In the spring season of 2024, we collected six badges thanks to our clients and their reviews and testimonials. For years, we remained among the leaders in retail pricing and brand protection software categories on the G2 platform. Price2Spy has been ranked first and second in the Brand Protection and Retail Pricing categories. Our position improved compared to the winter season. The ranking is displayed in the Momentum Grid reports for both categories and it is based on social, web, employee, and review data processed by G2 algorithms. We must shout out to the Price2Spy support team for winn ..read more

Image by Freepik A growing number of businesses are adopting progressive web applications – solutions combining features of web and native mobile apps.  PWAs help businesses improve customer experience, and this can be one of the factors prompting the technology’s growth. According to IndustryARC, the global PWA market is expected to reach $12 billion by 2030, showing a CAGR of 28.7% throughout 2023-2030.  Itransition’s ecommerce developers believe the technology can be especially advantageous for online sellers, namely Magento merchants, who can use ready-made Magento tools for PWA ..read more

The vast majority of online retailers have some sort of personalization implemented in their stores. Personalization in eCommerce is usually considered to be a part of efforts to improve the overall customer experience on a website or an app. Perhaps most importantly it primarily helps with Conversion Rate Optimization (CRO) efforts. Besides CRO, personalization can have a positive impact on customer satisfaction, engagement, and even average order values (AOV). As we will see soon, personalization in eCommerce comes in many different forms. In this article, we will explore prices and dynamic ..read more

Since Price2Spy was acquired by Total Specific Solutions, business standards and procedures have been thoroughly aligned. We have been following the strategic guidelines from an experienced global provider of IT business solutions and continuously educate to provide the best services to our clients. We have been heavily investing in security systems to finally become ISO 27001 certified. What is ISO 27001? ISO standards are a set of internationally recognized guidelines and specifications developed by the International Organization for Standardization (ISO), an independent, non-governmental o ..read more

By 2026, 24% of all retail purchases will be made online. E-commerce is on a boom, and goliaths like Amazon have paved their way to creating a large recurring user base. What are they doing right? The answer is simple, just by treating their customers “the way THEY want to be treated”! This detailed guide will uncover how all the big e-commerce platforms around the world like Amazon, E-bay, and AliExpress strategize and deploy their customer service programs. What makes e-commerce customer service so important? According to Hubspot, 93% of shoppers will come back to your e-commerce platform i ..read more

If you’re familiar with the concept of Web 3.0, you know that the way we handle financial transactions is undergoing a shift.  Blockchain technology has changed the momentum of how we do business on the Internet, so much that the next version of it will be based on this technology.  This means anyone currently operating or hoping to work in eCommerce must be aware of forthcoming changes, or risk losing your consumer base due to non-compliance. In this article, we disclose all the relevant details about new eCommerce web development requirements.  Hopefully, it can serve as the f ..read more

Ecommerce websites face multiple cyber threats, ranging from malware injections and DDoS attacks to phishing scams and data breaches which can jeopardize sensitive customer information, cause financial losses, and damage the company’s reputation. When an eCommerce site is compromised, it shakes customer confidence, leading to decreased sales and potentially legal ramifications, affecting its credibility and trustworthiness in the eyes of both current and prospective customers. Recovering from such damage requires time, resources, and a concerted effort to rebuild trust. Therefore, securing an ..read more

Retailers and online sellers are frequently found concerned or worried when it comes to implementing dynamic pricing into their overall pricing strategy. Sometimes, that’s completely justified. Perhaps the industry, market, business logic, or available resources don’t allow for it. That’s completely fine. However, there are cases where we believe some businesses and decision-makers exhibit a higher level of concern than it is actually warranted.  In this article, we will go over what those cases and misconceptions are, share with you what we think is behind all of it, and how all those ob ..read more

Source: depositphotos.com Standing out in the ecommerce landscape is difficult. You will never be the only brand selling a certain item. You may offer the best service, but unless your website is appealing and you make an instant connection with your audience, they might decide to shop elsewhere.  The visual identity of your brand will impact how your audience perceives you. It can help you work on those connections and relationships. It can help you grow your brand over time and achieve your business goals.  Here’s how to use visuals to improve your brand’s online standing:  Sh ..read more

The airline industry operates in a dynamic environment influenced by factors such as fuel costs, demand fluctuations, competition, and economic conditions. Airlines have adopted dynamic pricing strategies in this ever-changing landscape to optimize revenue and enhance profitability. Dynamic pricing involves adjusting ticket prices based on real-time demand and market conditions.  The evolution of dynamic pricing in the airline industry Dynamic pricing in the airline industry traces its roots back to the 1970s when American Airlines introduced the concept of yield management to maximize r ..read more