5 Trends Shaping Dentistry in 2024
Method Pro Blog
by Greg Grillo, D.D.S
2w ago
The dental industry continues to face waves of transformation, and every decision made by practice owners can significantly impact the trajectory of their careers and their success. As 2024 accelerates, it’s crucial for dental professionals to anticipate and actively embrace the trends that are shaping the landscape of this noble profession. It’s not enough to acknowledge today’s rapidly moving trends; this awareness becomes a guiding force that influences decisions related to the location of practices, the type of services offered, and the focus of patient care. As we consider the current wav ..read more
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5 Ways to Adjust Your Dental Marketing Strategy
Method Pro Blog
by Greg Grillo, D.D.S
1M ago
As a dentist, you know better than anyone how quality dental care extends its impact beyond a patient’s smile and influences overall wellness. Similarly, periodic refinement of your dental marketing strategy can provide a substantial wellness boost to your practice and significantly impact your bottom line.  In 2024, many marketing fundamentals remain the same as in the past. But some of the tools we use to execute strategies are changing. While a practice desktop website is the cornerstone of your digital efforts, don’t underestimate the importance of mobile optimization, local sear ..read more
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Cultivating Brand Consistency for a Growing Dental Practice
Method Pro Blog
by Kevin White
2M ago
Patient satisfaction and trust are essential to dental practices who face the constant challenge of establishing a strong and recognizable brand identity. With a growing number of dentists per capita, each vying for attention, brand consistency is a powerful tool for shaping patient perceptions, fostering loyalty, and ultimately driving business growth. Imagine a dental practice in a thriving area of a vibrant city, its name displayed above its doorway: “Fresh Smiles Family Dentistry.” This practice, like countless others, wants to establish itself as the best choice for dental care, a place w ..read more
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A Reflective Pause: 5 Steps To The Best Year Yet For Dentists
Method Pro Blog
by Greg Grillo, D.D.S
4M ago
As the year draws to a close, reflection and anticipation fills the air along with festive smells and sounds. It’s time to review the journey that has been, to celebrate achievements, and to set intentions for the year ahead. For dentists, this reflective pause holds particular significance, offering an opportunity to reassess priorities, rekindle passion, and renew commitment to providing exceptional patient care. As you start this reflective journey, take a moment to appreciate the milestones and achievements of the past year. Recall the challenges you’ve overcome, the patients you’ve helped ..read more
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How To Leverage Dental Practice Testimonials
Method Pro Blog
by Kevin White
5M ago
Think about the last time you bought anything online, went out to a new restaurant, or booked a hotel. There’s a 90% chance you checked online reviews and gave them a voice in your selection process. Online reviews are now one of the most essential lead generators for businesses, including dental practices. 72% of patients say they read online reviews before choosing a new doctor, and nearly 7 out of 10 people say positive reviews are essential when finding a new healthcare provider. Over 40% of patients say they would even go to an out-of-network provider if they had good reviews. Your dental ..read more
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How Dental Video Marketing Turbocharges Your Practice
Method Pro Blog
by Kevin White
6M ago
When dentists engage in marketing, they’re not just competing with other dentists; they’re competing with every other brand for the consumer’s attention. To create awareness in a community, you need a multi-platform strategy and a keen eye for trends. Video is becoming increasingly popular, and it deserves focused attention in your overall strategy. The average person now spends 16 hours per week watching video content, up 52% from two years ago. Every practice wants to attract more patients and be recognized as a top-tier authority in their local area. Well-written blog articles and consisten ..read more
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How Dental SEO Helps Build Your Practice
Method Pro Blog
by Kevin White
9M ago
Dr. Morgan was a dentist who had been in practice for over 10 years. He had a good reputation in his community, but he was starting to see a decline in new patient traffic. He decided to invest in SEO to improve his website’s ranking in search engine results pages (SERPs). Dr. Morgan relied on our SEO team to develop a strategy that would target keywords related to dental care in his area. We also helped him optimize his website for mobile devices and improve the quality of his content. After a few months of implementing the SEO strategy, Dr. Morgan started to see results. His website started ..read more
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Unlock the Potential of Dental Email Marketing: A Comprehensive Guide to Boosting Appointment Bookings in 2023
Method Pro Blog
by Kevin White
10M ago
When it comes to marketing channels, there’s an abundance of options to explore, from social media and Google ads to webinars and mailers. However, amidst these choices, email marketing campaigns remain a cost-effective and powerful way to engage consumers in various industries, including dentistry. Surprisingly, 99% of email users check their inbox every day, with 58% of people doing so first thing in the morning. Despite this potential, dental offices often overlook the effectiveness of marketing emails. But in 2023, they are poised to deliver significant growth. Well-designed and strategica ..read more
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5 Ways to Increase Your Dental Practice Profitability
Method Pro Blog
by Greg Grillo, D.D.S
11M ago
A profitable dental practice builds with incremental improvements over the years. Besides providing quality care, dentists must also be skilled in marketing, finance, and management; the little things add up! By following these five tips, you can increase your profitability and provide better service to your patients. 1. Increase patient retention. It costs more to acquire a new patient than it does to retain an existing one. That’s why it’s important to focus on keeping your patients coming back for more. Here are a few tips for increasing patient retention: Provide excellent customer servi ..read more
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How To Deliver A Better Dental Patient Experience
Method Pro Blog
by Greg Grillo, D.D.S
1y ago
As a dentist, you run an exceptional operation. But patients still often feel anxiety when their appointment approaches, and part of your brand message depends on how well your team addresses their anxiety. It’s essential to create a positive patient experience that leaves your patients feeling comfortable and satisfied with their visit. Here are five ways to create the best dental patient experience from start to finish. Prioritize Communication: Communication is key in any healthcare setting, and dental care is no exception. Ensure that you and your team are clear in your communication with ..read more
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