• Retailers are looking to understand retail reopening strategies, post Covid-19. • A mini Business Plan is in order. Working all the issues to the best of a retailers ability out on paper. How will Covid-19 and it’s variants continue to affect your business and your customers? • Retail Makeover I.T. can help you re-think your business approach to both online and in-store sales . Mindful of the customer experience. • Store reopening is fundamentally different in every way. At the heart of our approach to helping retailers is understanding and responding to: • Continued Safety - To Product ..read more

Father's Day Gift Guide … get the message out to your customers Quick reminder to pull together a Gift Guide for Father’s Day Step 1: Decide on a theme, or topic for your gift guide. Step 2: Pick the  products . Step 3: Design your gift guide. Step 4: Promote  your gift guide. Let me know if I can be of any help to you ..read more

Business as usual no longer exists and neither should your outdated social media strategies. The COVID-19 pandemic has brought on times of uncertainty and rapid change. At the same time, it has accelerated the need for technology adoption, sparking new opportunities and ways for retailers to build relationships with their customers. Learn more ..read more

While it has always been important for retailers to maintain strong relationships with their customers, it is perhaps even more essential in the social media age. With more purchasing options available to consumers, developing a unique customer experience is necessary to build loyalty. It also requires a deep understanding of your customer base. Surveys are often the primary method of staying in tune with consumer needs, wants and trends. It is especially important during these times of uncertainty. Conducting regular surveys can also be a way of building and maintaining relationships with yo ..read more

I recently came across this article on Mental Health resources for Retail from The Retail Council of Canada. I just had to share with you. The COVID-19 pandemic has presented unique challenges for retail employees. To assist retailers, RCC has assembled resources that you can use to help support employees ..read more

Short answer, no. TikTok is definitely not just for kids. Here’s the age breakdown: Whatever it is, the way you tell your story online can make all the difference. I recently was sent this information and wanted to share is with you… “ The largest age group is 10-19, however almost 70% of users are over the age of 20. That’s buying power! ? But here’s the deal: Your business should market on social media platforms that your audience spends time on. Are your PCGs (Perfect Customer Groups) on TikTok? Do you have a captive audience there that you can start building relationships with? If the an ..read more

Such an Inspirational Video Take a minute or so and have a look ..read more

Most business owners have a lot to worry about. Is an email marketing campaign at the top of the list? Most small business owners have so many other things to worry about that email marketing seems overwhelming. Enter: email marketing services. When you have the right tools at your disposal, email marketing is actually pretty simple. To help you find the right email marketing service for business – we’ve compiled a list of our seven favorite providers who will help you execute wildly profitable email campaigns in no time flat. Learn more ..read more

Up to $1 million in Grant Funding for Rural Ontario Businesses Funding for up to 4 years The Southwestern Ontario Development Fund provides support for projects and investments to businesses, municipalities and not-for-profit organizations for economic development in southwestern Ontario. The types of support available include: funding support complementary services and support The fund supports projects that: create jobs and build talent attract and encourage private sector investment lead to business growth and broad positive economic impacts encourage innovation, collaboration ..read more

5 Essential Pieces of Equipment for Facebook Live ·       Blue Snowball iCE USB Microphone ·       C920 HD Pro Webcam ·       Lightweight Mini Tripod ·       Selfie Ring Light ·       Backdrop kit ·       OBS Studio (Open Broadcaster Software ..read more