The metaverse is a game. Turning back climate change is not
Transform magazine
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1w ago
Paul Domenet, partner and communications creative director at Free The Birds, questions the prioritisation of emerging technologies, such as Web3, over combating climate change ..read more
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The method for brand naming
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1w ago
Tim Dove and Sarah Bonnefoy, respectively the strategic director and senior brand strategist at New Zealand-based Re:Brand, argue the importance of adopting a good naming strategy to the success of a brand. They offer ..read more
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Transform Awards North America open for 2023 entries
Transform magazine
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1w ago
Now in its ninth year, the Transform Awards North America remains as committed as ever to celebrating the transformative power of brand strategy, creativity and design throughout the entire continent. Transform magazi ..read more
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London-based Free The Birds designs new brand world for Erno Laszlo
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1w ago
The global luxury skincare brand company sought the help of Free The Birds to elevate its position as a pioneer in the wellness skincare space through a new brand identity and positioning. In a bid to refine the brand ..read more
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How brands can stay front of mind in an era of continuous disruption
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1w ago
Daniel Todaro, managing director at creative customer experience marketing agency Gekko, advises readers on what is driving consumers during these difficult times and how brands might best react ..read more
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Transform magazine delighted to announce partnership with Design denmark
Transform magazine
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1w ago
The Transform Awards Nordics remains the only awards programme to recognise excellence in creativity and strategy across the whole region. Transform magazine can today announce a unique partnership with Design Denmark ..read more
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Everland designs purposeful new identity for Danish cycling brand Kildemoes
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1w ago
With the aim of pushing back against the success of new brands and other forms of transportation, Kildemoes turned to global FMCG design agency Everland. Designing a new tagline, ‘A Life in Motion’, the agency also re ..read more
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Leading Chinese healthcare spirit brand redesigned by JDO
Transform magazine
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3w ago
The global brand design agency attempted to utilise precision, reverence and artistry when reimagining Jing Healthcare No. 1’s identity in order to appeal to an ‘elite’ audience of health-conscious consumers. JDO craf ..read more
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Hospitality branding: current trends and how branding can lead to venue success
Transform magazine
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3w ago
Naomi Ross, director at Sydney-based social media, marketing and design agency Distil, discusses how branding might be one of the ways companies within the hospitality sector can stand out from competitors and garner ..read more
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How Primark is tapping into consumer sentiment to win this Christmas
Transform magazine
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3w ago
Stephen Ardern, managing director at British brand agency Continuous, discusses his company’s latest project with Primark, and how the work was informed by the UK’s economic woes ..read more
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