There’s nothing sexy about selling “pubic hair oil.” David Gaylord, founder and CEO of Bushbalm, learned this quickly after launching 7 years ago. But fast-forward to today, and the bikini line skincare brand is pulling in $9m in sales annually. In this episode, David delves into the intricacies of launching, testing, at times failing, and scaling a successful bikini line skincare company. Tune in to steal the multichannel retail playbook that has helped scale Bushbalm into an international, 8-figure brand! ? Skim this episode's highlights.  The Checkout is brought to you by Cogsy, the ..read more

Modern shoppers want everything faster, more personal, and more convenient. That means faster sites, customized shopping experiences, and a seamless shopping journey across multiple touch points. Composable commerce addresses these challenges by offering a solution that allows brands to select the most appropriate commerce components and combine them to meet their unique needs. In this episode, Gavin Ballard, founder and CEO of Disco Labs, explains how composable technology can optimize operational efficiencies and create personalized customer journeys. Gavin's experience building technology ..read more

With ad spends at an all-time high, chasing short-term profits only gets your retail brand so far. That is, unless you master the art of customer value optimization (CVO).  CVO is a strategic approach that aims to enhance every stage of the customer journey, ultimately building strong, long-lasting customer relationships and generating maximum ROI from all marketing activities. Fortunately, Valentin Radu, founder and CEO of Omniconvert, with 16+ years of experience working with eCommerce brands, has developed the CVO methodology that has unlocked growth for 100+ brands, including Samsun ..read more

Nobody wants to fall behind, especially with new technologies like ChatGPT and Midjourney that can significantly benefit their business. However, the rapidly evolving digital customer journey and the proliferation of ecommerce technology make it challenging for retailers to manage their tech stack effectively. In this episode, Dylan and CEO Adii Pienaar, explore the impact of AI on retailers in 2023 and ways for brands to remain competitive through a focus on customer-centricity and superior products. Tune in and unlock growth opportunities for your brand this 2023! ? Skim this episode's high ..read more

Paid acquisition remains as one of the most popular ways to grow your business. However, as attribution challenges, automation, and limited transparency increase, it has become more difficult to generate meaningful ROI from these strategies.  In this episode, Andrew Lolk, founder of Savvy Revenue, and our CEO, Adii Pienaar, discuss how brands can rise above the challenges and scale their PPC strategy and ecommerce business to greater heights.  Tune in and find out how you can scale your ecommerce business! ? Skim this episode's highlights.  The Checkout is brought to you by ..read more

33% of customers will switch companies after 1 bad experience — like a subscription showing up late. By the 2nd bad experience, that number shoots to 60%.)  With the new Cogsy + Smartrr integration, you won’t have to worry about this anymore. With this new feature you can maintain optimal inventory levels that can easily fulfill your one-off and subscription demand (without overstocking to make it happen).  In this special episode of The Checkout, our CEO Adii Pienaar shares how you can get the best out of our all-new feature to fullfil subscriptions accurately and consistently.&nb ..read more

Building your business across borders? There’s never been a better time for DTC brands to go global. But international expansion this 2023 is not without its challenges. In this episode, Ammar Moiz of Mayple, and our CEO, Adii Pienaar, share what it takes to build a global brand in today’s multi-channel marketplace. They discuss global distribution trends, why brands are going beyond their local markets, and the opportunities that the global market holds for DTC brands in 2023  Tune in and find out how you can start expanding internationally!   ? Skim this episode's highlights. The ..read more

Before omnichannel retail existed, Cameron McCarthy, co-founder, and CEO at WeStock, went door-to-door selling chocolates to independent retailers where he learned all about the big challenges in retail and how to overcome them to accelerate growth. In this episode, Cameron and our CEO, Adii Pienaar double down on today’s best practices that will transform the landscape of retail amidst evolving multichannel trends. Tune in and step up your brand’s experience!  ? Skim this episode's highlights.  The Checkout is brought to you by Cogsy, the ops optimization tool empowering DTC bra ..read more

Customer retention can drive predictable revenue growth, but what are the best ways to convince subscribers to stick around and become lifelong brand champions?  In this episode, Molly Duffy, Director of Product at Smartrr and our CEO, Adii Pienaar announce an upcoming strategic partnership between Smartrr and Cogsy. Together they uncover the best DTC subscription practices and tease a much-awaited feature that can help DTC subscription-based brands drive predictable revenue growth.  Tune in and step up your brand’s experience!  ? Skim this episode's highlights.  The Ch ..read more

The integration of online and offline customer experiences has become a challenge, but not an impossible one.  In this episode, Kait Stephens, CEO, and co-founder of Brij, shares the best QR code strategies to help you better connect with your customers through online and offline experiences to drive repeat sales across all sales channels.  Tune in and step up your brand’s experience! ? Skim this episode's highlights.  The Checkout is brought to you by Cogsy, the ops optimization tool empowering DTC brands to unlock 40% more revenue and save 20+ hours a week. Learn more and tr ..read more