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The Journal of a Marketing Agency
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Listen is as we chat about challenges we've faced, insights into the latest marketing topics, and thoughts on productivity and growth. The Journal of a Marketing Agency is hosted by Rob Lyon and Simon McMahon, the team at Playfair Marketing
The Journal of a Marketing Agency
1w ago
In this episode, we speak with Tom Happé, the CEO & Founder of Trueleads Ltd.
Trueleads Ltd specialises in revolutionising lead generation through advanced automation and intent data.
In this episode, Tom discusses the importance of niching down and shifting the mindset of lead generation to focus on digital strategies. He also emphasises the power of personal branding and utilising your network to build and grow your business.
https://trueleads.com/
https://www.linkedin.com/company/trueleads-ltd/
https://www.youtube.com/@trueleads
https://www.instagram.com/trueleads_ltd/
ABOUT THE CONTE ..read more
The Journal of a Marketing Agency
2w ago
In this episode, we speak with James Longley, the founder of James Longley Group.
James Longley Group transforms potential into profit, partnering with handpicked entrepreneurs to amplify their revenue.
In this episode, James emphasises the importance of having a winning mentality and a desire to be the best. He discusses the challenges he faced and how he now aims to help other business owners through high-level coaching.
https://www.james-longley.com/
https://www.linkedin.com/in/theenergyboss/
ABOUT THE CONTENT IN BUSINESS PODCAST
On a mission to help business leaders and brand owners succee ..read more
The Journal of a Marketing Agency
3w ago
In this episode, we speak with Ton Knipscheer, the International Packaging Consultant and Executive Director of the European Co-Packers Association.
ECPA is the resource for co-packing and co-manufacturing partners in Europe. They provide a valued resource for brand owners, manufacturers and retailers looking to outsource.
In this episode, Ton shares his journey in the packaging industry and the importance of networking and building relationships. His vision is to support and provide guidance to co-packers and contract manufacturers through the European Co-packers Association.
https://www.link ..read more
The Journal of a Marketing Agency
1M ago
In this episode, we speak with Abisola Ifasawo, the Managing Director of Tegemea.
Tegemea is a team of highly competent, organised and friendly virtual assistants. Tegemea provides reliable and comprehensive virtual administrative and business management support to professionals, entrepreneurs and small-medium sized organisations around the world.
In this episode, Abisola emphasises the importance of service quality and investing in virtual assistants to maintain a high standard of work. She shares her vision for the company and discusses the challenges of marketing and finding the right audie ..read more
The Journal of a Marketing Agency
1M ago
In this episode, we speak with Valentina Kovacic, Director of Marketing at Payara Services.
Payara Services is a global open-source company that creates innovative infrastructure software. Payara is designed to provide a stable, scalable, and secure environment for running Java applications, making it an ideal choice for enterprise-level deployments.
In this episode, Valentina emphasises the importance of a customer-centric approach and community engagement in their marketing strategy. She highlights the value of content creation, educational resources and events in reaching and supporting the ..read more
The Journal of a Marketing Agency
1M ago
In this episode, we speak with Joanna Hankinson, the owner of Plane Perspective.
Plane Perspective is a high-impact, straight-talking Marketing Service. They believe that every size of business should be able to access the skills that will give them a competitive edge.
In this episode, Joanna shares the importance of retaining existing customers and maximising their value. She also highlights the need for effective communication, transparency, and alignment with clients.
https://planeperspective.com/
https://www.linkedin.com/company/plane-perspective/
ABOUT THE CONTENT IN BUSINESS PODCAST
On a ..read more
The Journal of a Marketing Agency
1M ago
In this episode, we speak with Gavin Kirkwood, the Managing Director of Kirkwood Asset Finance.
Kirkwood Asset Finance understands the critical role that access to capital plays in driving growth and success. That's why they are committed to providing tailored financial solutions that empower businesses to achieve their goals.
In this episode, Gavin talks about the journey of business growth, what sets them apart from the competition and the importance of tenacity and resilience.
https://kirkwoodassetfinance.co.uk/
https://www.linkedin.com/company/kirkwood-asset-finance-limited/
https://www.li ..read more
The Journal of a Marketing Agency
2M ago
In this episode, we speak with Adrian McConnell, Chief Executive of CO Trust Research.
The CO Research Trust is a registered charity, established in 2005. Their key focus is research and they provide grant funding, advice and support to organisations wishing to carry out research and evidence gathering relating to safety.
In this episode, Adrian highlights the importance of collaboration and communication for industry success, emphasising the significance of marketing and unity among stakeholders.
https://www.coresearchtrust.org/
https://www.linkedin.com/company/the-co-research-trust/
ABOUT TH ..read more
The Journal of a Marketing Agency
2M ago
In this episode, we speak with Catherine Bayfield and Keren Haynes from Shout Communications.
Shout Communications is a broadcast and video production agency.
In this episode, they highlight the importance of hiring and building a strong team, adapting to remote work and technology and staying resilient in the face of market challenges.
http://www.shoutcommunications.co.uk
https://www.linkedin.com/company/shout-communications-ltd/
ABOUT THE CONTENT IN BUSINESS PODCAST
On a mission to help business leaders and brand owners succeed through sharing stories, advice and inspiration!
Hosted by Si Mc ..read more
The Journal of a Marketing Agency
2M ago
In this episode, we speak with Catherine Bayfield and Keren Haynes from Shout Communications.
Shout Communications is a broadcast and video production agency.
In this episode, they highlight the importance of hiring and building a strong team, adapting to remote work and technology and staying resilient in the face of market challenges.
http://www.shoutcommunications.co.uk
https://www.linkedin.com/company/shout-communications-ltd/
ABOUT THE CONTENT IN BUSINESS PODCAST
On a mission to help business leaders and brand owners succeed through sharing stories, advice and inspiration!
Hosted by Si Mc ..read more