OLLY’s Jennifer Peters on Prioritizing Change for a Growing CPG
Commerce Connect Podcast
by Digital River
1y ago
After spending years on the agency side helping brands spin up online stores, Jennifer Peters decided it was time to work full-time on just one brand. As Direct to Consumer Manager for OLLY, Peters jumped in right after OLLY became part of the Unilever family – giving her a brand with a start-up mentality, and ..read more
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Astound Co-Founder Igor Gorin Says Agility is the Key to Ecommerce Success
Commerce Connect Podcast
by Digital River
1y ago
Astound co-founder Igor Gorin has seen a fair amount of change in his life. His family immigrated to the Bay Area from the former Soviet Union in the 1980’s, specifically the region that is now Ukraine. Gorin clearly saw opportunity on the horizon as he met other entrepreneurial students who, once in college, created a ..read more
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General Mills’ Carter Jensen on Using D2C for CPG Incubator Brands
Commerce Connect Podcast
by Digital River
1y ago
General Mills has been around for nearly 100 years, and the food giant has been innovating all along the way. Carter Jensen is the Global Lead for Direct to Consumer at General Mills. His team works with the company’s incubator program, focused on emerging brands, using digital strategies to gain insights and test theories to ..read more
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Commercetools’ Kelly Goetsch: The Value of Headless Commerce
Commerce Connect Podcast
by Digital River
1y ago
Kelly Goetsch is Chief Strategy Officer for commercetools, a German-based company changing the way we think about ecommerce. commercetools (spelled with a lower-case c) is an API-first multi-tenant SaaS commerce platform dedicated to the idea of modern composable commerce. Headless commerce started with commercetools. Goetsch says commercetools’ solutions are based off a catalogue of around ..read more
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Rec Room’s Mike Schmid on the Key to the Metaverse: Ubiquity
Commerce Connect Podcast
by Digital River
1y ago
Mike Schmid considers himself a start-up kind of a guy, which is one reason he decided it was time to leave his high-profile gig at Apple to try his hand at a company he’d been eyeing for some time, Seattle-based Rec Room. With more than 37-million users worldwide, the free-to-use platform allows creators to customize interactive rooms, and build experiences for others to share. Late last year, the company announced $145-million in new funding, bringing the company’s valuation to $3.5 billion. Heady stuff for a start-up that first got off the ground in 2016. The pandemic pushed growth even fur ..read more
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Ecommerce Fraud Fighter: Accertify’s Mark Michelon on How Brands Can Stop a Growing Threat
Commerce Connect Podcast
by Digital River
1y ago
Becoming a fraud fighter was not on Mark Michelon’s radar when he interviewed for a finance job at a new company called Orbitz. He got the job and was asked to look at a problem the company was having with chargebacks on its new website. It turned out to be a fraud ring. Soon, Michelon ..read more
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Future Commerce hosts Phillip Jackson and Brian Lange Discuss Ecommerce Experience, Trends and Composable Commerce
Commerce Connect Podcast
by Digital River
1y ago
Explore the future of ecommerce with Phillip Jackson and Brian Lange, former competitors turned co-conspirators. Together they founded Future Commerce, which helps ecommerce brands create a strategic vision that will shape the future of their retail and digital channels. Not content to leave it there, Jackson and Lange want to help brands bring about change ..read more
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Ecommerce Transformation: Talking with Infosys’ Uday Kotla
Commerce Connect Podcast
by Digital River
1y ago
Uday Kotla, vice president and global business head for Infosys Digital Experience joins Digital River's Jason Nyhus for a look forward after a blistering two years of growth in the ecommerce industry. What are companies looking for now? Which industries are seeing the most transformation, and how is Infosys addressing the global demand? It's been a wild ride for ecommerce, and Uday suggests the most interesting changes are still to come ..read more
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Why Multi-Storefront is a Game-Changer: A Conversation with BigCommerce’s Jim Herbert
Commerce Connect Podcast
by Digital River
1y ago
Jim Herbert is an unabashed cheerleader of the Open SaaS approach at BigCommerce, Herbert now finds himself in the middle of the biggest product announcement for BigCommerce in recent years, it’s new Multi-Storefront solution that will give merchants even more flexibility and ease of use. Digital River’s Jason Nyhus recently spoke with Herbert about Multi-Storefront, Open SaaS and how flexibility is key for brands striving for long-term success ..read more
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How a late-night craving for ice-cream unlocked an epiphany for Unilever’s Amy Brix
Commerce Connect Podcast
by Digital River
1y ago
If the idea of getting a late-night delivery of Ben & Jerry’s ice cream to your doorstep sounds appealing, you can thank Unilever’s Amy Brix for making it a reality for European customers. Now Director of Ecommerce in Germany for Unilever, Brix is responsible for the overall execution of Unilever’s ecommerce strategy in Germany. Brix sat down with Digital River’s CMO, Ted Rogers, to talk about ecommerce trends, and what that means for shoppers craving convenience ..read more
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