BI 388: Bright Ideas Farewell
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [0:53] — Trent breaks the news  Hosting the Bright Ideas Podcast for 12 years has been phenomenal for Trent. Through the podcast, he learned a lot, met many interesting people, and hopefully made a positive impact on his audience. For now, and most likely forever, the show is officially coming to an end. [01:31] — Why is Bright Ideas ending?  After recording so many podcast episodes, he doesn’t enjoy it anymore. It's also been increasingly difficult to make time to do an activity that he no longer enjoys ..read more
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BI 387: How to Leverage Webinars to Quickly Ramp Up to 7 Figures (Ft Yuri Elkaim)
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [3:15] — Yuri introduces himself and Healthpreneur  Yuri is the founder and CEO of Healthpreneur.  Healthpreneur helps health professionals and coaches gain clients and scale their virtual practices or businesses online. They help clients make more impact, reach more people, and enjoy a better quality of life. [4:22] — Webinars as powerful tools  Content marketing plays a significant part for most businesses. Regardless of industry, it doesn’t matter what you do if no one knows about you — and that’s ..read more
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BI 386: How to Systematize Referral Generation in B2B (Ft Dan Englander)
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [2:53] — A brief background on Dan and Sales Schema Dan is the CEO and founder of Sales Schema. Sales Schema is a fractional new business team for agencies, marketing services companies, as well as other B2B service companies for lead generation. Their company has a forthcoming data product. The biggest challenge their sales team encounters is gaining the trust of their clients for referral marketing. Daniel's strategic approach to referral marketing starts with an account-based foundation, listing quality leads for ..read more
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BI 383: How to Hire a Virtual Assistant
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [1:07] — The Benefits of Hiring a Virtual Assistant VAs are the single greatest addition to Trent's business arsenal. Significantly increases productivity at an affordable cost. [1:32] — Costs of Hiring a Virtual Assistant Trent typically hires most virtual assistants from the Philippines, while his personal assistant is from Mexico. You can hire a Filipino virtual assistant for around $4 an hour. Trent’s executive assistant in Mexico gets paid about $6 an hour. Aside from being less expensive, it also saves costs ..read more
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BI 382: How NFTs Are Rocking the Creator Economy (Ft Joe Pulizzi)
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [4:38] — Joe’s Journey in Content Marketing  Joe has been in the content marketing industry for over 20 years. They popularized the term "content marketing" and held the largest content marketing event in Cleveland, Ohio, with 4,000 attendees. After leaving the business in 2016 with his wife, he wrote books on content marketing and a novel called The Will to Die. He has started a new business called The Tilt, which focuses on helping small content creators learn to build a business using a "content first" mental ..read more
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BI 385: 5 Steps to Easily Double Your Profits on Amazon (Ft Norm Farrar)
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [2:24] — Norm introduces himself  Also known as "the Beard Guy," Norm started in 2013 and went to an Amazon Amazing Selling Machine conference. Those who got into Amazon got money easily using simple steps. If he didn’t have resilience, he never would’ve made it. Amazon has changed greatly over the years, so he expanded on what he learned into other markets. Currently, Norm is not just a seller but also a brand owner, business owner, and podcaster. [5:57] — Processes and delegation  Attending Michael Gerb ..read more
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BI 381: How to Maximize the ROI with Influencer Marketing (ft Brad Hoos)
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights [2:57] — Brad Introduces OutLoud Group and Influencer Marketing  Brad is the Chief Growth Officer at OutLoud Group, a 60-person influencer marketing agency. Brands can use influencer campaigns to grow their revenue. Social media influencers can be tapped as third-party endorsements because their audience trusts them. [7:56] — The Who Of Influencer Marketing Running an influencer campaign is not for everyone. Influencer marketing campaigns are not great for commoditized products, but they work best for B2C brands and ..read more
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BI 384: How to Make a Million Dollars Podcasting
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [0:36] — Creating a Podcast Part of the challenges in podcasting is having insufficient downloads, leads, and social engagement. Podcasters sometimes have difficulty in publishing content consistently. However, you will be perceived as an authoritative figure within your niche when you overcome these challenges. Creating valuable relationships could open up more lucrative opportunities.   [1:19] — Podcast Mistake #1: Disregarding Editorial Calendar It's ideal to plan your content in advance.  You'd always ..read more
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BI 380: How to Scale an Amazon Accelerator Agency (Ft Andrew Morgans)
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [02:35] — Andrew introduces Marknology Seven years ago, Andrew founded Marknology, a company that helps brands evolve and compete in the Amazon accelerator. He started out freelancing on Upwork and Elance and eventually quit his day job to build his agency. Marknology has grown to a team of 25 through bootstrapping.  [09:05] — What’s the difference between hourly billing and retainer? Andrew struggled with hourly billing since it put his interests at odds with his clients’.  This model also ties you to th ..read more
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BI 383: How to Hire a Virtual Assistant
The Scale Your Agency Podcast | Bright Ideas
by Trent Dyrsmid
2y ago
Flowster Live Demo https://flowster.app/live-demo/ Episode Highlights   [1:07] — The Benefits of Hiring a Virtual Assistant VAs are the single greatest addition to Trent's business arsenal. Significantly increases productivity at an affordable cost. [1:32] — Costs of Hiring a Virtual Assistant Trent typically hires most virtual assistants from the Philippines, while his personal assistant is from Mexico. You can hire a Filipino virtual assistant for around $4 an hour. Trent’s executive assistant in Mexico gets paid about $6 an hour. Aside from being less expensive, it also saves costs ..read more
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