With an increasing purchasing power and digitization of society, China’s eCommerce market has naturally been growing exponentially. Today we are taking a deeper look into Alibaba’s Tmall (天猫) aka China’s biggest eCommerce platform in terms of revenue). We hope our years doing e-commerce in China and our experience as a Tmall Agency will help you understand better the importance of Tmall in the market, as well as the eCommerce best practices. Quick Summary Tmall’s Dominance: Tmall (天猫), a subsidiary of Alibaba and originally part of Taobao, is China’s largest e-commerce platform in terms of sa ..read more

If you’re in the game of taking your bottled water brand to the Chinese market, you know how crucial it is to get the lay of the land. And man can China be confusing to newcomers. This guide is your shortcut for understanding what the Chinese consumer really wants, and using strategies that works in 2024 Chinese F&B Market. Ready to make your bottled water brand a household name in China? Let’s dive in and explore how you can turn these insights into your next big win. Quick Summary Rapid Market Growth: China’s bottled water market has been growing at an average rate of 9.5% annually, dri ..read more

Are you finding it challenging to leave your digital footprint in the Chinese market through social media? You’re not alone. Navigating Sina Weibo with its massive 520 million MAU can feel like solving a complex puzzle, but don’t worry—I’ve navigated these waters too. And helped many companies do the same. This article will dive deep into the secrets of effective Sina Weibo marketing, offering tried and true strategies that make a difference. Get ready for some insights that could really shake up your approach! Quick Summary Sina Weibo is a major social media platform in China with 520 millio ..read more

The landscape of China’s winter sports market is not what you would expect. In this guide, we’ll provide you with a roadmap to understanding this booming market. And the strategies you need to succeed. Let’s slide in! Quick Summary China’s winter sports market is booming, aiming for a RMB 1 trillion industry by 2025. Skiing and ice skating lead the way with ski resorts growing fast. The government supports this growth with policies that help build more facilities and encourage people to try winter sports. They hope over 50 million will join by 2025. After hosting the Beijing Winter Olympics i ..read more

With a huge population and an ever-growing middle class, furniture is in high demand in China making it an extremely lucrative market. And while local player fill the need for most of the population. The middle class is already well-accustomed to familiar names to us suck as IKEA. Furthermore the higher income bracket you go, the more foreign furniture designers will pop-up in the decor. And while you might expect those to have been bought in high-end distributors stores, more and more are sold through Chinese E-Commerce. Quick Summary High Demand and Lucrative Market: China’s large populati ..read more

If China is still an Eldorado for any type of company, that is for the International F&B Brands. Food in China is a huge market, and in our F&B export guide we went into great details as why that is the case. But why is it so difficult for foreign companies to start doing business there? And once they do, be profitable? In this guide to F&B Marketing in China, we’ll go through the advertising best practices and insight you need. And (shameless plug), why it would be much easier for you with GMA at your side! Quick Summary Expanding Middle Class: China’s middle class is rapidly gro ..read more

Single’s Day, celebrated on November 11th every year, has transformed from a light-hearted antidote to Valentine’s Day into one of the largest shopping extravaganzas worldwide, especially in China. In this article, we dive into the results of Single’s Day 2023, examining the numbers and trends that defined this year’s event. From soaring sales figures to emerging consumer behaviors, we’ll provide a comprehensive overview of how this day unfolded in the Chinese market, offering insights into the economic and cultural impacts of this shopping phenomenon. Sales and Revenue Overview Single’s Day ..read more

In the ever-evolving landscape of Chinese retail, the concept of ‘Daigou’ has carved out a significant niche. This practice, where overseas personal shoppers cater to the demands of Chinese consumers for foreign goods, has grown into a vital link in global consumer trade. Often focused on products that are unavailable, more expensive, or perceived as higher quality in China, Daigous has become instrumental in bridging the gap between international brands and the Chinese market. Their rising influence reflects China’s growing middle class and their appetite for foreign products, making the unde ..read more

Wading through the rich and complex waters of China’s diverse drinking culture can at times feel like a veritable maze for anyone experiencing it for the first time. I too, had to walk this path, slowly uncovering that China boasts an extensive tapestry of alcohol production that dates back hundreds of years and plays a pivotal role in forging business relationships. In this blog post, expect illuminations on everything from age-old Chinese alcoholic concoctions to the subtle etiquettes observed during social or business convivialities, with a parti ..read more

Navigating the tricky waters of learning English is a widespread issue in China. And, let’s face it – traditional tutoring methods can really drain both your time and pocketbook. In addition, since the Chinese government made it harder for kids to enroll in after-school English classes in 2021, it’s becoming harder to teach them English. And this is where “Call Annie”, a new Western AI English chatbot comes in! This blog post shines a spotlight on this forward-thinking trend, highlighting pioneers such as Call Annie – an AI-driven offering from Animato Inc., which is earning applause for ..read more