It's no secret that most people are terrible at selling. They struggle with rejection. They lack confidence. They fumble with clear communication. They don't know how to build the right systems, create the right messaging, and convey the right psychological cues to win. They're making a lot of noise, doing a lot of tasks, and staying very busy, but they aren't making any money to sustain themselves.  They're doing a ton of marketing based on "best practices," but their sales pipeline is empty, and their revenue is nonexistent.  Is this you? Is this your sales team? Is your business s ..read more

Ready to join the A.I. Revolution?! And no this wasn't written by Chat GPT... but I digress.. On this MASTERCLASS episode, I've brought in A.I. experts Susan and Scot Westwater to break down the history, evolutions, practical applications, and technology integrations that are possible through Artificial intelligence. From generative to pragmatic to voice marketing and beyond, we explore its depths in a way that is easy to understand. We even cover the intentionalism, integrity, and real-world reality of how A.I. is already and will be infused even more with our daily lives and how we can apply ..read more

Which marketing type are you? Which marketing type should you be? Which marketer do you need as a business? On this episode we will break down the history, benefits, and differences between a Full Stack Marketer, a T-Shape Marketer, an I-Shape Marketer, and a V-Shape Marketer for students, marketers, businesses looking to hire or partner with a marketer, or just curious minds in general, can grasp and understand!    Beyond The Episode Gems: Learn About My New Business Venture: S3M - Where We're Driving Inclusive Marketing & DEIB Integrations Forward Discover All of the Podcats on ..read more

This is our ONE HUNDRETH Episode! We made it iDigress Listeners! In 100 episodes we achieved all of these things: • Over Half a Million Downloads & Counting Across The Globe  • Top 0.5% out of 2,854,953 Podcasts Globally {ListenNotes} • Top Solo-Hosted Marketing Podcast 2x {#1 - Zapier} • Top 100 Marketing Business Podcasts {Apple Podcasts} • Top 25 Digital Marketing Podcasts All Time {#15 - GoodPods} • Top 100 Social Media Podcasts All Time {#41 - GoodPods} • Top 100 Sales Podcasts All Time {#40 - GoodPods} • Top 80 Growth Marketing Podcast {Guru Conference} • Top 100 Tech Podcasts A ..read more

Growth requires change. Change requires adaptation. But let's not forget that growth starts by sowing seeds. How you build a business of success requires an irresistible offer. The only way to create that offer, is by creating something valuable defined by the market, not by your own mind. This episode will cover how we approach our business like a farmer to reap a bountiful harvest.   Beyond The Episode Gems: Learn About My New Business Venture: S3M - Where We're Driving Inclusive Marketing & DEIB Integrations Forward Discover All of the Podcats on the HubSpot Podcast Network Get Fre ..read more

It's a new year. It's a new season. But will you achieve new growth?  This episode will break down the one thing preventing you from elevating your business to new levels. There are three questions you must ask in order to increase business productivity. In addition, you must analyze your C.U.P.  in order to scale. And lastly, we'll navigate the As to the Es for sustainability. Beyond The Episode Gems: Learn About My New Business Venture: S3M - Where We're Driving Inclusive Marketing & DEIB Integrations Forward Discover All of the Podcats on the HubSpot Podcast Network Get Free H ..read more

Do you know the difference between knowledge, wisdom, understanding, and insights? Can you articulate and demonstrate your value through these four disciplines to win business? This episode will extensively expound on the key differences and how to gain more of each to grow your business successfully. Beyond The Episode Gems: Learn About My New Business Venture: S3M - Where We're Driving Inclusive Marketing & DEIB Integrations Forward Discover All of the Podcats on the HubSpot Podcast Network Get Free HubSpot Marketing Tools To Help You Grow Your Business  Grow Your Business Faster Us ..read more

Your conversation has gone according to plan. They absolutely loved your presentation, adored your team, aligned with your mission, and resonated with your purpose. They view you as an expert in your field and feel confident in what you can do. But then it all falls apart in a hurry the moment you give the price. Sounds familiar? Well, you aren't alone. 65% of salespeople state that price is the hardest part to navigate when closing. The trick here is to associate the investment equivalent of the price point to an experience worth paying for that gets results. Consumers know the value of the s ..read more

Your marketing sucks... respectfully, maybe? But let's talk about the reasons it may be failing you and what you can do about it. Think of the "best practices" in marketing and business that you hold in high regard as foundational pieces to how you do marketing and business in the first place. When was the last time you actually evaluated them? Is that information relevant to where you are now and driving results home for you?  What about the people, business, and resources you learn from and base many of your implementations, strategies, martech stack, and timelines on when both evaluati ..read more

Need the A to Z simplified blueprint to activate growth or accelerate the scalability of your business? This masterclass episode is for you! With Benjamin Shaprio of the MarTech Podcast as the question conductor for this episode, we navigate a series of questions to help develop a mindset mapping and growth strategy, all while using my frameworks and methodologies to help you achieve sustainable and scalable growth. The formula for achieving scalability is "Automation + Activation = Accumulation." This masterclass episode is broken down into three sections that first define and expound on grow ..read more