No matter how good you or your company’s offerings are, objections are unavoidable. They’re simply a part of telemarketing that you’ll need to be prepared for if you want to succeed. You’ll always get prospects who come back with common objections like ‘we’ve already got something in place’, ‘this isn’t a priority right now‘ or ‘this wouldn’t work for us’ but hearing these phrases shouldn’t prompt you to give up and move on. When handled appropriately, objections CAN be overcome and when they’re not, things can still change later down the line. Dealing with objections is part of the job and a ..read more

In appointment setting there’s no one size fits all approach, the types of appointments you set and how you set them can differ massively depending on who you are, what you do and who you are targeting. If you’re a business that’s looking at developing an appointment setting strategy, you’ll need to be considering what types of appointments will help make your sales process as smooth as possible. In this article we’ll be delving into each type of sales appointment, covering when they should be used who they should be used by, and when they are most effective. Phone Call Appointment One of the ..read more

Choosing the right telemarketing company can make the difference between seeing a staggering return on investment, and seeing no return whatsoever, so it’s important that you find an agency that best works for you. However, with so many telemarketing companies out there in the UK today, it can be challenging knowing what to look out for and who to choose when searching for a company to outsource your telemarketing to. In this article, we’ll be delving into some of the factors to consider when looking to outsource your telemarketing and exploring why choosing the right telemarketing agency is ..read more

The cost per lead model (CPL) is one of the most widely-known pricing models for telemarketing campaigns. While this model can help to keep campaign costs down, people often don’t realise its downfalls. In this article, we’re covering the pros and cons of the cost per lead model, and why modern telemarketing companies, including us here at Inspired, use other models such as daily rates for lead generation and appointment setting campaigns. What is 'Cost Per Lead' Telemarketing? The cost per lead pricing model, also called pay-per-lead, is used to structure lead generation and other marketing ..read more

Your telemarketing pitch is your biggest resource when making outbound calls - so it's important to get it right. The perfect pitch doesn’t just fall into your lap or roll off your tongue in the first call you make; it often takes a lot of tweaks and improvements based on feedback and how much progress you make on your calls. To help you along the way, and skip part of the learning curve, we wanted to highlight three sure-fire ways to make your telemarketing or telesales pitch more compelling to your prospects. #1 - Focus on their business, not yours. One of the biggest mistakes you can make ..read more

With such an unpredictable market, especially with the influences of the pandemic, it can sometimes feel impossible to know what 2022 has in store. Although by making some educated predictions, we’ve identified some of the possible challenges that your business could be facing this year. From new legislation changes to forecasted global issues, here are 5 challenges that you could be facing in 2022. The Impact of the Pandemic Will Still Be Felt As much as we would all love the pandemic to be over, we aren’t quite out of the woods yet, with COVID-19 continuing to cause major issues for both bu ..read more

When trying to build relationships with your potential customers through telemarketing, one of the most important steps in the process is following up with them after your first interaction. On average, 80% of sales will require 5 follow-up calls after the initial interaction, meaning you’ll need to be staying connected with your prospects if you want to ensure you aren’t missing out on any potential sales. Although, it’s not always easy to keep this continuous contact with a lead, especially with decision-maker’s busy schedules, and your own schedule with other clients and prospecting, which ..read more

The cost per lead model (CPL) is one of the most widely-known pricing models for telemarketing campaigns. While this model can help to keep campaign costs down, people often don’t realise its downfalls. In this article, we’re covering the pros and cons of the cost per lead model, and why modern telemarketing companies, including us here at Inspired, use other models such as daily rates for lead generation and appointment setting campaigns. What is 'Cost Per Lead'? The cost per lead pricing model, also called pay-per-lead, is used to structure lead generation and other marketing campaign costs ..read more

Today we've launched our brand new website with a more up-to-date look and to make our user's and reader's experience much smoother and simpler! If you're a new visitor to our website and want to take a look at who we are, what we do, and some of our previous telemarketing and telesales campaigns, head over to our client projects page to browse through some of our client case studies! If you're a returning visitor and want to stay up to date on our telemarketing articles, you can find all of our articles on our newly restructured blog page! As we continue to grow our bank of informative artic ..read more

Ofcom has announced that major phone networks have agreed to block all internet calls that are coming from outside of the UK if they are using a UK phone number. ​ Ofcom’s Communications Group Director, Lindsey Fussell, said: “We've been working with telecoms companies to implement technical solutions, including blocking at source, suspicious international calls that are masked by a UK number” ​While the move has been made to prevent scam callers from using UK phone numbers to mask their location, it’s also expected to have huge implications on off-shore outsourced telemarketing and telesales ..read more