Revolve is now part of a new powerhouse marketing and communications agency, born from a hand-picked selection of Canada’s most successful independent firms. I am thrilled to announce we’ve joined forces with three other agencies to form Believeco. Believeco is the consolidation of Revolve, Calgary-based Venture Play and Toronto-based Brightworks and Zync, offering a comprehensive suite of marketing services with strategy, creative, social, media and digital, all working together to evolve and propel our clients’ brands. Along with Argyle, our communication, engagement and reputation managemen ..read more

Fostering a Positive Work Environment Revolve Branding holds itself to a high regard when it comes to promoting our employee’s well-being, and guaranteeing we host a positive work culture. With our team extended across Canada, it’s important to find time to come together as a team. What is a Positive Work Environment? A positive work environment is a space that promotes employee wellbeing, productivity, and growth. There are many common themes that build a positive work environment, Revolve focuses on having productive working practices, relatable brand values, a supportive environment, and a ..read more

In the past, businesses only had a one-way communication model to interact with their customers which was through word of mouth. Social media has changed the game of interacting with customers and is now a two-street manner. Social media engagement is one of the most important metrics to consider when building your business online. Through strong social media engagement, your business can determine your customers loyalty towards the brand, developing a strong relationship with your customers, reaching a bigger audience and much more. To help improve your social media engagement, here are some ..read more

Business Benefits of Paid Media For up and coming businesses, it is important to continuously find ways to leverage the content your business produces. In recent years, digital advertisments have dominated traditional ads. Chief Marketing Officers are spending 72% of their marketing budget on digital channels in 2022. Producing valuable content will not make a difference if there are no eyes on it. Organizations who are looking for an effective method to promote their content, expand and reach new audiences will thoroughly benefit from paid media. Through identifying the goals of your campaign ..read more

How to brainstorm better As creatives, it’s safe to say that most of our time isn’t actually spent creating. At least, not in the sense of putting pen to paper or dragging a mouse around a screen. Instead, a lot of our efforts are spent preparing to create: thinking, rethinking, daydreaming, doodling, and otherwise inventing and polishing ideas (with a lot of casualties left on the cutting room floor). While creative ideation can take many forms, brainstorming is useful because it allows multiple people to collaborate on ideas for just about anything. To help improve your brainstorming session ..read more

You guessed it! Reels is still popular for 2022. Short-form vertical videos have proven to be the most effective and engaging form of content that has allowed many accounts to grow tremendously in 2021, and we will be seeing a lot more of those this year. According to HubSpot Blog, 64% of marketers plan to leverage more short-form videos in 2022. Hot tip: Posting Reels directly to the Reels feed have also proven incredible growth for businesses. By sharing a reel directly to the Reels feed helps businesses tap into multiple audiences. Creating relatable content is something that will be on ..read more

So you’re reviewing your analytics and notice that users aren’t scrolling – A false floor may be to blame. A false floor is created when the website user doesn’t know they can scroll further caused by an ‘Illusion of completeness’. It may seem obvious that scroll is possible to you, but that doesn’t necessarily mean your users understand that – it’s more common than you think! 1.       Provide clues Full height headers can be a nice aesthetic, but it’s important to provide some clues that you can continue scrolling. Arrows pointing down for more or snippets f ..read more

Website Performance is the speed at which web pages are downloaded and displayed in a user’s web browser. Basically, website performance tells you how fast your website is. A slow website equals less traffic. This means that you could be losing new visitors and repeat customers all at the same time. According to HubSpot, 79% of shoppers who are dissatisfied with site performance say they’re less likely to purchase from the same site again. Best-in-class webpages should load and become interactive within 5.3 seconds. Any slower and visitors will abandon your site, reducing conversions and sales ..read more

Growing up, we learned the consequences of not being accountable and taking responsibility. Whether it was losing our phone for a week or getting detention after school, there was always a lesson learned when we broke the rules. We may not have known at the time, but these consequences taught us the importance of being accountable for our actions. Transparency In recent years, we’ve seen brands having to take responsibility, especially online, when consumers are offended by their actions. We are in a pivotal time with distrust increasing as consumers simply don’t know where to go for reliable ..read more

July 13, 2021 (Bedford, Nova Scotia) – Building on recent growth and trust from an expanding client roster, Revolve is investing in senior leadership to help support its growth and digital transformation goals. CEO Phil Otto is pleased to announce Martha (Marty) Stevens in the newly created position of President. “We are investing in senior talent to strengthen Revolve’s offerings,” said Otto. “Providing employee mentorship and fostering a progressive culture to help us remain an employer of choice for our growing team of talented professionals is a priority.” Prior to joining Revolve, Martha ..read more