In recent years, the Egyptian fashion industry has witnessed a renaissance, where a wave of homegrown talent and creativity produced a wide array of fashion brands — sportswear is no exception. As the fitness and sports industry expands, the local Egyptian brands have emerged with trendy, functional, and diverse designs. From yoga pants to running shorts, these local brands have infused international quality with Egyptian craftsmanship. Whether it is for gym sessions or yoga practice, here are some of the local Egyptian brands offering sportswear. NEXUS Nexus offers breathable fabric, high qua ..read more

This year marks the third celebration of Mother Earth Day, which falls on 22 April, within the UN Decade on Ecosystem Restoration, emphasizing the crucial role ecosystems play in sustaining all life on Earth. In Egypt, a nation rich in history and natural wonders, several initiatives are leading the way in promoting nature and well-being.  VeryNile Taking the lead in sustainable river cleaning, VeryNile is revolutionizing the fight against pollution in the Nile. This initiative combines social impact with environmental awareness, developing eco-friendly solutions to remove inorganic waste ..read more

Egypt has witnessed a number of healthcare developments in the last five years, including state investments and the launch of various initiatives under the “100 Million Health” initiative, launched in July 2019. The largest country in North Africa with a population of 114 million, Egypt, ranks at number 14 in the world in terms of population. This highlights the importance of a strong healthcare sector in Egypt as a vital aspect for the well-being and prosperity of its citizens. In the first three months of 2024, the Ministry of Health provided services to 11.5 million beneficiaries as part of ..read more

  Knocking on wood is a common superstitious practice deeply rooted in Egyptian culture, and many others around the world, holding different meanings. The act of knocking on wood, or wooden objects, is typically used to ward off any sort of ‘bad luck’. When a positive event occurs, Egyptians have superstitiously knocked on wood to repent the envious eye. Some attribute the tradition to ancient Egyptians, as they used to hold the Sycamore tree to special significance, and considered it sacred, connected to the gods and heaven. Ancient Egyptians worshiped the Lady of Sycamore, also known as ..read more

Beyond the traditional methods of working out, pilates is emerging as a beacon of mindful movement in Cairo’s fitness landscape. In recent years, various fitness centers have integrated pilates to its classes — offering a haven for individuals seeking to nurture their spirits and bodies. Pilates — performed either on a mat or on a reformer machine — is a system of exercises that promote strength, flexibility, and stability. Reformer pilates are typically more intense than mat-based pilates because the springs on the machine add more resistance. The studios in Cairo cater to both beginners and ..read more

In the bustling city of New Cairo, amidst the serene ambiance of Rooflow Studio, a unique and heartwarming yoga experience has taken root: Puppy Yoga.  Egyptian Streets had the opportunity to speak with Salma Ashraf, the yogi instructor and mastermind behind this delightful session, to uncover the story behind its creation and the profound impact it has on participants. Ashraf’s journey began with a personal desire to explore the concept of Puppy Yoga, but the logistics seemed daunting.  However, fate had a hand in the matter when a client approached Rooflow founder, sharing an amazi ..read more

  The beginning of Ramadan usually brings about a flurry of excitement—family gatherings, delectable dishes, and an opportunity to deepen one’s connection with God. But for me, it is a starkly different experience. It is when the weight of stress seems to intensify. My relationship with my weight has always been tumultuous, sullied by incessant teasing and criticism from my family. Their words cut deep, chipping away at my self-esteem. At the tender age of 13, I was engulfed by a wave of sickness that culminated in an episode of vomiting. Strangely, amidst the discomfort, I found a peculi ..read more

  In the streets of Cairo, markets are bustling with people shopping, enjoying food, and hanging out. Egyptians enjoy fasting and doing their faithful duty in the morning and like to engage in cultural, religious, and social activities at night.  Here are three cultural hubs in Ramadan of 2024 to enjoy culture and art: Cultural and Artistic Nights of Ramadan The General Organization of Cultural Palaces, under the presidency of Amr El-Bassiouny, organized its annual program, “Cultural and Artistic Nights of Ramadan,”  where a series of organized events are hosted at the Cultural ..read more

As the world observes the International Day of Zero Waste on 30 March, Egypt stands at the forefront of a transformative journey towards effective waste management.  With over 24 million tons of waste produced annually, the country faces significant challenges in this realm. However, through a series of initiatives, Egypt is making remarkable progress in reducing waste and fostering a sustainable future.  Let’s explore Egypt’s commitment to zero waste, highlighting key initiatives that are reshaping the nation’s waste management landscape. Al-Baragil Intermediate Waste Station In Mar ..read more

In the Arab world, a powerful tradition of philanthropy has been shaping lives and communities for centuries. Rooted in the cultural and religious fabric of the Middle East, giving is not only a moral duty but a way of life.  Let’s delve into the captivating realm of Arab philanthropy, highlighting the culture of giving, current charitable initiatives, and the remarkable organizations that are making a tangible difference in the region. In the heart of the Arab world, a culture deeply rooted in generosity and compassion thrives. Arab philanthropy, with its centuries-old tradition of givin ..read more