Danny Zane on What Buyers and Sellers Need to Know About Production Enjoyment
Lehigh University Business Thought Leadership
by Lehigh University
3d ago
How much a seller enjoys making a product or service influences how much buyers are willing to pay and sellers are willing to charge, new research shows ..read more
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Sam Dewalt on Harnessing the Superpower of Authenticity
Lehigh University Business Thought Leadership
by Lehigh University
1M ago
The managing director of Lehigh@NasdaqCenter has come up with the DIvA framework to help women develop individual authenticity, a key to success in the workplace ..read more
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Don Bowen on AI’s Impact on FinTech
Lehigh University Business Thought Leadership
by Lehigh University
2M ago
AI’s impact on the fintech industry has “been pretty profound already, and it's only going to accelerate from here,” a Lehigh Business faculty member says. In this episode of Lehigh University’s College of Business ilLUminate podcast, we are talking with Don Bowen about the impact that artificial intelligence (AI) has already had on the fintech industry and some of the ways that AI offers both future potential benefits and threats to fintech. Bowen is an assistant professor in the Perella Department of Finance who teaches Lehigh Business's Capstone course in FinTech, among other ..read more
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Danny Zane on Big Pharma Marketing
Lehigh University Business Thought Leadership
by Lehigh University
3M ago
Researchers asked executives and doctors about the biggest challenges and opportunities facing pharmaceutical marketing. Their answers may surprise you ..read more
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Ahmed Rahman on Greedflation
Lehigh University Business Thought Leadership
by Lehigh University
4M ago
A Lehigh Business economist weighs in on greedflation, a theory that argues excessive corporate profits have played a large role in fueling inflation ..read more
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Phil Coles and Todd Watkins on Protecting Mushroom Crops from Pests and Diseases
Lehigh University Business Thought Leadership
by Lehigh University
5M ago
Two Lehigh Business economists are part of a $7 million, multi-university and multidisciplinary USDA grant that aims to develop new ways to protect mushroom crops ..read more
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Bright Asante-Appiah on How Fair Pay Affects Firm Value
Lehigh University Business Thought Leadership
by Lehigh University
7M ago
Companies that pay employees less fairly to reap short-term gains may sacrifice greater long-term firm value, a new study suggests ..read more
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Rebecca Wang on Holiday Shopping, Online Trends and AI
Lehigh University Business Thought Leadership
by Lehigh University
7M ago
A marketing researcher discusses Black Friday, the power of omnichannel shopping, what to look out for in online reviews, and the role AI will play in shopping ..read more
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Kofi Arhin on AI and the Hiring Process
Lehigh University Business Thought Leadership
by Lehigh University
8M ago
In training AI systems on hiring, adding external information to data on past company hiring decisions can help make the process fairer, a study suggests ..read more
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Chris Kauzmann on How Lehigh Ventures Lab Helps Founders Flourish
Lehigh University Business Thought Leadership
by Lehigh University
8M ago
Launched in spring 2023, the Lehigh Ventures Lab helps students, faculty and recent alumni turn their entrepreneurial visions into viable startups ..read more
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