In episode 34 of the Expand Your Impact podcast, I talk about the power of working with a mentor in your business.   I also explore the difference between private mentoring and group mentoring as well as how you can find the perfect mentor for you. In addition to this, I share some of my own mentoring experiences that I’ve had throughout my business so far.   If you’ve been thinking of hiring a mentor to support you in your business then keep listening because this is the episode for you.   WHAT’S INCLUDED: What is a mentor? The difference between a mentor and a business coach ..read more

In this episode of the Expand Your Impact podcast, I’m talking about modernising the term passive income and bringing it into the 21st century. We need to step into the modern day and see passive income for what it is. A means of uncapped income potential from an asset that you create once in your business and sell over and over again. That’s what in my opinion, passive income means.   I also talk about: Traditional types of passive income compared to digital products, courses and programs as passive income The passive income streams that I have in my business Ways that passive income ..read more

In this episode of the Expand Your Impact podcast, I’m sharing my business and goals for the next 12 months in my business. Listen in to this episode to hear me talking about: The relaunch of the podcast - this one is already in motion because you’ve just listened to the second episode of the all new Expand Your Impact podcast. Creating four brand new courses - I must be crazy but I’m going to be launching four brand new courses this year to support you on your scalable business journey. Restarting the weekly Digital Diaries emails - Get weekly behind the scenes emails from me every Thursday ..read more

Oh hey! Have you noticed that things are looking a little different around here? That’s right - the podcast has been rebranded and it is stepping into its 2.0 era. So it’s goodbye to Brand, Market, Flourish and hello to Expand Your Impact. This means that not only is there a new name, there is also new cover art and a new intro.  In this episode, I’m going to be sharing the reasons why I’ve changed up the podcast name and also what you can expect going forward. There will be a new episode of the Expand Your Impact podcast every Tuesday so be sure to hit subscribe so you don’t miss an epis ..read more

Does your business support your lifestyle or do you feel like your business is taking over your life?  There are essentially two ways that you can build a business:  1. Work all hours of the day from the beginning to build a business that isn’t sustainable long term without investing in a big team to support the growth   OR   2. Decide how you want your life to look and create a business that fits around that.   I know which one I’d prefer. In today's episode, I’m talking about building a lifestyle first business and why it’s something that I’m passionate about s ..read more

I'm very excited for this epsiode as it's the first in a new series over here on the Brand, Market, Flourish podcast. The series is called Ask Louise and it's going to be a place where I answer questions you've submitted on all things marketing, digital products and online business.  This question has been submitted by Cindy at Over The Moon Creative, a brand and website design studio for small business owners. Cindy's question is... I am currently building out my first two WordPress templates to sell. What are the first steps you would recommend I take to start selling my templates? I do ..read more

In the final episode of this 10-part series, I want to talk about what to do if you already have digital products and they are just not selling. More often than not when you create a digital product and then it doesn’t sell, you likely have a problem with one or more of these three elements - product, marketing or messaging.  After all, you have to have a good quality product that you know is something your audience wants and needs. You also need to ensure that your marketing and messaging is all working cohesively too. Ready to package up your service-based expertise into digital produ ..read more

Creating a digital product is one thing but actually launching it is a whole other topic in itself. During this 10-part series, I’ve spoken a lot about product creation but in today’s episode, I want to answer some of your questions around launching a digital product. These are questions that I’ve been asked by you when I asked what questions you had about launching a digital product on Instagram stories. Ready to package up your service-based expertise into digital products? Join the Expand Your Brand program waitlist >>> https://fleurironline.com/waitlist Download my free guide ..read more

Courses…. Do you feel the pressure to create one? It seems like everyone in the online business world is creating courses so you should too right? Wrong! Courses are not the only digital product that you can create yet somehow we seem to fall into the trap of thinking that they are.  In today’s episode, I’m going to be helping you decide whether to create a digital product or a course for your first main digital product.  - Ready to package up your service-based expertise into digital products? Join the Expand Your Brand program waitlist >>> https://fleurironline.com/waitl ..read more

I know that tech can sometimes be a stumbling block when it comes to building digital products into your service-based business model so if you’re someone who is feeling overwhelmed with not knowing what tech you need, this episode is for you.  I’m going to be sharing with you the exact tools that I use in my business to create and sell digital products. Ready to package up your service-based expertise into digital products? Join the Expand Your Brand program waitlist >>> https://fleurironline.com/waitlist Download my free guide - How to Go From Services to Digital Products > ..read more