Customer portals can provide a platform for customers to give feedback on products or services. This feedback can be used to make improvements, leading to higher customer satisfaction and loyalty. Additionally, positive feedback and testimonials can be used to attract new customers ..read more

By providing a high-quality, convenient service, customer portals can increase customer retention. It's usually more cost-effective to retain existing customers than to acquire new ones, so this can have a significant impact on profitability ..read more

Customer portals can provide valuable data about customers' preferences, behavior, and needs. This data can be used to improve products, services, and marketing strategies, leading to increased sales and profits ..read more

Customer portals can be used to promote related products or services that a customer might be interested in. Cross-selling and upselling can be facilitated by analyzing customer data and presenting relevant suggestions. This can increase the average transaction size, leading to higher profits ..read more

Customer portals can reduce operational costs in various ways, such as by automating routine tasks and reducing the need for customer service staff. This can increase business profitability ..read more

Businesses can use customer portals to automate their marketing efforts. For example, they can send automated emails or notifications about new products, discounts, or loyalty rewards based on customer behavior and preferences. This can increase sales and profitability ..read more

Customer portals often come with self-service features, enabling customers to resolve their issues without contacting customer support. This not only improves customer satisfaction but also reduces operational costs for the business, improving profitability ..read more

What do modern B2B customers expect from you? The way business customers buy products and services is evolving. There is a rapid shift from offline to online transactions. Where did this come from? What do B2B customers expect from your business in the online arena? And how do you respond in a customer-focused, efficient and scalable way? You'll find out in this blog ..read more

Traditionally, B2B companies conduct most of their business offline. Customers order by mail or phone, meet with their account manager or drop by physical establishments. Yet a rapid shift towards B2B e-commerce is currently taking place. Companies are selling their products or services to corporate clientele through an online B2B webshop, or the like. The following are the advantages of B2B e-commerce ..read more

Getting a grip on order management in an omnichannel e-commerce strategy As business customers are more and more likely to order online, it's important for B2B companies to set up their order management differently. In this blog, you'll discover why it's smart to integrate e-commerce and order management into a single platform ..read more