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Lehigh University Business Thought Leadership
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The Lehigh University Business Thought Leadership, ilLUminate, offers thoughtful perspectives that shine a light on interesting and often complex issues and questions related to the business of business.
Lehigh University Business Thought Leadership
1M ago
How much a seller enjoys making a product or service influences how much buyers are willing to pay and sellers are willing to charge, new research shows ..read more
Lehigh University Business Thought Leadership
2M ago
The managing director of Lehigh@NasdaqCenter has come up with the DIvA framework to help women develop individual authenticity, a key to success in the workplace ..read more
Lehigh University Business Thought Leadership
3M ago
AI’s impact on the fintech industry has “been pretty profound already, and it's only going to accelerate from here,” a Lehigh Business faculty member says.
In this episode of Lehigh University’s College of Business ilLUminate podcast, we are talking with Don Bowen about the impact that artificial intelligence (AI) has already had on the fintech industry and some of the ways that AI offers both future potential benefits and threats to fintech.
Bowen is an assistant professor in the Perella Department of Finance who teaches Lehigh Business's Capstone course in FinTech, among other ..read more
Lehigh University Business Thought Leadership
4M ago
Researchers asked executives and doctors about the biggest challenges and opportunities facing pharmaceutical marketing. Their answers may surprise you ..read more
Lehigh University Business Thought Leadership
5M ago
A Lehigh Business economist weighs in on greedflation, a theory that argues excessive corporate profits have played a large role in fueling inflation ..read more
Lehigh University Business Thought Leadership
6M ago
Two Lehigh Business economists are part of a $7 million, multi-university and multidisciplinary USDA grant that aims to develop new ways to protect mushroom crops ..read more
Lehigh University Business Thought Leadership
8M ago
Companies that pay employees less fairly to reap short-term gains may sacrifice greater long-term firm value, a new study suggests ..read more
Lehigh University Business Thought Leadership
8M ago
A marketing researcher discusses Black Friday, the power of omnichannel shopping, what to look out for in online reviews, and the role AI will play in shopping ..read more
Lehigh University Business Thought Leadership
9M ago
In training AI systems on hiring, adding external information to data on past company hiring decisions can help make the process fairer, a study suggests ..read more
Lehigh University Business Thought Leadership
9M ago
Launched in spring 2023, the Lehigh Ventures Lab helps students, faculty and recent alumni turn their entrepreneurial visions into viable startups ..read more