South Africa has establish itself as a very interesting market for US exporters. Not only a mining and resources powerhouse, South Africa's population is well connected and ready to do business with US companies. With a large population of English speakers, and over 30 million daily internet users, it is a great market to enter for exporters! Use online tools to your advantage to be found, understood, and transact your business in South Africa.  ..read more

At IBT Online, we have a clear mission as we set out to help exporters leverage online tools to expand their global footprint. Representing the fourth generation of family ownership, Adrian also had a clear vision of being found, understood, and easy to do business with in Mexico and Canada, so he could not find a better partner to embark on this journey to grow exports, sales, brand, and business globally. Our collaboration, marked by success and shared achievements, unfolded as a journey that Adrian describes as, "a complete market analysis, competitor analysis, just looking at everything f ..read more

India has the second largest population on the planet, and its people are joining the online world by the millions! Not only are they becoming internet users, they are also participating in ecommerce! For U.S. exporters, India is an up-and-coming export market with ample opportunity for growth. If you get the online presence right, the market can be very fruitful.  ..read more

The United Kingdom is one of the largest economies of the world (ranked 7th) and the third largest ecommerce market globally. The UK is also amongst the most connected and internet-savvy consumers and businesses anywhere. Some 95% of the population access the internet regularly. For US exporters, the UK is a prime destination market: large, accessible and with a low language barrier. It's a great market for exporters, especially those that get their online presence right ..read more

Mexico is one of the largest trade partners of the United States, is well connected, and has a population that is tech-savvy and modern - a dream destination for any exporter. The people of Mexico are well connected, avid social media users, and love to watch videos.  Use online tools to your advantage to be found, understood, and transact your business in Mexico – one of the most internet-aware markets in the world ..read more

Canada is the United States' second largest trade partner in the world, and number one importer of US goods. Canada has a population that is well connected, close-by, and ready to do business with US companies. With a large population of English speakers, and 90% of them on the internet, it is a great market to enter for exporters! Use online tools to your advantage to be found, understood, and transact your business in Canada.  If you want to learn more about this exciting market, make sure to check out our other resources about Canada including our blog, Website Localization Snapshot a ..read more

Exporters: Where to Focus? Which Export Target Markets? At IBT Online, when helping our clients Online Globally, especially new to export, and smaller businesses, we are often asked “Where to focus?”, and “Which export target markets”? A strategic question. Nobody is better placed to respond than the enquirer themselves, with a little help! Nataly Kelly has written an excellent, well-researched, and resourced from her successful relevant professional experience, book entitled "Take your Company Global". See Harvard Business Review, LinkedIn and Amazon links below. I enjoyed the easy writing s ..read more

In the fast-paced realm of international ecommerce, smaller American exporters often grapple with the challenge of establishing a successful ecommerce presence in global markets. While your own e-commerce website platforms (think WooCommerce, and Shopify) may seem like the default choice, the process can be a demanding endeavor in terms of resources, both management and budgetary. In this blog post, we explore a more efficient route for smaller exporters looking to dip their toes into the expansive world of e-commerce exports—leveraging international marketplaces ..read more

Exporters: Where to Focus? Which Export Target Markets? At IBT Online, when helping our clients Online Globally, especially new to export, and smaller businesses, we are often asked “Where to focus?”, and “Which export target markets”? A strategic question. Nobody is better placed to respond than the enquirer themselves, with a little help! Nataly Kelly has written an excellent, well-researched, and resourced from her successful relevant professional experience, book entitled "Take your Company Global". See Harvard Business Review, LinkedIn and Amazon links below. I enjoyed the easy writing s ..read more

The power of digital advertising to connect with your target audience and create a unique brand experience, cannot be overstated in the evolving landscape of the US ecommerce market. Oscarware, a women-owned Kentucky-based company specializing in innovative grilling accessories, stands as a shining example of the tremendous impact of digital advertising in ecommerce success. Through their strategic partnership with IBT Online, the company launched a cutting-edge ecommerce platform and orchestrated powerful digital advertising campaigns that reshaped their market presence and helped build a un ..read more