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 Rob Wilson is our September podcast guest, he's the CEO of Toast Ale and Chief Toaster and he's come on Beer I Aam to tell us his incredible story. It turns out that his company makes beer with bread to help with food waste, but this social entrepreneurship is nothing new for Rob, he's founded social change organizations and various businesses over the years. He ran Ashoka Fellow UK before joining Toast Ale, a company that supports entrepreneurs to scale systemchanging businesses.  In 2004 he founded READ InternaIonal, a Tanzanian student volunteer-led development organization whic ..read more

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Why does it matter? Am i ready for fundraising. You have to be aware that you have to run, grow ad develop the business and at the same time whilst fundraise. Therefore this is a very challanging process . You and your team have to be fully prepared for this. Some topics I cover: 1. What types of inevstors are there? 2. How to approach them? 3. How to prepare for the meeting ..read more

Mostly people only share about the the great succeses whilst I would say the failures are probbaly the cases you learn most from. In  this podcast I talk about 4 key #failures: 1.Align expectations before founding. 2.Premature scaling 3.Broken founding team 4.No product market fit ..read more

Thomas Tyrell the Brewing Nomad has collected so much brewing knowledge over the years. In this podcast we are discussion the term Craft and why it is so often missunderstood. He takes his knowledge from VLB, Craft brewing projects and the Stone brewing time and refelcts on topics like: - The definition of CRAFT - Is it essential that craft involves manual work? Especially as the word Handwerk very specifically relates to manual work.  - Why do we find handmade products so appealing? Or is CRAFT just a terminology for a movement? And what does it want to achieve? This and a lot more, inc ..read more

Elisa Raus from Germany is the winner of the sixth World Championship of Beer Sommeliers which took place on September 27, 2019 in Rimini, Italy. Due to corona the 2 year title will be extended into 2022. The 30-year-old Head of Media at the Störtebeker Brewery from Stralsund, Germany, is the first female winner in this contest. We talked about the role of the beer sommelier andwhat it takes to become a Beer sommelier?  In our conversation we talk about the profession as a beer sommelier and how it compares to a wine sommelier. Can it become a full time job and can someone make a living ..read more

David and I have a great chat about. How creativity is key to his success story and who has inspired him throughout his career. It is an unusual story, from studying Art as a German in the Netherlands to become a craft brewer in China. It has been a bumpy but fascinating road, we talk about how David and his partnerdeveloped their first 2 beers based on local ingredients and everything they could find on the local market. At the end we cover 7 questions about David: Question 1: What’s something you’ve learned in navigating through this uncertainty? Question 2: What has been the best advice y ..read more

“I have the dust of the malt in my blood” says Michele Cason President of the Asso Birra The Italian beer market The Italian beer market has grown over 29% from 2009until 2019. All segements of the market have grown. Craft, Imports and exports, why? Michele will explain during the Podcast and also gives an outlook why the Italian beer market remains attractive even though we have seen a recent setback in 2020. How the culture of beer competely changed in Italy “Italian people want to know abou the Terroire, the heritage and the people behind the brand/beer” Italy has now more than 7000 beers ..read more

“Chinese beer market is preimmunizing incredibly fast” says Euan McLeish Managing Director Bernstein Talking about the Chinese beer market  The Chinese beer market is just under 400m HL and as been stagnating to declining since 2014. The last couple of years there is a trend towards more premium offerings and it is developing incredibly fast. Food delivery apps & online marketing “If you know what people are eating through a food delivery app, you can than also put very interesting beverage offerings in front of them” We close out our discussion talking about the forecasts of Wille ..read more