iCONQUER
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Craig Upton helps UK business owners increase sales growth using various revenue streams online by creating strategic partnerships and equipping websites with the right tools to increase traffic and conversions. Craig is the owner of iCONQUER.com, a UK based SEO company which provides powerful SEO campaigns for small and large business alike.
iCONQUER
2M ago
In today’s digital landscape, content is the currency that drives online visibility, brand recognition, and customer engagement. With the rise of AI technology, the way we approach content marketing has evolved. At iConquer.com, we’ve embraced this evolution, merging the power of AI with our expertise in content marketing to offer unparalleled services that help your […]
The post Why Choose iCONQUER for AI-Driven Content Marketing appeared first on ..read more
iCONQUER
2M ago
Google has begun rolling out AI Overviews to users even when they are not signed into their accounts. This feature is now available to some users who are browsing in Chrome’s Incognito mode, allowing them to see AI-generated summaries for their searches without needing to be logged in. Google has confirmed that this functionality is […]
The post Google AI Overviews in Incognito Mode appeared first on ..read more
iCONQUER
2M ago
In a significant antitrust development, the US Department of Justice is reportedly considering breaking up Google, according to a Bloomberg report released last night. The potential breakup could see Google separating Android and Chrome into distinct entities, with the possibility of forcing the sale of Google Ads, often referred to as “AdWords.” While splitting off […]
The post DOJ May Force Google Breakup: Android, Chrome, and Ads at Risk appeared first on ..read more
iCONQUER
2M ago
Google is driving much less traffic to news publishers through Google Web Search while growing traffic via Google Discover. According to a recent analysis by Newzdash, which looked at 8.1 billion visits from hundreds of news publishers using the data found on Google Search Console, there is a significant shift between 2023 and 2024. John […]
The post Study Finds Increase in Google Discover Traffic, Decline in Search Traffic to Publishers appeared first on ..read more
iCONQUER
3M ago
This certainly should have been covered yesterday, but we’ve been witnessing more ranking fluctuation since late Monday, July 22nd, through yesterday, July 23rd, and into today, July 24th. It’s unclear whether this is a continuation of what we observed last week or something fresh. We are noticing a large increase in conversation among the SEO […]
The post Google Search Ranking Algorithm Volatility – July 23rd appeared first on ..read more
iCONQUER
3M ago
Google is delving into incorporating link indicators within AI Overviews to show sources for claims made by AI Answers. When you click these links, you’ll be directed to an overlay window that mimics a search result page, rather than taking you directly to the source. Instead, you’ll see a snippet similar to what you’d encounter in search results.
Glenn Gabe has also noted this development, though I’m having trouble recreating it myself. He shared screenshots on X and provided an explanation of how it functions. According to him, this feature is available in “non-labs accounts.” He observed th ..read more
iCONQUER
3M ago
John Mueller from Google addressed concerns regarding massive link disavow lists. He was asked if having extensive disavow lists could harm a website and if removing those lists might also have negative effects. John’s response was reassuring; when asked about the level of concern, he stated it should be “zero.”
This topic is complex because it involves two related but distinct questions, both of which John answered with the same simple response.
The question was posted by Michael Martucci, who wrote:
This entire discussion originates from a post by Cyrus Shepard about disavowing all links to ..read more
iCONQUER
4M ago
Google is reverting to its traditional pagination bar for search results, replacing the continuous scroll feature. As of yesterday, continuous scroll is no longer available on desktop, and the mobile search version will follow this change in the coming months. Google stated that this change aims to speed up search processes by loading only the requested results.
The continuous scroll feature was initially introduced for desktop users in December 2022 and for mobile users in October 2021. After 1.5 years on desktop and 2.5 years on mobile, Google has decided to eliminate continuous scrolling al ..read more
iCONQUER
4M ago
Yes, But…
Search engine optimisation (SEO) is the magic behind websites appearing at the top of search results. It’s the key to attracting organic traffic—those potential customers who land on your site because they genuinely searched for what you offer.
So, can you tackle SEO yourself? Absolutely! Anyone can learn the basics and implement some effective strategies. But, like learning a new language, SEO fluency takes time, dedication, and constant practice.
The SEO Landscape is a Shifting Glacier: Search engine algorithms are the weather on this mountain—constantly changing. You’ll need the ..read more
iCONQUER
5M ago
John Mueller, from Google, weighs in on the dilemma faced by developers who are advocating for the abandonment of desktop optimisation strategies.
John Mueller provided insights into the query regarding the viability of discontinuing desktop optimisation efforts amidst Google’s shift towards exclusively indexing mobile versions of websites.
The inquiry is directly linked to a recent announcement made by the concerned party just a week prior.
Cease Desktop Optimisation for Websites?
Inquiring about the feasibility of forsaking optimisation efforts solely dedicated to desktop versions of a webs ..read more