What is Headless eCommerce? Imagine you owned a brick-and-mortar location where every time you wanted to update a single display shelf, you had to gut and rebuild the whole aisle, if not the entire storefront. That setup would be enormously inconvenient, and you’d actually be disincentivized against ever making changes. That simply doesn’t work—not for physical locations or eCommerce. Changes and flexibility are necessary to keep pace in today’s hypercompetitive eCommerce world. Launching apps and new front ends, emerging trends, revenue streams, omnichannel marketing opportunities, and more a ..read more

Epicor Commerce Connect (ECC) vs. Adobe Commerce / Magento When investigating software, many businesses understandably look toward their existing partners to stay within the same ecosystem. The commonly held assumption is that the same vendor is needed to seamlessly integrate complementary software for frictionless operation. Epicor Commerce Connect (ECC) is one such solution, developed for those that rely on the company’s enterprise resource planning (ERP) and need to integrate eCommerce functionality. If your business relies on an Epicor ERP solution, ECC should be on your shortlist of pla ..read more

Epicor Commerce Connect (ECC) vs. Adobe Commerce / Magento When investigating software, many businesses understandably look toward their existing partners to stay within the same ecosystem. The commonly held assumption is that the same vendor is needed to seamlessly integrate complementary software for frictionless operation. Epicor Commerce Connect (ECC) is one such solution, developed for those that rely on the company’s enterprise resource planning (ERP) and need to integrate eCommerce functionality. If your business relies on an Epicor ERP solution, ECC should be on your shortlist of pla ..read more

Does Your eCommerce Site Need a Customer Data Platform? Who should your marketing strategies target? When should you engage them, and how? Every business inherently knows it must engage its customers—especially for eCommerce growth. It’s essential to driving initial conversions, future orders, and higher lifetime customer values. But knowing you need to do something isn’t quite the same as understanding the specifics of the “who,” “when,” and “how” for your target audience—or audiences. For this invaluable and actionable insight, eCommerce operators can turn to customer data platforms (CDPs ..read more

Summer eCommerce Success—Thriving Through the Tough Months Although most people welcome the summer months, eCommerce operators might view them with some trepidation. If you’ve noticed that eCommerce sales seem to slow down in the summer, you’re not alone. It’s a common phenomenon throughout much of the industry. However, that doesn’t mean you just have to sit and suffer through it.Instead, you can adopt some of the summer-focused strategies—like BOPIS and user-generated content—below to make your eCommerce sales sizzle. Why is Summer More Challenging for eCommerce? Depending on the type of ..read more

Everything You Need to Know About “Buy Online, Pickup In-Store” Hybrid in-store/online businesses—from big box stores to local mom-and-pop shops—have begun increasingly offering customers the opportunity to “buy online, pickup in-store” (BOPIS).  Retailers can leverage this unique fulfillment strategy to increase profits, boost customer satisfaction, and get a leg up on their competition—but how does BOPIS eCommerce work?  The following guide describes BOPIS, customer motivations to use the method, benefits for retailers, concerns for BOPIS newcomers, and competition tips for onlin ..read more

Which Review Tool is Right for You? The Top eCommerce Site and Product Review Tools When you’re trying to convert potential customers, a glowing review of your eCommerce site and products serves as some of the best data you can leverage. Few things help close the sale like seeing others rate and describe their shopping experience, as it helps affirm credibility and instill confidence that your customers are happy doing business with you.   However, there are myriad review tools you can integrate with your Adobe Commerce / Magento storefront, making it difficult to determine which is rig ..read more

DotcomWeavers’ Custom Lizzy CRM Integration While some Adobe Commerce / Magento integrations are provided “out of the box,” they don’t always offer the best possible functionality. For example, perhaps there’s more data you’d like to pull during a query or sync, or maybe you want those syncs to be triggered automatically and occur in real-time.   As was the case for Colonial Power & Sport (CPS), some eCommerce businesses need more from their Lizzy CRM integration in both instances.   We put our expert developers on the challenge, and their integration solution pulls more data i ..read more

Get Ready for Adobe Commerce / Magento 2.4.4—Our 2022 Release Guide The next version of Adobe Commerce / Magento—v.2.4.4—will be released on April 12. As a lauded Adobe partner, we’ve been given early access to familiarize ourselves and prepare for the changes.   To help you get ready as well, we’ve summarized the critical information and changing capabilities. v2.3 Approaching End-of-Life (EOL) Before diving into the v2.4.4 release, we want to give a brief reminder that updating to the latest Adobe Commerce / Magento version is critical for your eCommerce site and integrations’ funct ..read more

Payment Services Launch for Adobe Commerce / Magento Towards the end of last year, Adobe announced the launch of its own Payment Services, readily integrable for merchants leveraging Adobe Commerce and Magento Open Source for their eCommerce storefronts. Prior to Payment Services for eCommerce, most Magento payment processors required additional integration and management efforts to set up and support.   Adobe Payment Services will simplify eCommerce operators’ transaction management and provide additional insight. However, there are other factors that operators must consider—most notab ..read more