Disclosure: This post contains affiliate links. Getting older brings about a wealth of great opportunities and experiences. We continue to feel more comfortable in our skin and can embrace our maturing bodies and try to stave off our ever-changing hormones. We can take trips and have lunch with the gals and enjoy our family. But with all of the good and positive things that aging brings, we’re also destined to start seeing more wrinkles and crepey skin. What’s that, you might ask? It’s the finely wrinkled skin that appears around our eyes, decolletage, legs, and inner and upper arms. Basically ..read more

Most people report weighing at least 15 pounds more than they did 20 years ago. If you fall into that category and feel motivated to lose a few pounds, you begin to consider a diet strategy. You may have investigated various programs that have worked well for women over 50. You may also consider incorporating some of the things that have worked in the past to help you lose a few pounds. However, have you considered that for women over 50, some diet mistakes will make you look older? The eagerness to shed the extra weight may leave you disappointed in your results if you ultimately don’t like w ..read more

A bob, or carré, as the French call it, is a haircut that has been around since 1910. That was a pivotal time in our hair history when women decided to liberate themselves from their long locks and turn-of-the-century updos. Now every few years, like clockwork, this haircut becomes trendy again. All it takes is a celebrity to make the chop, and then everyone else follows suit! Are you curious to try this style for yourself? Here’s how to wear a bob styled five ways. 1. The Bob Blow-Out Regardless of your hair color, this Vogue-inspired look will definitely stand out. It works well with almost ..read more

The no-makeup-makeup is back. New products abound that are natural-looking, lightweight, and undetectable that enhance without overpowering. Pinterest has even coined a new term for the easy makeup routine, “skinimalism”. It’s that happy medium between minimal makeup and bare skin. And let’s face it, after a certain age, our skin does not look so good bare. The great thing about tints is the pigment doesn’t collect in fine lines, making them perfect for mature skin. They are also easy to apply and forgiving for all skin types. Tinted Moisturizers for Every Skin Type Complexion Rescue Tinted Mo ..read more

Hairstyles for women over 60 encompass a diverse range of options that celebrate maturity while remaining stylish and flattering. Many women in this age group prefer low-maintenance styles that enhance their natural beauty. Shorter cuts, such as French or graduated bobs, are popular choices, providing ease of styling and a youthful appearance. These cuts can be customized with layers or textured finishes to add volume and movement. For those who prefer longer hair, shoulder-length or layered hairstyles offer versatility and elegance. Soft layers can help frame the face and add dimension to the ..read more

When I turned sixty years old, I decided my skin routine needed a boost. Dry skin and aging were teaming up against me, and unavoidable lines appeared more prominent on my face and neck. I’ve always been conscientious about using a facial moisturizer, and most of the time, I applied that same moisturizer on my neck. Rather than purchasing an additional moisturizer just to address my neck wrinkles, I went for convenience. What I didn’t realize is that the skin around your neck can show aging even more so than your face will. According to Dr. Anjali Mahto, consultant dermatologist at t ..read more

Spring has sprung, and it’s time for you to take a cue from Mother Nature and lighten and brighten up. Warm up to bold colors, fun prints, and styles that range from boho to beachy, preppy to “Palm Royale.” If you’re unsure how to make your wardrobe spring to life, the best place to start is by going through your closet and doing a little spring cleaning. Once you’ve eliminated those pieces that are dated, no longer fit, or don’t bring you joy, fill in the blanks with items that are sure to put a little spring in your step. Take A Bow Bows are back in a big way and tie any outfit together beau ..read more

What if your skincare could intuitively understand your skin’s needs? And your skincare products were as efficient as nature itself? That’s the captivating world of biomimetics — a realm where skincare meets innovation inspired directly by the body’s natural processes. So, What’s Biomimetic Skincare? Our skin is inherently equipped with mechanisms to hydrate itself, shield against pollutants, produce protective oils, and defend against environmental stressors. Biomimetic skincare taps into this natural genius by incorporating ingredients our bodies produce or obtain from our diets. These ingr ..read more

Presented by QVC. *Price at the time of publishing is subject to change. Prime Women is not responsible for content on external websites. Ah, spring! The season of renewal, blossoming flowers, and a chance to shed the heavy layers of winter. As the days lengthen and the sun warms our skin, it’s natural to crave a refresh in our wardrobes too. But for many women over 50, navigating fast-changing trends can feel overwhelming. Fear not, because QVC is here! QVC is the one-stop shop for all those lovely ladies looking for a fresh new springtime wardrobe. Their new Spring/Easter collection is so ex ..read more

We’re always searching for ways to make our look more low maintenance and as hot as it’s been, trying to cool off however we can. One of the biggest time consumers in my daily routine is my hair, which I’ve worn a bit longer for the past few years. I’ve been considering going with a shorter ‘do and have looked into the various styles to see which would work best for me.  A shorter haircut can end up saving you lots of time that you’d usually spend styling and can also look incredibly chic (think Jamie Lee Curtis haircut). While you may be interested in this season’s hottest color trends ..read more