Studio Blog » UX Research
by Borbála German
7M ago
Our company specialises in digital products, so it’s crucial for us to get a better understanding of people’s thoughts and attitudes towards AI and existing AI tools. One of our main interests was to see how much people trust them. Thus we decided to do research on the topic. We designed quantitative research to get an overview. In this post, we will introduce our research process, and give a sneak peek at our top 3 findings. You can also check out the detailed results with all the graphs and findings.  Why we ran this study UX studio is delving into the research on the topic of AI. We ..read more
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The Full Guide To Using Eye-Tracking In UX Research
UX Studio Blog » UX Research
by Réka Pető
7M ago
Are you interested in how eye-tracking in UX research can be leveraged to gather reliable data and unveil insightful observations regarding user behavior but unsure how to proceed? Have you read many articles about this method but still have many practical questions? Read this article and get ready to collect reliable data using eye-tracking.   ‘Almost nothing need be said when you have eyes.’ (Tarjei Vesaas, The Boat in the Evening)  Above is one of the thousands of quotes emphasizing that hidden thoughts can be read from people’s eyes. Eye-tracking methods aim to utilize this fact ..read more
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How to Tackle Prompting Challenges with AI Writing Tools
UX Studio Blog » UX Research
by Dorottya Pála
11M ago
Do you remember when writing involved staring blankly at a screen, waiting for inspiration to strike? Thanks to generative AI tools, those days are as gone as dial-up internet. Yet, there’s a catch – you need to know how to ask nicely to receive the desired outcome. With the rise of readily available generative AI tools, it is now possible to create large bodies of text in a matter of seconds. However, crafting the right prompts to achieve the desired output can be challenging. In this article, we will examine the complexities of prompting and how AI writing tools can simplify the process. We ..read more
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Best AI Research Tools: Insights & Recommendations
UX Studio Blog » UX Research
by Réka Pető
1y ago
In today’s AI-driven world, the excitement about artificial intelligence is widespread, with numerous tools available to shape our lives and the world. But with so many options flooding the market, it’s easy to feel overwhelmed. Our blog post guides you through the maze of AI research tools. We’ll uncover the hurdles of current AI-powered research tools and spotlight the most promising ones to keep an eye on. Let’s dive in and navigate the future of research together!  Overall, our expectation of AI is clear: to tackle the tedious and monotonous aspects of our work. Let’s imagine, fo ..read more
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Ear-Opening – The 7 Most Insightful Podcasts for UX Researchers in 2023
UX Studio Blog » UX Research
by Lilla Schmidt
1y ago
Are you a UX researcher looking to level up your skills and knowledge? But are you fed up with reading countless articles and textbooks or trying to get into expensive courses and conferences? We’ve got good news for you! A secret weapon is available for anybody anywhere at zero to little cost. Podcasts. In this article, we’ll introduce you to our favorite UX research podcasts that can help keep your skills sharp by bringing the best experts from all over the world into your living room. So, let’s dive in and get ready to learn and be inspired. Why podcasts Are you tired of scrolling through ..read more
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How to Run Usability Testing With Kids
UX Studio Blog » UX Research
by Borbála German
2y ago
Usability tests are important to understand how users interact with products. Accordingly, on a project dedicated to improving the UX of a product designed for kids, it’s essential to conduct usability tests with kids. We recently worked on such a project, redesigning an app related to a kid’s robot kit. So, with this blog post, our intention is to help you to prepare for running usability testing with. We’ll share aspects you should generally pay attention to, along with practical tips that we have learned during in-person and remote testing sessions. Also, we’ll shed some light on the chall ..read more
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Building an MVP: Steps and Benefits
UX Studio Blog » UX Research
by Zsófia Pála
2y ago
When you have an idea in mind, you might feel the urge to create it in one sitting. But without a plan, research, test, and validation you might waste energy and money on developing something that’s not appealing to anyone. Sure, building an MVP can also feel like a waste of time, but trust us, it’s a proven method in the business world. Building an MVP (Minimum Viable Product) is the first and most crucial step of creating a new digital platform. Before wasting your precious time and resources on developing all features and finished designs for your product, you should validate your idea. Fo ..read more
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How to transition from academia to UX research
UX Studio Blog » UX Research
by Borbála German
2y ago
Leaving a profession is never an easy decision. Especially if you worked in academic research and you’ve gained a specific skill set. But there is a silver lining: you can find new and exciting fields, such as UX, where you will be considered as a great candidate for a UX researcher position. You can start the transition into the world of UX with easy and affordable steps, and if you found it exciting you can invest more into your career change. Here’s my journey and some recommendations to make the switch from Phd to UX research. My story from academia to UX research I was always interested ..read more
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