Vittoria discusses its latest Lab Release series of blends, and the importance of pushing for innovation in a competitive field. There’s no room for complacency in the coffee world. Searching for new ideas and activating them is what makes the top companies stand out from the rest, and it’s this mindset that pushes coffee roaster Vittoria to explore new avenues.   The company’s new Lab Release series is one such innovation that showcases seasonal, specialty Arabica coffees from around the world. “We’re forever curious about coffee, and we wanted to release a new series that explores n ..read more

Els Café & Bar has been a partner of Vittoria Coffee for 10 years.   • They are a multi-site operator with a site in Winston Hills and Wollongong. • After 7 years of operation, in 2021, the Winston Hills location underwent a large renovation. • Post refurbishment, El’s Café’s coffee volume has increased by 20%. [[singleImage]] After speaking with the customer and understanding their needs, we developed the below elements. [[twoImages]] Signage i. Custom machine panel ii. Façade sign iii. Lightbox iv. Window decals v. Menu board & table menus vi. Custom a-frame   The new brand ..read more

The 2024 Good Food Guide Awards once more united the finest restaurants and chef talent from New South Wales and Victoria. The event took place at the Art Gallery of NSW in Sydney and the Plaza Ballroom in Melbourne, where attendees savoured Vittoria Coffee Negronis, Vittoria Coffee Espresso Martinis, and Aperol spritzes courtesy of the Santa Vittoria bar.        With a longstanding partnership of over 22 years, Vittoria Coffee has had the honour of supporting restaurants and chefs who share a common passion for exceptional ingredients, creativity, and unforgettable culinar ..read more

On Thursday 16th November 2023, we held our Melbourne Barista Smackdown competition at “Butler Lane” in Richmond. Forty of Melbourne’s best baristas competed head to head in four rounds, for their chance to take home a share in the $10,000 prize pool.       The four head-to-head knock out rounds were judged by; Simon Creswick (General Manager of Foodservice Vittoria Coffee), Caleb Cha (World Latte Art Champion & WCC Certified Visual Judge) and David Seng (Vittoria Coffee Trainer Victoria & Vice President of ASCA).   Special thanks to our event partners ..read more

From Monday, September 11th, to Thursday, September 14th, 2023, we participated in the Fine Food Australia Expo at the ICC Sydney. Renowned as the premier trade event for the food industry, this expo brought together the finest in food, beverage, packaging, and equipment across a four-day exhibition.    Our coffee experts and talented latte artists delighted attendees by serving our new Lab Release Blend No. 58 through Faema President GTIs, custom-designed by Specht Design.     Our stand featured a curated selection of high-grade specialty Arabicas presented via V6 ..read more

From Thursday, August 18th, to Saturday, August 19th, 2023, we proudly showcased our offerings at the 10th annual Melbourne International Coffee Expo (MICE), hosted at the Melbourne Convention and Exhibition Centre (MCEC).    Our exhibition stand paid homage to our Italian heritage, seamlessly blending cutting-edge technology with a dedicated commitment to the art and science of espresso.      A highlight of our presence at MICE was the unveiling of our new Lab Release—a testament to the vibrancy of Australia's thriving coffee industry. We’re forever curious about co ..read more

On the 13th of July 2023, we hosted our Barista Smackdown in Adelaide at the "Jackson Square" in Hindmarsh. Thirty-two of Adelaide's most skilled baristas participated, showcasing their latte art prowess for a chance to claim a share of the $5,000 prize pool.  The competition unfolded through four intense head-to-head knockout rounds, with judging duties entrusted to Simon Creswick (General Manager Food Service), Paul Vannetiello (Branch Manager SA/NT), and Malissa Fedele (Top 6 Masterchef Contestant 2023).  A huge congratulations to top 3: Rohit Pun secured first place, taking ..read more

This coffee is grown on a 392-acre estate just 150km north of Kenya’s capital, Nairobi. Here, coffee trees are grown amongst the Aberdare mountain range in fertile, well-drained, red volcanic soils. The cherries are pulped before an overnight fermentation process to enhance flavour by breaking down sugars. They are then cleaned, soaked, and carefully spread out on elevated drying tables. Roasted to a medium profile, this coffee delivers a juicy, jammy mouthfeel that strikes a balance of tartness and syrupy sweetness, with notes of strawberry and apricot delight.       Region: Ga ..read more

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Mensur Aba Hika is a 3rd generation coffee producer located in the village of Kota in Western Ethiopia. His coffee is grown on an 18.2 hectares coffee plantation 1950 meters above see level. This Metu-Bishari coffee varietal has been selected from native forest plants in the Illubabor zone and widespread throughout Ethiopia due to its ability to deliver strong yields in the natural climate. Once harvested, the coffee cherries are laid on a raised bed to dry for 15-24 days. The drying process is closely monitored and taken off the table in lots to ensure each lot is produced to a consistent sta ..read more