Does your business support your lifestyle or do you feel like your business is taking over your life?  There are essentially two ways that you can build a business:  1. Work all hours of the day from the beginning to build a business that isn’t sustainable long term without investing in a big team to support the growth   OR   2. Decide how you want your life to look and create a business that fits around that.   I know which one I’d prefer. In today's episode, I’m talking about building a lifestyle first business and why it’s something that I’m passionate about s ..read more

In this episode, I’m going to be talking you through how to create your big-picture strategy for the year. I have always been a huge advocate of strategy in business and I strongly believe that it’s not possible to build a long-term sustainable business without one. When first starting out in business, a detailed strategy isn’t necessarily needed. However, after you’ve spent a year or two experimenting with what works, what doesn’t work, what you enjoy and what you don’t enjoy, it’s then time to start thinking about the future of the business and that’s where strategy comes in. Creating a b ..read more

In the final episode of this 10-part series, I want to talk about what to do if you already have digital products and they are just not selling. More often than not when you create a digital product and then it doesn’t sell, you likely have a problem with one or more of these three elements - product, marketing or messaging.  After all, you have to have a good quality product that you know is something your audience wants and needs. You also need to ensure that your marketing and messaging is all working cohesively too. Ready to package up your service-based expertise into digital produ ..read more

Creating a digital product is one thing but actually launching it is a whole other topic in itself. During this 10-part series, I’ve spoken a lot about product creation but in today’s episode, I want to answer some of your questions around launching a digital product. These are questions that I’ve been asked by you when I asked what questions you had about launching a digital product on Instagram stories. Ready to package up your service-based expertise into digital products? Join the Expand Your Brand program waitlist >>> https://fleurironline.com/waitlist Download my free guide ..read more

Courses…. Do you feel the pressure to create one? It seems like everyone in the online business world is creating courses so you should too right? Wrong! Courses are not the only digital product that you can create yet somehow we seem to fall into the trap of thinking that they are.  In today’s episode, I’m going to be helping you decide whether to create a digital product or a course for your first main digital product.  - Ready to package up your service-based expertise into digital products? Join the Expand Your Brand program waitlist >>> https://fleurironline.com/waitl ..read more

I know that tech can sometimes be a stumbling block when it comes to building digital products into your service-based business model so if you’re someone who is feeling overwhelmed with not knowing what tech you need, this episode is for you.  I’m going to be sharing with you the exact tools that I use in my business to create and sell digital products. Ready to package up your service-based expertise into digital products? Join the Expand Your Brand program waitlist >>> https://fleurironline.com/waitlist Download my free guide - How to Go From Services to Digital Products > ..read more

I’m going to guess that if you haven’t yet created a digital product but it’s something that you want to incorporate into your business, there is something holding you back. There could be many reasons why you haven’t made a start on this part of your journey and in today’s episode, I’m going to highlight 5 common limiting beliefs keeping you from creating your digital product and my own perspective on each of these to help you overcome them. If you’re currently experiencing any of the limiting beliefs I talk about in this episode, I really hope that this will help you change your perspective ..read more

When I started out in business, finding the time to work on my own business was challenging. I felt guilty if I was working on my own projects instead of working on projects for my clients. However, I’ve since gotten a lot better at managing my time and thanks to my digital products and one-to-many offerings, I now have a lot of time to spend working on marketing, product development and other tasks within the business. Actually finding the time to create these products was most definitely a challenge to begin with as you’ll hear if you have listened to the last episode where I talk about how ..read more

Are you wondering when is the right time to build digital products into your business model? Just like anything in life and business, there is never truly a right time and you may never feel 100% ready but there are some factors to consider before doing so. This is the third episode in this 10-part series and I’m going to be talking about when exactly is the right time to create digital products. I’ll also be sharing with you a mistake I made when creating my Showit website template shop so that you can hopefully avoid doing the same. Ready to package up your service-based expertise into dig ..read more

Welcome back to the second episode of this 10-part series all about building digital products into your service-based business. If you’re struggling with idea paralysis when it comes to what digital product to create, you’re going to find today's episode helpful because I’m sharing with you 8 digital product ideas for your service-based business along with examples for each of them. If you haven’t yet listened to the first episode in this series, then I’d definitely recommend giving it a listen after you’ve finished this one. Ready to package up your service-based expertise into digital pro ..read more