
Prime Women » Beauty & Fashion
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Our beauty and fashion section features makeup experts, cosmetic surgeons, dermatologists, fashion experts and high profile hair stylists that keep us looking our best. PRiME is for the ageless generation of women who don't dress, think, or act like women in previous generations. We are unique. Just as our teen and adult lives did not mirror our mothers, neither do our lives at 50, 60, or 70.
Prime Women » Beauty & Fashion
1d ago
Niacinamide: Why It’s A Must-Have For Mature Skin
Learning how to take care of our skin as we age can be a tricky issue. We always look for products that can help with wrinkles, age spots, moisture, and overall skin health. But some ingredients only work their magic for certain skin types and ages. But we have some good news — using Niacinamide for skin can help with multiple issues, and it’s even great for all ages.
What is Niacinamide?
Niacinamide is a form of vitamin B3 that is found in green leafy vegetables, eggs, beans, and fish. Topical Niacinamide is generally available in serum ..read more
Prime Women » Beauty & Fashion
5d ago
City Beauty Products Combat Common Aging Concerns
Sponsored post.
You can fill it, smooth it, lift it, and plump it, but you can’t deny it. Aging skin is one of life’s inevitabilities, right up there with death and taxes. Lips grow thinner, and cheeks start to sag. Crow’s feet march across the corners of our eyes, and don’t get us started on what the heck is going on with our necks! And while it’s all part of the natural aging process, these changes in a woman’s outward appearance can do a number on her self-esteem.
That’s why many women go to great lengths to try and improve the appeara ..read more
Prime Women » Beauty & Fashion
6d ago
Best Foundation for Dry Skin
During the colder months, the air gets dryer with each passing day. It can wreak havoc on your skin, and while we extend and upgrade our moisturizing game, there are still days when we look dried out. If you’re using the wrong foundation, it can exasperate the problem and make your skin look even more parched than before you started applying it.
On top of that, our skin changes as we age. We add the tell-tale signs of the daily emotions we wear on our faces: smile lines and frown lines, as well as those tiny little dashes by our eyes. If using a daily foundat ..read more
Prime Women » Beauty & Fashion
1w ago
Best Under-Eye Patches and Masks for Mature Women
Few things make you look older – or feel less confident – than under-eye bags. I know because, for the last month or so, they’ve been plaguing me every morning when I wake up. If they were just a little puffy, it would be one thing, but mine give off the impression I was in a bar fight the night before and definitely didn’t win. I hate my dark, puffy, undereye bags, and unfortunately, I’m not alone in the battle to get rid of them. So, I decided to find out what was causing mine and not only how to get rid of them but preferably how to pr ..read more
Prime Women » Beauty & Fashion
2w ago
5 Must-Have Benefits In Every Good Skincare Routine
Skincare routines are as different as snowflakes can be: It seems that no two routines are exactly alike. It’s no wonder – since today’s world offers seemingly endless skincare products that promise to help with varying concerns, such as anti-aging. The options can feel overwhelming if you don’t know where to start! So regardless of your skincare routine, we’re here to help save the day with this collection of must-have benefits in your skincare.
Anti-Wrinkle Hero Retinol
When it comes to anti-aging products, there is definitely no shortage o ..read more
Prime Women » Beauty & Fashion
2w ago
This Brow Trick Will Give You Perfect Brows Everyday
Figuring out how to groom your eyebrows perfectly can make a huge difference to your appearance. It can have benefits like enhancing your natural beauty and improving the symmetry of your face.
In this article, we are going to take you through everything you need to know in order to get the perfect eyebrows every day.
Our secret trick… white eyeliner!
The most important part of getting the perfect brows is to pick the perfect brow shape. There is no one-size-fits-all for brow shapes because the most flattering shape is going to ..read more
Prime Women » Beauty & Fashion
2w ago
Sexy Lingerie for Women Over 50
He’s looking at you. You’re looking at him. You’ve been dating for a while, and things are going well. You’re ready to take the next step. He kisses your neck. You mumble something unintelligible. More kisses. A waltz that’s getting slower by the minute. You both start to undress, but then you change your mind. You stop in the middle of your favorite love song because you just remembered something: you’re wearing granny panties. Sound familiar? Many women of different ages repeat this same mistake over and over. They invest in beautiful clothes but neglect updat ..read more
Prime Women » Beauty & Fashion
2w ago
7 Habits that Make You Age Faster
Although some components of aging can’t be altered, things like genetics and the passage of time, there are many things that we can do that will influence how we experience aging. Consuming healthy foods, getting enough exercise, and staying mentally active are all known to reduce the negative effects of growing older, and lifestyle changes are allowing seniors to stay more vital and connected than ever before.
Some habits, however, have the opposite effect, shortening our lifespan and making it more difficult to stay active and involved. Here are seven common ..read more
Prime Women » Beauty & Fashion
3w ago
Are You Too Old for Curtain Bangs?
Curtain bangs are all the rage right now, and for good reason. They frame the eyes and face in a natural way, giving the wearer both a youthful look and a modern spin. But is it possible to be too old for curtain bangs? Additionally, how do you make them work for you? Here’s the scoop on them and why you may want to give them a try.
Disclosure: I am not a certified hairdresser, nor am I a licensed cosmetologist. When it comes to getting your hair cut or changing the style, talk to your stylist if you have any doubts about a new look.
First Things ..read more
Prime Women » Beauty & Fashion
3w ago
6 Best Amino Acids for Hair Growth
There is no shortage of hair products on the market that promise to do one thing or another, like healthy hair growth. There are so many, in fact, that sometimes it feels overwhelming. It seems as if you need one to help keep your hair strong and strengthen the hair shaft, one to keep the frizz at bay, another to hydrate, and so on. Next thing you know, you’ve got a whole army of hair products that still don’t even cover all your bases when it comes to hair health.
Because what you really need is a product that will help with hair growth. There are plen ..read more