Your social presence is basically synonymous with personal branding success. 1-Personal Branding is Free Marketing Your social presence is basically synonymous with personal branding success, and it is also one of the cheapest marketing platforms out there. Creating a YouTube channel or maintaining an active Facebook or Twitter account is a marketing strategy that costs practically nothing when it comes to personal branding.Making yourself a micro-influencer as a way of pushing your own business or product can be highly effective, if executed correctly. In fact, micro-influencers can actually ..read more

Two days after Oprah started kindergarten, she wrote to her teacher saying 1-Never let anything hold you back Two days after Oprah started kindergarten, she wrote to her teacher saying: “I don’t think I belong here ’cause I know a lot of big words.” The teacher agreed and she skipped to first grade.   2-Be yourself When Oprah was recruited to host her own morning show, A.M. Chicago, her major competitor in the time slot was Phil Donahue. Winfrey’s open, warm-hearted personal style won her 100,000 more viewers than Donahue in just a few short months. She went from last place to first ..read more

A personal brand is, in many ways, similar to a corporate brand, Gresh explains. What is a Personal Brand? A personal brand is, in many ways, similar to a corporate brand, Gresh explains. It is who you are, what you stand for, the values you embrace, and the way in which you express those values. Just as a company’s brand helps to communicate its value to customers and stand out from the competition, a personal brand does the same for individuals, helping to communicate a unique identity and clear value to potential employers or clients.   Ten Tips for building Yo ..read more

Research and create your personal branding statement Research and create your personal branding statement: Define your audience at this stage and audit competitors that may exist for you. Build a personal branding strategy: Plan how to engage with your target audience and define what success will look like for you in two months, nine months, two years. Monitor your personal brand engagement: Promote positive participation and have a plan of action for negative remarks. Develop your personal brand: Aim to share your personal brand through social media, networking, outreach, and speaking opport ..read more

You can’t build brand credibility based on words only actions. 1-Deliver on your promises You can’t build brand credibility based on words only actions. Clients have high expectations. And when you commit to certain standards, they will hold you accountable. Completing your commitments is a sign of professionalism. It shows people you can be trusted. Be mindful of quality when fulfilling your clients’ promises. Subpar work will only diminish your brand’s value. Create a quality control checklist to ensure you’re producing excellent work. Consistency is the ultimate brand-builder. Clients do ..read more

A personal brand is a set of characteristics of an individual (attributes, values, beliefs, etc.) This definition was proposed by professor Gorbatov and his colleagues in their paper entitled “Personal Branding: Interdisciplinary Systematic Review and Research Agenda” published in the Frontiers in Psychology magazine in 2018. Summarized as follow: => a set of characteristics: these are your core values, your personal mission, your vision, your unique brand voice, your personality, and what you stand for. It is essential that you uncover all of those in order to identify your unique brand es ..read more